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TABLE OF CONTENTS Introduction

Vision and mission

Product details

Blue print

Accessories

Location

Targeted area

Human resource

Organizational structure

Marketing strategy

Legal affairs

Finance

Competition

SWOT analysis

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Today, the world is full of chaos, and people are short of time. The world is getting smaller andsmaller, people are coming closer together and technology is at zenith. There is a dependence of the whole of the whole electronic industry of the concept of charging, batteries and electricity,consuming a lot of time and energy. At this period of time, we feel privileged to announce to theworld a thrilling and astonishing product, which will revolutionize the concept of technologyand will take it to a whole new level.Introducing the all new charging entity for electronic products, downsizing the traditionalconsumption of power and wired chargers.

The product, Pocket Power, is basically a portable mini charger for most of the commonelectronic items such as mobile phones, I pods, digital cameras etc, that doesnt need traditionalelectrical charging, rather uses body heat and Kinetic energy to produce electricity.

The main focus of the product is to eliminate the use of wired chargers and bring a userfriendly, eco friendly and economical system by merging two immense phenomenons of modernphysics for enhancing the standard of living of mankind forever.

The product is our own invention and this is the first time the world is witnessing such a product inthe market at a reasonable price.We have combined two of the biggest concepts of modern physics used for generating electricity.The product would be a combination of electromagnetic induction and thermal electricity, wherethe product would be charged by mere movement of an individual by converting mechanicalenergy into electrical energy using a mini micro dynamo, and would be backed up by theelectricity produced by consuming body heat and converting it to electrical current, which is thenused to charge various electronic gadgets.

One major feature of the thermo magnetic charger is that it cannot be copied by any other

manufacturing firm because it consists of an inbuilt system because of which, once you try to openthe product, it collapses, a short circuit takes place and the product burns down, which preventsthe leak of our formula.The product is designed to be successful in fields like military , healthcare, investigation, nightvision, radar etc.

Though the product is designed for every age group, but our main focus is on young people,students, travellers etc.

We are recruiting students from colleges and then under our supervision, they are trained tooperate and manufacture. We have a functional distribution of power and invest a big chunk of

our capital for research and development.

We are using various innovative methods for marketing our product including networking,campaigns, seminars, website, radio, and musical concerts etc.

In spite of all these measures our company is likely to face stiff competition in near future but wepromise to this world that we would change the ideology and approach of people towardstechnology and once again announce to this world

WALK THE TALK

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Introduction

Think Ahead Pvt Ltd is a company that focuses oninnovation; we have to our varied range of products a newaddition the portable charger Pocket Power , whichhas been available in the Indian market for the last 2years. We now intend to expand our business and reachout to a larger audience and go international. We will be

expanding our product line to Singapore.We believe that Pocket Power is a thrilling andastonishing product, which will revolutionize the conceptof technology and will take it to a whole new level.

Introducing the all new charging entity for electronicproducts, downsizing the traditional consumption of

power and wired chargers.

Pocket Power is basically a portable mini charger for mostof the common electronic items such as mobile phones, Ipods, digital cameras etc, t hat doesnt need traditionalelectrical charging, rather uses body heat and Kineticenergy to produce electricity.

The main focus of the product is to eliminate the use of wired chargers and bring a user friendly, eco friendly andeconomical system by merging two immensephenomenons of modern physics for enhancing thestandard of living of mankind forever.

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We expect this product to excel not only in Indian marketsbut each and every part of this world, from freezing polesto burning deserts, this product will become a part andparcel of peoples lives just like mobile phones.

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COMPANY PROFILE We are a private limited company functioning in the electronics industry. Think Ahead Pvt Ltd hasbeen in the market from the past two years. We are the manufacturers of the products and wepropose to reach out to the consumers with better and more innovative products.

Electronics industry is an industry that faces innovation on a daily basis, to say an hourly basis would

not be wrong either. Think Ahead aims to go one step ahead, and bring in to the world suchproducts that the world has not even thought about. We believe that communication is onlycomplete when we are able to hear to the unheard wants and desires of people. We dont believe insatisfying those needs of consumers that are already expressed and being addressed to by everyone

else, we wish to address those wants that are not known to anyone else, and Pocket Power is a

result of this ambition.

