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The nature of our digital data bubbles How this influences humans, media and search engines professionals

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The nature of our digital data bubblesHow this influences humans, media and search engines professionals

Google now processes over 40,000 search queries every second on average

2.5 billion gigabytes (GB) - of data was generated every day in 2012. That's big by anyone's standards.

Save millions of lives and billions of dollars

PR SEO

We are moving away from hacking algorithms to hacking humans.

Facebook users tend almost entirely to click on links that they agree with, meaning that their news feeds can become an echo chamber

over 50% of content has to come from it

Over 100 articles securedA full list of coverage can be found here: https://chi2016.acm.org/wp/press/

Travel to disrupt your bubbles

Click past page 2

Keep our social and data bubbles open

Greater understanding as opposed to greater separation

• Algorithms• Humans• And you

Thank youContact for training and consulting: [email protected]

For full online marketing services: [email protected]