films for 41 million people

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HERITAGE FILM WORKS

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HERITAGE FILM WORKS

FIlms for 41Million People

Only 2% of 41,000,000 African Americans attend feature films.

No one has optimized efforts to continuously service this One Half Billion dollar market.We intend to release big event movies on a regular basis with bigger budgets that require bigger stories which will attract a larger audience.!

We founded our production company Heritage Film Works in 2007. Registered The Vee Jay Story LLC in 2010. Our film package attracted the attention of a major Capital Financier who has placed 2 Letters of Intent with us for our production.

These Interested lenders await to !extend a loan of Twenty-Million Dollars in financing.We feel the associations made thus far secures our mission and insulates the future of Heritage Film Works and our investor.

We've acquired an A-List Directors commitment and that of fifteen A-List black leading actors including an academy award winner to appear in our film.

We have also formulated six additional screen plays so that our production company may continue.

Our Award Winning Script captured 1st Place - Best Historical Drama Written For The Screen. WarnerBrosScreenWriting Contest (Ref: winningscripts.com)

Director: Mario Van Peebles (New Jack City, Posse, Kerosene Cowboys)

Traction

Market Size

A.C. Neilson reports that the population in the US of African Americans is 41,000,000 people. (ref. Meilson Pop. Report 2010)

This is an addressable market with a proven profitability.

Less than 2% of this market supports a return of over 300% for motion pictures targeted for this market.

Example: ref: IMdBPro.com

Why Did I get Married Too: Budget $20 Opening Day - $29.3M April 2 2010

Two weeks later - $54,801,812 April 16

Six weeks Gross $60M US

Customers

Our customers are African Americans who relate to achievements in our cultural history.

Box office success for the black experience is easily judged. When certain vital ingredients are included the core audience expands.

! Those ingredients are:

A. Factual Historical Elements as shown in Glory & Malcolm X.

B. Intrinsic Experiences as shown in The Color Purple / Hustle & Flow.

C. The vitality inherent to the Black experience i.e. music and dance. As in Ray / Dream Girls.

!! ! F. I. T.

Sales Strategy

Manufacture the product

Present it to Film Distributors

Target Marketing

Private Screenings

Film Festivals

Film Sales Representation

Revenue Model ! !Film revenue has a perpetual value. Sixty years from now this film will still be earning money.

Our film also has a cross-over effect. It is about the business of music during the 1950's when a black owned record label introduced the The Beatles to America.

By 2015 this niche markets buying power is expected to reach $1.1 Trillion. Estimates of our films return is a minimum of $125M to more than $175M.

Films released to this market return theirbudgets on opening weekend.Reference IMdBPro.com

Film investment offers a Life-time of revenue. Film revenue is inherentfor the life of the film or perpetuity

Competition ! !For films targeted to this market with budgets of $20M and above competition is seldom to rare. The selections by major producers and studios is usually a comedy to meet the demands of black ticket buyers. 311,000,000 Americans are the Addressable market for studios and always the target of major producers.

So why address this niche market?. Because when it's done correctly and by a formula that we call F. I. T. the film will make much better profits than the norm.

EXAMPLEThe film American Gangster 2007 Budget $100M Opening day 24M Nine weeks Gross $130 National!!Worldwide Gross $265M.

! ! ! ! F. I. T.

! These Films Used The F. I. T, Formula(Factual History, Intrinsic Experiences, The Vitality of the Black experience)

Ray - 2004 Bud $40M Gross $112M

Dream Girls - 2006 Bud $70M Gross $153M

American Gangster - 2007 Bud 100M Gross $265M

Films based on the formula earn more money.

Films that don’t use the formula but aretargeted to this market still earn a respectable return.

This Niche market has not been saturated withquality product.

Competition con’t

MANAGEMENT

The individual best efforts of Actor, Writer, Producer William Lewis Baker has bought our film The Vee Jay Story from the closet shelf to the purchase of a business license in 2007 and the formulation of Heritage Film Works.

The VJ Story LLC was established in 2010.

William Lewis Baker has produced Cannes Film Festival accepted feature shorts, four films for the American film market, a feature length Documentary, appeared in numerous stage plays, Award Winning Film Festival entries, Television, and a National commercial.

He received Starring credit for his very first appearance in a feature length motion picture (Witchcraft III The Kiss).

He is the writer of our screenplay The Vee Jay Story and has two novels on the market.

(Google: William Lewis Baker)

COMPETITIVE ADVANTAGE

We cast our films with A-List black talent. A-List Director Mario Van Peebles(New Jack City) has committed to direct the film.

Our winning ingredients are an A-list cast legendary talent that includes an Academy Award Winner, Award winning script and an A-List Director.Ref: www.williamlewisbaker.com/SLATE

Our independent production will be produced under a Completion Bond which insures that the film will be available for distributors.

INVESTORS OFFER

For a $2M one time payment investor receives a Lifetime Membership in The Vee Jay Story LLC.

! ! (William Lewis Baker Mgr.)

Executive Producer Credit - Front End

3% of Producers share from the Distribution and sales of the film for the life of the film or perpetuity.

CONTACT INFORMATION

! ! ! ! ! WILLIAM LEWIS BAKER

! ! ! ! ! ! Executive Producer

! ! ! ! ! HERITAGE FILM WORKS

! ! ! ! ! THE VEE JAY STORY LLC

! ! ! ! Films for 41 Million People

! ! ! 323 920-4580 OFFICE/MESSAGE

! ! ! ! !310 890-2387 CELLULAR

! ! ! ! ! ! ! Web Sight

! ! ! ! ww.williamlewisbaker.com/SLATE

e-Mail

! ! ! ! ! [email protected]