We started our business in Bangalore and our first factory is also in Bangalore. Our factory will be

semi-automated to reduce the labour requirement. Our factory practices eco-friendly methods of production.

We will be entering Singapore through the turnkey method, because we are new to the market

there and hence would like to make use of the available expertise and knowledge of the people inthat area. And we shall take over completely once we are familiar with the conditions there.

We started operations in Bangalore with respect to Pocket Power in the previous year and havebeen successful in capturing all the metro cities in the country. We are sure to capture the Singapore

market also with our different product that satisfies all the consumers needs.

The number of outlets we shall have in a particular city depends on the density of population andavailable scope for expansion. There will be no limit to the number of outlets as the company wishes

to reach out to as many people as possible . Expansion is totally left to the companys discretion.

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VISION AND MISSION MISSION

The mission of Think Ahead Pvt Ltd is to revolutionize the electronics industry. Throughthis product, we intend to bring a revolution in technologymaking an important but tedious process of charging,tremendously simple and ever sustaining.

VISION

The company by providing premium quality products elevates the standards of the electronicsindustry around the globe, catering to the changing needs of customers and thereby improving theposition of the company continuously while also reaching out to the welfare of its employees and

the community.

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TAG LINE AND LOGO

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INSIGHT INTO THE PRODUCT

PRINCIPLE

It works on a blend of two principles as follows:-

Thermoelectric effect The thermoelectric effect is the direct conversion of temperaturedifferences to electric voltage and vice-versa.

Electromagnetic induction Electromagnetic induction is the production of an electric currentacross a conductor moving through a magnetic field.

http://en.wikipedia.org/wiki/Temperaturehttp://en.wikipedia.org/wiki/Voltagehttp://en.wikipedia.org/wiki/Electric_currenthttp://en.wikipedia.org/wiki/Electrical_conductorhttp://en.wikipedia.org/wiki/Magnetic_fieldhttp://en.wikipedia.org/wiki/Magnetic_fieldhttp://en.wikipedia.org/wiki/Electrical_conductorhttp://en.wikipedia.org/wiki/Electric_currenthttp://en.wikipedia.org/wiki/Voltagehttp://en.wikipedia.org/wiki/Temperature

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WORKING

The product would internally consist of athermoelectric device that creates a voltage whenthere is a different temperature on each side.Conversely, when a voltage is applied to it, it creates atemperature difference.

At the atomic scale, an applied temperature gradient

causes charged carriers in the material to diffuse fromthe hot side to the cold side

The Piezoelectric' substances are like ceramics whichgenerate electricity from mechanical pull or press, anddo not need any voltage to be applied on.

It would also consist of a semicircular metallic ringconnected to a mini dynamo. The movement of anindividual causes a weight or the metallic disc to moveback and forth, which sets a micro-generator spinningwhich produces electrical energy. The electricity isstored in a capacitor analogous to a battery in a

battery-powered watch.

http://en.wikipedia.org/wiki/Gradienthttp://en.wikipedia.org/wiki/Gradient

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USAGE

Thermo magnetic charger works continuously and is accessibleany time. One can charge the charger while walking with thecharger in pocket or even at rest. This can then be connectedwith various electronic gadgets using USB cables provided withthe charger such as

Mobile phones

I pods

Digital cameras

I phones

Medical appliances etc

The charger would come with multiple ports, making itfeasible to use in cell phones of any company be it Nokia,blackberry, Samsung, and cameras too.It can also be attached with these gadgets permanently makingthem a single product altogether making it even moreconvenient.

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POTENTIAL MARKET

The charger has a huge scope in future and can be used infields such as

Military : Thermal ViewersWeapons Sights etc

Health care :BP,pulse rate,hearing aid,pacemakers etc

Night vision :torch,

binoculars,laser etc

Telecommunication :Mobiles,call centers etc

Entertainment: Laptops,remote controls,clubs etc

Investigation : Radar system,sensors,BDS etc

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TARGET AREA

-As it is clear from above analysis, the product is usable for allage groups and nations, but our main focus is still the peoplefrom 15 to 40 years of age.

