fieldwork presentation
TRANSCRIPT
S
True North Sports and
Entertainment
Jeff Hofer – Kinesiology
Sector
S True North Sports and Entertainment is part of the Profit
sector with a Public – Private Partnership
MTS Centre, MTS Iceplex, and
Offices
S MTS Centre
S 300 Portage Ave. Winnipeg, MB R3C 5S4
S 204-987-7825 [email protected]
MTS Centre, MTS Iceplex, and
Offices
S MTS Iceplex
S 3969 Portage Ave. Winnipeg, MB R3K 1W4
S 204-837-7539 [email protected]
MTS Centre, MTS Iceplex, and
Offices
S True North Sports and Entertainment Main Offices
S 345 Grahame Ave. Winnipeg, MB R3C 5S6 (2nd Floor)
S 204-987-7825 [email protected]
S 2nd Floor, Attached to MTS Centre via Skywalk
S CTV on 4th Floor, Tavern United in building
Barrett PaulsenCommunity Relations Manager
S Oversees all relationships and events the Winnipeg Jets have in the community
S Mascot Appearances, Player Appearances, Player Autograph sessions
S MTS Centre Tours
S Santa Claus Parade Float Committee Member
S Runs Promotion Team
S Donation requests
S Medical Fundraising socials
S Gala events
S School, Arena, Community Club Fundraisers
S Hockey Tournaments
S And Many More….
Katie DicksCommunity Relations Coordinator
S Works alongside Barrett Paulsen on all of his duties
S Processes Donation Requests, Data basing and Data Entry
S Organizes and leads Promotions team
S Builds, enters, and sends out Donation Packages
S Santa Claus Parade Float Committee Member
S Inventory ordering and storage
S Contacts donation recipients
True North and Our
Professions
S Provides jobs for Kinesiology, Athletic Therapy, and Recreation Management Students/Grads
S Provides professional sporting entertainment – Winnipeg Jets
S Provides Leisure Entertainment through Concerts, Live Shows, Youth Empowerment Conference (WE DAY), Sporting Events, and Many More….
S Raises money for recreation facilities such as Hockey Rinks, Community Clubs, and Rec. Centers
S Supports local sporting events promoting active living such as Hockey Tournaments, Golf Tournaments, and many other sporting events
Fieldwork Experience Program
History
S Involved in the program for several years now
S Several interns from U of M have received full time or
part time jobs as a result of the program
S
Strategic Planning
Vision
S True North is to be a leading and innovative provider of
sports and entertainment that:
S Delivers exceptional experiences that fans and
patrons will always want to come back to
S Fosters a positive, respectful, friendly and dynamic
environment where employees can learn and grow in
the process – a terrific place to work
S Is an investment with a difference – provides profitable
and memorable experiences for our stakeholders
S Gives back generously to the community by
contributing to charities and amateur sports
Mission Statement
STo Provide a Superior Patron
Experience to all persons and
organizations with whom True North
interacts, while maximizing economic
returns for stake holders
Values
S Our People – by ensuring that an appropriate staff
team is recruited and retained with competitive
compensation, benefits, training, and fosters a work
environment that is safe, respectful and an enjoyable
place to be
S Our Customers – by asking and listening to
understand the needs of our hockey/entertainment
ticket purchasers, sponsors, suite licenses, promoters,
and other customers, and providing events, products
and service that satisfy those needs to the greatest
extend that we can
Values
S Professionalism – by staff presenting themselves, the
MTS Centre and Manitoba Moose (now Winnipeg
Jets) with conduct and outward presentation that
inspires confidence to all patrons of True North
S Integrity – by having True North as an organization,
and all of its employees “do the right thing”, in the best
interests of our owners, lender, customers, and
colleagues
Goal
STo provide a Superior Patron
Experience that gets people
coming back again and again while
maximizing economic returns
Programs and Services
S True North Sports and Entertainment and the MTS
Centre host a large variety of sporting events and
live entertainment
S Hockey, Curling, Basketball, Lacrosse and more….
S Concerts, Live Shows, Comedians, Conferences
and more…
S Box Suites, Press Box, Lounges, Restaurant,
Catering
Top Priority
Target Population
S Businesses/Owners, Downtown
Population, Community Groups, General
Public
S Depending on the event:
S Ex. Disney on Ice – Children and Youth
S Jeff Dunham (Comedian) –
Youth, Adults, Elderly
S
Organizational Chart
Volunteers
S Volunteers are managed by either the
True North Foundation or Human
Resources employee for True North
depending on where the volunteers are
needed
Community Partnerships
S Work with hundreds of organizations through donations
S Community Clubs, Minor Hockey, Hospitals, Schools, and many
many more…
S Major Partners include:
S Tim Horton's (Timbits Hockey)
S Scotia bank (Scotia bank Skater)
S Manitoba Lotteries (Flight deck)
S Esso (Esso Game Day Skate)
S True North Foundation (True North Foundation Hockey Academy)
S And many more…
S
My Experience
Community Relations Intern
Job Description
S Assisting Katie and Barrett in any projects they need help
on
S Data Entry
S All processes included in donating packages to
fundraising events
S Inventory
S MTS Centre Tours
S Mascot Appearances
Job Description
S Retrieving merchandise from Jets Gear Store
S Attending events (Concerts, NBA Game, We Day)
S Player Autograph Sessions (Only one due to NHL Work
Stoppage)
S Santa Claus Parade
S Float Build and maintenance
S Handing things out to children
S Float Tear Down
Job Description
S …And other Various duties
S Ticketing
S True North Foundation work
S Retail
S Promotions
S …and too many more little things to name!
Project
What I Learned…
S Office Environment
S Data Basing with programs like Excel
S Public/Community Relationship and its importance
S Branding and Marketing of a professional sports team
S Time Management
S How much effort/teamwork goes into putting on concerts
S Collective work of different departments to achieve tasks
S Just to name a few things…
Evaluation!
S Basically…
S If you ever get a chance to work or volunteer with True North
Sports and Entertainment or True North Foundation… Do it.
S Everything they do, they do it right and treat they’re
employees, volunteers, customers, and interns like gold
S I would 100% recommend True North Sports and
Entertainment or True North Foundation for fieldwork
placement