Greg RobinsonFrankfort, IL 60423 * T: 815-260-9549 * Gjrobinson@eiu.edu

Marketing, Public Relations and Advertising

SUMMARY

Experienced in marketing, sales, and management. Creative thinker with effective communication and writing skills. Experienced working in fast paced and ever changing environment. Proven ability to develop strong client relationships quickly and to promote teamwork.

AREAS OF EXPERTISE

• Public and Media Relations • Marketing Strategies • Special Event Planning• Community Relations • Advertising Strategies • Adobe Creative Suite• Management and Leadership • Public Speaking • Microsoft Office

EXPERIENCE

Intercollegiate Marketing Internship, Charleston, ILMarketing & Promotions Leader, 2015 - PresentAchievmentsSuccesfully coordinated and organized all aspects of university events including Blue Madness, Girls On The Run 5K, Panther Patio, Coles County Clash and all sporting events including football, basketball, and soccer.Responsibilities• Managed all aspects of marketing within the organization• Developed marketing campaigns that increased visibility within the community• Increased campus exposure of Panther Athletics by designing and introducing strategic initiatives• Generated significant response from promotional booths• Spearheaded business development initiatives, which significantly expanded customer base• Created graphic designs for on campus events

Fossil, Orland Park, ILSales Associate, 2014 - Present• Supervised the creation of marketing materials to maintain consistent, high quality message and presentation• Generated daily, monthly and yearly goals in sales for area and regional managers• Evaluated effectiveness of strategies in order to focus on most rewarding and profitable approaches• Served as liaison to product and regional marketing managers, district sales managers, and independent agencies to

coordinate marketing messages and implement strategies

Frankfort Park District, Frankfort, ILCrew Leader & Building Supervisor , 2007 - 2015• Met with program coordinators to determine event parameters and formulate initial plans• Managed groups ranging from 5 to 25, providing strict attention to detail assuring perfection with projects• Maintained database of unique arrangements organized by group to assist planning for future similar events

EDUCATIONEastern Illinois University, Charleston, Illinois 2012-May, 2016 Bachelor of Arts, Communications Studies, Public Relations emphasis

ORGANIZATIONS• Director of Community Services for Public Relations Student Society of America