- Teenaged people are more likely to consume the productbecause of their increasing craze for electronic gadgets andcell phones.

- People falling under the category of students and areexpected to utilize the product at a higher extent, being busyin their academic schedule and having lack of time.

- Middle aged employees, businessmen, sports people,

travelers, trekkers, photographers etc are also ourpreferential target because of their increasingly hectic jobsand isolated life.

- Adventurous people would find it very useful in tours andtravels using it as a fairly simple way to operate theirelectronic items.

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LOCATION

INSTALLAION We are installing our manufacturing unit in the outskirts of Bangalore itself, in Whitefield region so as to have a larger andcheap area for manufacture and finishing. This land would behired from local venture capitalist in collaboration with them oncontractual basis of one year.

RAW MATERIAL

we are purchasing raw material from various industries withinKarnataka including some electronic factories from Bangaloreand some piezoelectric factories manufacturing ceramic andother thermo electrical appliances.

SHOWROOMS our main showroom would be on brigade road, which we wouldhire for a certain amount of time till the product gains popularity

and trust among people.Further our sub units would include Whitefield andkoramangala. The show rooms would consist of not only themain product but also certain shoes, clothing etc with inbuiltelectromagnetic chargers.

TRANSPORTATION we would hire load carriers and trucks for efficient and timelydistribution of the product plus home delivery would be throughtwo wheelers with conditions applying.

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HUMAN RESOURCE

- One of the major differences between this company andother electronic companies is that the bulk of our humanresource would be graduate and post graduate studentsfrom colleges who are still studying.

- In this way the cost of HR would be reduced to a fairlylarge extent and this capital saved could be used formarketing plus research and development.

- These students working for the company would beengineering students from electronics plus certainmanagement students too for proper administration andfunctioning of the company.

- The students would not only be provided the monetarybenefits but we would provide them an opportunity toperform their academic researches and experimentationin specified segments of our manufacturing unit, whichwould be handy for them to gain academic excellence andwould help them in their future PHDs.

- In addition to this, a certain number of engineers wouldbe experienced and well known who would be having aneye on junior workers.

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SALARY DISRTIBUTION

Below is the distribution of the salaryprovided by our company to our employeesbased on experience and qualification.

Starting from the first year till third yearthe salaries are :-

EMPLOYEE1ST YEAR

2ND YEAR

3RD YEAR

GRADUATE6000 8000 10000

P.G8000 10000 12000

SENIOR11000 13000 15000

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QUALIFICATIONS

ENGINEERING

LOWERLEVEL

MIDDLELEVEL

HIGH LEVEL

GRADUATEELECRONICS

POSTGRADUATE

ELECTRONICSMSC, PHD

ELECTRONICS

Management

MANAGERS ACCOUNTANTS CLERKS

BBM, BBA,MBA

B.COM, M.COMSECONDARYSCHOOL

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HUMAN RESOURCE TRAINING

- In our company, Human Resources (HR) training in manyemployee-related and legally-related topics is mandatory, especiallyfor managers and supervisors as well as for technical staff includingengineers.

- We conduct workshop in our campus and abroad where highlyqualified research scholars with experienced staff professionally trainour employees and make them highly efficient in the manufacture andmaintenance of the product.

- We emphasize to equip our employees to handle their employeerelations responsibilities competently. For maximum positive impactand learning, we would strive to make the training motivational andengaging.

- We provide an overview of what will be learned, and explain how itwill pay off for both the employee and the company.

- we move on to bullet-point lessons, connecting them as much aspossible with actual situations at jobsite and identify policies,procedures, and examples that make our supervisors nod inrecognition,

- We instruct in small chunks. Allow time for discussion betweensegments, as well as periodic breaks.

