final book presentation unstoppable
TRANSCRIPT
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Chris Zook
Harvard
Business School
2007
190
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Core Concepts
Redefining companys core Business.
To look deep within your organization.
When to redefine your core.
Using companys hidden asset.
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Introduction
Changefrequent threat to core business.
Make fundamental change in business model.
Why the book is called unstoppable?
What made Chris Zook write this book.
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Chapter 1:
Unsustainable to Unstoppable
The Death of Long-Term. Companys encountering need to redefine their
strategies.
Bain conducted analysis of the Fortune 500.
Shortening of companys average life span.
Hidden Asset: The key to become unstoppable
what is Hidden Asset?
E.g. Marvel Entertainment: Hidden powers from
Superheroes.
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Raising odds through Hidden Assets.
There are 3 types of Hidden Assets
Undervalued Business Platforms.
Unexploited Customer Assets.
Underutilized Capabilities.
h
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Chapter: 2
When to redefine your core
E.g. Kongo Gumi & Hoshi Ryokan.
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When to redefine your core.
1. Shrinking & Shifting of future profit pool.
What is profit pool? E.g. Market of Photography.
2. Direct threat to core. Direct threat from competitor.
Most difficult to counter threat.
E.g. PSA corporations. Cost & Price umbrellas encourage new
competitors.
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3. Stall out of a growth formula.
3 primary ways that growth formulas can run.
Through Success. Growth formulas exhaust itself.
Growth formulas run down.
Strengthening the platform before redefining.
Fundamental change in the core rob the scare
resources. Shrinking to grow, e.g. Apple Co.
Stabilizing the platform before redefining.
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Chapter: 3
Undervalued Business Platform
New Center of Gravity.
Platform 1: Adjacencies to core Business.
Platform 2: World class support organization.
Platform 3: Non Core Business.
Using Hidden Assets.
Ch 4
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Chapter: 4
Untapped Customer Insights.
The transformation of Harman International.
Unexploited Customer Segments.
Undervalued Customer Influence and Access.
Untapped Customer Data.
Finding Hidden Customer Assets.
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Chapter: 5
Underutilized Capabilities
What is Capability?
Assessing Tour Own Capabilities.
Acquiring Capabilities.
Pitfalls in Redefining Through Capabilities
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Chapter: 6
Managing Through the Growth Cycle
Four Lessons in Redefining with Hidden Assets.
1. Redefinition Starts with the Core Customer.
2. To Drive Redefinition.
3. Seeing Hidden Assets Requires New Lines of Sight.
4. Using Hidden Assets May Require Redefining the
Organization.
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1. Start by Defining the Core.
2. Obsess on the Full Potential of the Core.
3. Fully Valued Leadership Economics.4. Map Out Adjacencies to Core.
5. Recognize the Power of Repeatability in Core.
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6. When Lost, Return to the Core Customer.
7. Remember the Focus-Expand-Redefine Cycle of
Growth.
8. Exploit the Power of Hidden Assets.
9. Think of Capabilities of Building Blocks of
Renewal.
10. Dont Underestimate the Power of Focus.
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Application of Concepts to St. John
Vision
Provide Quality Management Education.
Develop Entrepreneurial skills.
Build competencies for better employability.
To develop social & environmental consciousness.
Application to St. John Vision
Follow Focus-Expand-Redefine Cycle.
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Conclusion
Learning magnitude of threats to companys
core.
It can make change in companys fundamental.
Company can transform from unsustainable to
unstoppable.
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Respected Sir,
I am Asha Tilwani,Student of
SJIMR Roll no 40. this is my presentation
of IB. i have not presented yet.
so please varify the attechment.
Thanking You,
Regards,
Asha