final presentation of sb ideas

19th – 22nd of May, Passau

Presentation of your Social Business Ideas


Project groupsOut of 10 you have chosen 4 social problems to work on:

• Development of rural areas• Education• Unemployment• Integration


The concept of Social Business

A Social Business addresses social needsin a financially sustainable way; and while investors may recoup their investment, all further profits are reinvested toadvance the social goals


Development of Rural Areas in Europe


Social Problem

• Unemployment & rural depopulation• Lack of opportunities (Young people)• Ignorance about the country side• Disattended country side

AIM: keep young people in the country side giving them job opportunities


Social Business idea

Cultural center with farming tourism, concerts, workshops, in order to create cultural diversity in the country side and stimulate opportunities for young people

Country HeartbeatA vibrant cultural center


Business model

• CustomersCustomer segmentsTouristsYoung PeopleChannelsLocal Media/AssociationsSchoolsCustomer RelationshipLong term relationshipSpecial Offers

• InfrastructureKey activitiesHR recruiting Web page

Key resourcesHRFarming house

Partner networkFarmersLocal People


Business model

• FinancesCost structureWagesRentsAdvertisement

Revenue streamsMembership feesTicketsRentSubsidies

• Offering

Value propositionPreserve country sideEmploy young peopleProviding opportunitiesExchange education

(knowledge)Relaxation


Questions


World Café UniteaIntegration


The idea

• Goal– Integrate people from

different cultures andnations


Infrastructure• Key activities: coffee + Workshops

• Building, networking

• Investors, associations


Offering

• Coffee, beverages, food– Home-made– Fair trade– Workshop products– Exhibition

• Various workshops heldby immigrants


Customers

• Foreign people – immigrants

• German people

• + Investors


Finances

• Costs– SB loan– Rent, salaries, suppliers

• Revenues– Product– Workshops


Summary

• Social Problem: Integrate people• Name: World Café Unitea• SB solution: café combined with Workshops)• Values: interactive programme, sharing

knowledge, networking


Thank you for your attention!


Mothers4Business


Social Problem

Unemployment of mothers • Loss of socio-economic capital for

mothers• Loss of human capital for society• Social exclusion of mothers


Business Idea

• Build a bridge between unemployed mothers and companies Reconnection to labour marketReconnection to society


Key partners:MothersCompaniesNGOsMediaGovernment

Key activities:Job matchingHR ServicesNetwork creationKnowledge sharing

Key resources:EquipmentBuildingStaff

Customer relationship:Mothers: open environment for learning, community feeling, services related to childcareCompanies: CSR consulting, continouos feedback

Customer segments:Companies that are interested in family friendly reputationUnemployed mothers

Channels:Mothers: social media, NGOs and community groups, events, pregnancy trainings + word of mouth advertisingCompanies: CSR magazines, direct contact

Value propositions:Mothers: access to jobs, social inclusion, additional servicesCompanies: experienced workforce, CSR certificate, desk-sharing option

Executive summary


Financial structureCOSTS

• Fixed Costs: Building and IT

• Staff• PR activities• Qualification and

licence costs

REVENUES

• % of salaries of employed mothers– Appr. 2% for 12 months

• Success rates from companies

• Daycare center• Investors and startup

credit


Thanks for

your atten-tion!


Project GroupEDUCATION

ÖCI - Breaking segregation of Roma in Hungary


Social Problem

• Lack of adequate education of Roma children in Hungary


Solution


Social Business

Key activities• Non-formal education program• Atelier for mothers• Dancing/ music classesValue propositions• Socialization, integration, basic

knowledge, interpersonal ties, values, hope and trust

• Job creation, tutoring in business set-up

• Customers: cultural experience, handcrafts

Customer segments• Middle class, LOHAS, young

people, interest in artCustomer relationship• Interest in gipsy community,

dancing/ music workshops• Coupons for products bought

for free dancing class hourChannels• One world shops, internet

shop, in the center


Social Business

Key partners• NGOs, universities (students

from different fields), TWB, voluntaries, pedagogics

Key resources• Mentors & tutors, raw

material, loacation, online shop, equipment

Cost structure• Payment for gipsy women &

atelier workers, rent costs, raw material

Revenue streams• Selling of accessories, jewlery,

handicraft• Arts exhibitions, cultural events• Dancing/ music classes• Donators/ subsidies: ESF


CI


Pictures


Thank you for your attention!


How to create a social business?

1. Define the problem and have a clearly articulated purpose to solve it, so

• a) You’re passionate about

• b) Ultimately benefits the client (it’s about others and not about you)

2. Make sure the business model is sustainable. You need to build something that financially sustains itself at a minimum

4. Make sure that both what and how you do it, are about excellence

5. Don’t go it alone – look for partners

• Providing knowledge

• And charing risks

6. Test and pilot new ways of doing things – start small

7. Measure results


8. Implement with joy!

final presentation of sb ideas

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