- After each chunk, insert a quick quiz, and tell trainees its coming.Trainees will listen more sharply. Score it immediately so they cansee their progress and what they still need to learn. You may wish tocall these quizzes self -tests, the book suggests, so that supervisorsfeel that theyre assessing themselves rather than being judged byothers.

- Provide a handout on the most important points for laterreinforcement. If its information that both employees and supervisorsneed, create it as a poster or pamphlet that can be distributed.

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ORGANISATIONAL STRUCTURE

THE FUNCTIONAL ORGANISATIONAL STRUCTURE OF OURCOMPANY IS AS FOLLOWS :-

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FUNCTIONAL ORGANISATIONAL STRUCTURE

- In this structure, our employees are working in departments based onwhat they are doing i.e. we have engineering department, maintenancedepartment, finance department, research department, Warehousedepartment, purchasing department.

- This structure saves us money because of the economies of scale.

- The chain of command is linear and sound

- The human resource abilities are constantly nurtured by concentratedtutoring, leadership, and guidance

- Professional similarities between the organizational participants in eachof the different functional offices.

- The development of professional expertise attained by clustering

specialists in the present function as a single unit

- Provides an easy path for the employees to grow within the organizationsideways as well as upwards in the organizational tree.

- This structure enhances the experience of each function.For example, all the maintenance engineers are working in the samedepartment and thus they will exchange knowledge and support eachother.

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RESEARCH AND DEVELOPMENT

- We Investigative activities that we chooses to conduct with the intention of making a discovery that can either lead to the development of products orprocedures.

- Research and development is one of the means by which our business willexperience future growth by developing new products or processes to improveand expand our operations.

- Research and development helps us to enhance the efficiency of the productand helps us make it better, featured smaller and competent and also helps us

in profit maximization.

- Our key objective is to obtain useful forecasts of market size like overalldemand, operational costs like production costs and financial projections suchas sales and profits.

- Much effort is directed at both internal research, such as discussions withproduction and purchasing personnel, and external marketing research, suchas customer and distributor surveys, secondary research, and competitor

analysis.

- Ideas passing through business analysis are given serious consideration fordevelopment. We direct their research and development teams to construct

an initial design or prototype of the idea.

- Unlike the concept testing stage where customers were only exposed to theidea, we allow the customer to get to experience the real product.

- Favourable customer reaction helps solidify the marketers decision tointroduce the product and also provides other valuable information such as

estimated purchase rates and understanding how the product will be used by

the customer.

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Expense on research and development, permonth

R&D INMARKETING

R&D ONPRODUCT

R&D INHR ANDRECRUITMENT

AMOUNTPERMONTH

7000 10000 5000

EXPENCE ON MAINTENANCE, PER MONTH

MAINTENANCEOF

MACHINERY

MAINTENANCEOF

PRODUCT

MAINTENANCEOF RAW

MATERIAL

AMOUNT 6000 4000 3000

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MARKETING STRATEGIES

we use marketing as a process of developing and implementing a strategy to

plan and coordinate ways of identifying, anticipating and satisfying consumerdemands, in such a way as to make profits. It is this strategic planning processthat lies at the heart of our marketing.

We intend to use a big combination of various marketing strategies to attractour customers and popularize the brand.

NETWORKING

within our professional sphere

within tangential spheres that fit our niche market

Face -to-face Networking groups Conference calls

Profes sional meetings and conferences Web-based bulletin boards

Publicity

Press Releases - Announcements (moves, hires, contracts)Special Events (seminars, speeches, appearances)

Publicity Events r elated to seasonal celebrations

Columns - Local newspaperFor corporate publications

For professional journals and trade association newsletters

Radio Shows

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AWARENESS

Newsletters

Printed Electronic Text -based email HTML email Solo or collaborations Articles pertinent to your niche

Web -based Special offers Book reviews

Web Site Brochure ware Client Testimonials E -commerce Sell books, tapes, courses

Professional associations Experimental Colleges Business groups

Seminars Introductory seminars

Seminars or workshops for organizations within our niche

Collateral

Business cards Brochures Letterhead and envelopes

Welcome packet for new clients Web site Print newsletter

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Advertising

Banner ads on Web sites Newspapers Magazines Theatre and other event programs

Calendars Sponsorships Special ev ents Spor ts teams Cable TV/Local Access Radio

Direct Mail

Postc ards Personal letters Special offers Show or sem inar schedule Reminders Celebrations Sales lette rs For seminars Offering discounts

Cross Promotions Giving discount coupons/certificates to a complementary business Cosponsor special events and promotions Cosponsor with a non -profit organization Affiliate programs

Signs On place of business At tradeshows or conferences Bumper sticke rs Window stickers Stickers

Mini-media Signs o n bulletin boards Canvassing our neighbourhood with fliers Personal letters Classifi ed ads Yellow Pages Wearing a gorilla suit and handing out balloons and business cards

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FINANCE

- We use financial segment for the management of money. Finance is operatedas a family of business activity that includes the origination, marketing, andmanagement of cash and money surrogates through a variety of capitalaccounts, instruments, and markets created for transacting and trading assets,liabilities, and risks.

- Finance is conceptualized, structured, and regulated by a complex system of power relations within political economies across state and global markets.

although these activities increasingly converge through the intense technical andinstitutional focus on measuring and hedging risk-return relationships thatunderlie shareholder value.

- Networks of financial businesses exist to create, negotiate, market, and tradein evermore-complex financial products and services for their own as well astheir clients accounts.

- Financial performance measures assess the efficiency and profitability of investments, the safety of debtors claims against assets, and the likelihood thatderivative instruments will protect investors against a variety of market risks

- The financial system consists of public and private interests and the marketsthat serve them. It provides capital from individual and institutional investorswho transfer money directly and through intermediaries (e.g. banks, insurancecompanies, and fund management firms) to other individuals, firms, andgovernments that acquire resources and transact business.

With the expectation of reaping profits, investors fund credit in the forms of :-

(1) debt capital (e.g. corporate and government notes and bonds, mortgagesecurities and other credit instruments),

(2) equity capital (e.g. listed and unlisted company shares), and

(3) the derivative products of a wide variety of capital investments includingdebt and equity securities, property, commodities, and insurance products.

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TYPES

The mischaracterization of investment safety and measures of financial productsand markets are so complex that their effects, especially under conditions of uncertainty, are impossible to predict. The study of finance is subsumed undereconomics as finance economics, but the scope, speed, power relations andpractices of the financial system can uplift or cripple whole economies and thewell-being of households, businesses and governing bodies within them.

Three overarching divisions exist within the academic discipline of finance andits related practices:

1) personal finance: the finances of individuals and families concerning

household income and expenses, credit and debt management, saving andinvesting, and income security in later life,

2) corporate finance: the finances of for-profit organizations includingcorporations, trusts, partnerships and other entities,

3) public finance: the financial affairs of domestic and internationalgovernments and other public entities

LOANS

Loans have become increasingly packaged for resale, meaning that an investorbuys the loan (debt) from a bank or directly from a corporation. Bonds are debtinstruments sold to investors for organizations such as companies, governmentsor charities. The investor can then hold the debt and collect the interest or sellthe debt on a secondary market. Banks are the main facilitators of fundingthrough the provision of credit, although private equity, mutual funds, hedge

funds, and other organizations have become important as they invest in variousforms of debt. Financial assets, known as investments, are financially managedwith careful attention to financial risk management to control financial risk. Financial instruments allow many forms of securitized assets to be traded onsecurities exchanges such as stock exchanges, including debt such as bonds aswell as equity in publicly traded corporations.

http://en.wikipedia.org/wiki/Loanshttp://en.wikipedia.org/wiki/Investorhttp://en.wikipedia.org/wiki/Secondary_markethttp://en.wikipedia.org/wiki/Credit_%28finance%29http://en.wikipedia.org/wiki/Private_equityhttp://en.wikipedia.org/wiki/Mutual_fundshttp://en.wikipedia.org/wiki/Hedge_fundshttp://en.wikipedia.org/wiki/Hedge_fundshttp://en.wikipedia.org/wiki/Assethttp://en.wikipedia.org/wiki/Investment_managementhttp://en.wikipedia.org/wiki/Financial_risk_managementhttp://en.wikipedia.org/wiki/Financial_riskhttp://en.wikipedia.org/wiki/Financial_instrumenthttp://en.wikipedia.org/wiki/Securitizationhttp://en.wikipedia.org/wiki/Trader_%28finance%29http://en.wikipedia.org/wiki/Securities_exchangehttp://en.wikipedia.org/wiki/Stock_exchangehttp://en.wikipedia.org/wiki/Debthttp://en.wikipedia.org/wiki/Bond_%28finance%29http://en.wikipedia.org/wiki/Stockhttp://en.wikipedia.org/wiki/Public_companyhttp://en.wikipedia.org/wiki/Public_companyhttp://en.wikipedia.org/wiki/Stockhttp://en.wikipedia.org/wiki/Bond_%28finance%29http://en.wikipedia.org/wiki/Debthttp://en.wikipedia.org/wiki/Stock_exchangehttp://en.wikipedia.org/wiki/Securities_exchangehttp://en.wikipedia.org/wiki/Trader_%28finance%29http://en.wikipedia.org/wiki/Securitizationhttp://en.wikipedia.org/wiki/Financial_instrumenthttp://en.wikipedia.org/wiki/Financial_riskhttp://en.wikipedia.org/wiki/Financial_risk_managementhttp://en.wikipedia.org/wiki/Investment_managementhttp://en.wikipedia.org/wiki/Assethttp://en.wikipedia.org/wiki/Hedge_fundshttp://en.wikipedia.org/wiki/Hedge_fundshttp://en.wikipedia.org/wiki/Mutual_fundshttp://en.wikipedia.org/wiki/Private_equityhttp://en.wikipedia.org/wiki/Credit_%28finance%29http://en.wikipedia.org/wiki/Secondary_markethttp://en.wikipedia.org/wiki/Investorhttp://en.wikipedia.org/wiki/Loans

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STARTUP FUNDS

Here are some important and commonly used sources of startup fundsused by entrepreneurs and venture capitalists to startup a new smallscale business.

Debt financing - You borrow the money and agree to pay it back in a particular timeframe at a set interest rate. You owe the money whether your venturesucceeds or not. Bank loans are what most people typically think of as

debt financing, but we will explore many other options below.

Equity financing- You sell partial ownership of your company in exchange for cash. Theinvestors assume all (or most) of the risk--if the company fails, they losetheir money. But if it succeeds, they typically make much greater returnon their investment than interest rates. In other words, equity financing isfar more expensive if your company is successful, but far less expensiveif it isn't.

Friends and familyThey still are our best source for both loans and equity deals. They are

typically less stringent regarding your credit and their expected return oninvestment.

Credit cards

Credit cards are a great tool for cash flow management, assuming you usethem just for that and not for long-term financing. Keep one or two cardswith no balance on it and pay it off every month to give yourself a 30 to60 day float with no interest.And the low introductory rates on some cards make them some of thecheapest money around. Managed well, they're extremely effective;managed poorly, they're extremely expensive.

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Bank loansBank loans come in all shapes and sizes, from micro loans of a fewhundred dollars, typically offered by local community banks, to six-figure

loans by major national banks.

- These are much easier to obtain when backed by assets (home equity oran IRA) or third-party guarantors (e.g., government-sponsored SBA loansor a co-signer).

- If you obtain a line of credit rather than a fixed-amount loan, you don'tstart paying interest until you actually spend the money.

Leasingit is the way to go if you need big-ticket items such as equipment,vehicles, or even computers. Your supplier will help you explore this.

Private lendingit represents a viable alternative when the bank says "no".Private lenders are looking for the same information and will conduct

similar due diligence as the banks, but they typically specialize in an

industry and are more willing to take on higher-risk loans if they see thepotential.

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800000

7200000

1800000400000

1300000

500000

800000

500000

Total capital = Rs 13300000

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TRADING ACCOUNT FOR THE YEAR 2012-2013

PARTICULARS AMOUNT PARTICULARS AMOUNT

To purchases

Plastic 603000

Semiconductor 800540

Ceramic material 925000

Metal 37800

To wages

Carriage inwards

To gross profit

2366340

2340000

43000

39636860

By sales 44347500

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To marketingexpenses

To research anddevelopment expenses

To rent

To annualmaintenance

To salary

ToMiscellaneous

To depreciation

To Professionalcharges

To Interest

To net profit

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No of chargers produced in 1 day = 300

no of chargers produced in 1 year = 109500

manufacturing cost of 1 charger = 280manufacturing cost of 109500 chargers = 30660000

selling price of 1 charger = 575selling price of 109500 chargers = 62962500

Therefore,profit excluding taxes and exercise duties = Rs 32302500

Now income tax + vat + legal documentation == 9690750 + 4522350 + 232500 = 14445600

PROFIT PER ANNUM = Rs 17856900PROFIT PER MONTH = Rs 1488075PROFIT PER DAY = Rs 49602.5

INSURANCE = 3840000

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COMPETITION

Due to the first movers advantage,we have lesser sense of competition thanwhat other companies have. Our product is not manufactured by any otherfactory in the world and thus eliminating the sense of competition.

But still, we have to look forward to eliminate the concept of traditional;charging and work on making the electric chargers obsolete.

Competition may arise from those companies, who in near future may try tocopy the product and sell the same design into the market. We have provisionfor that in our product as it cannot be copies.

- For details look in executive summary

Competition is the effort of two or more parties acting independently to securethe business of a third party by offering the most favourable terms". It wasdescribed by Adam Smith in The Wealth of Nations (1776) and later economistsas allocating productive resources to their most highly-valued uses. andencouraging efficiency.

Later microeconomic theory distinguished between perfect competition andimperfect competition, concluding that no system of resource allocation is moreefficient than perfect competition.

Competition, according to the theory, causes commercial firms to develop newproducts, services and technologies, which would give consumers greaterselection and better products. The greater selection typically causes lower pricesfor the products, compared to what the price would be if there was nocompetition (monopoly) or little competition (oligopoly) .

http://en.wikipedia.org/wiki/Adam_Smithhttp://en.wikipedia.org/wiki/The_Wealth_of_Nationshttp://en.wikipedia.org/wiki/The_Wealth_of_Nationshttp://en.wikipedia.org/wiki/The_Wealth_of_Nationshttp://en.wikipedia.org/wiki/Resourceshttp://en.wikipedia.org/wiki/X-efficiencyhttp://en.wikipedia.org/wiki/Microeconomic_theoryhttp://en.wikipedia.org/wiki/Perfect_competitionhttp://en.wikipedia.org/wiki/Imperfect_competitionhttp://en.wikipedia.org/wiki/Perfect_competitionhttp://en.wikipedia.org/wiki/Monopolyhttp://en.wikipedia.org/wiki/Oligopolyhttp://en.wikipedia.org/wiki/Oligopolyhttp://en.wikipedia.org/wiki/Monopolyhttp://en.wikipedia.org/wiki/Perfect_competitionhttp://en.wikipedia.org/wiki/Imperfect_competitionhttp://en.wikipedia.org/wiki/Perfect_competitionhttp://en.wikipedia.org/wiki/Microeconomic_theoryhttp://en.wikipedia.org/wiki/X-efficiencyhttp://en.wikipedia.org/wiki/Resourceshttp://en.wikipedia.org/wiki/The_Wealth_of_Nationshttp://en.wikipedia.org/wiki/Adam_Smith

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However, competition may also lead to wasted (duplicated) effort and toincreased costs (and prices) in some circumstances. For example, the

intense competition for the small number of top jobs in music and movieacting leads many aspiring musicians and actors to make substantial

investments in training which are not recouped, because only a fractionbecome successful. Critics have also argued that competition can be

destabilizing, particularly competition between certain financialinstitutions.

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Market survey

The World Bank notes Singapore as the easiest place in the worl to do business4 th leading financial centre,

world's third highest GDP PPP per capita , one of the richest countries in the world

The opening of the Suez Canal in 1869 caused global trade to boom, and Singapore became a major world trade node

The Singaporean economy is known as one of the freest, most innovative, most competitive, andmost business-friendly.

The 2011 Index of Economic Freedom ranks Singapore as the second freest economy in the world,behind Hong Kong. According to the Corruption Perceptions Index, Singapore is consistently rankedas one of the least corrupt countries in the world

The country has the highest trade-to-GDP ratio in the world at 407.9 percent, signifying theimportance of trade to its economy

Singapore attracts a lot of foreign direct investment because of its location, corruption-freeenvironment, skilled workforce, low tax rates and advanced infrastructure.

There are more than 7,000 multinational corporations from the United States, Japan, and Europe inSingapore.

medical tourism hub:Singapore is an education hub

Singapore the world's top logistics hub

http://en.wikipedia.org/wiki/Financial_centrehttp://en.wikipedia.org/wiki/List_of_countries_by_GDP_(PPP)_per_capitahttp://en.wikipedia.org/wiki/Suez_Canalhttp://en.wikipedia.org/wiki/Suez_Canalhttp://en.wikipedia.org/wiki/List_of_countries_by_economic_freedomhttp://en.wikipedia.org/wiki/Hong_Konghttp://en.wikipedia.org/wiki/Corruption_Perceptions_Indexhttp://en.wikipedia.org/wiki/List_of_countries_by_received_FDIhttp://en.wikipedia.org/wiki/Medical_tourismhttp://en.wikipedia.org/wiki/Medical_tourismhttp://en.wikipedia.org/wiki/List_of_countries_by_received_FDIhttp://en.wikipedia.org/wiki/Corruption_Perceptions_Indexhttp://en.wikipedia.org/wiki/Hong_Konghttp://en.wikipedia.org/wiki/List_of_countries_by_economic_freedomhttp://en.wikipedia.org/wiki/Suez_Canalhttp://en.wikipedia.org/wiki/List_of_countries_by_GDP_(PPP)_per_capitahttp://en.wikipedia.org/wiki/Financial_centre

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also has one of the highest income inequality levels among developed countries

Mobile phone penetration rate is extremely high at 1,400 mobile phone subscribers per 1000 people. Around 1

Singapores civil justice system has been ranked as #1 in the world in the World Justice Projects 2010Rule of Law Index.

The Rule of Law Index enables stakeholders to assess a nations adherence to the rule of law inpractice and involved interviewing 41,000 people and over 900 experts across 35 countries.

Singapore ranked #4 in the world for absence of corruption; #7 for its clear, publicized and stablelaws; #1 for order and security; #7 for regulatory enforcement; and #1 for access to civil justice.

This isnt the first time that the Singapore economy has been lauded for its corrupt free environmentand strict legal enforcements.

The Political and Economic Risk Consultancy ranked Singapore as having the most efficientbureaucracy in Asia in 2010. It also topped Transparency Internationals 2010 Corruptions PerceptionIndex. The World Economic Forums 2010 Global Competitiveness Report ranked Singapore #1 forencompassing the most efficient legal framework for settling disputes.

Singapores legal system augurs well for foreign companies and entrepreneurs who are keento incorporate Singapore company and establish a business presence in the region.

http://en.wikipedia.org/wiki/List_of_countries_by_income_equalityhttp://en.wikipedia.org/wiki/Developed_countrieshttp://en.wikipedia.org/wiki/Developed_countrieshttp://en.wikipedia.org/wiki/Mobile_phonehttp://www.singaporesetup.com/company-incorporation-faq/http://www.singaporesetup.com/company-incorporation-faq/http://en.wikipedia.org/wiki/Mobile_phonehttp://en.wikipedia.org/wiki/Developed_countrieshttp://en.wikipedia.org/wiki/List_of_countries_by_income_equality