ferrari msom
TRANSCRIPT
History Decision Making
Started out as a small factory in the 1940s, which made machine tools.
The original Ferrari factory was in Modena. Enzo Ferrari started with a small factory in Maranello, but the factory eventually expanded into what it is today.
Ferrari road cars = money to race cars
599 GTB Fiorano• Price tag: $260,000
• V12 engine
• 6-speed gearbox
• 0-62mph in 3.7 seconds
• 0-124mph in 11 seconds
• Curb weight: 3722 lbs
• TS: over 205mph
Maranello Factory• All building and testing of
cars is done on site
• 45 buildings
• 250,000 sq. ft
• 3,000 employees
• Video 6:50
Foundry Ferrari's inventory contains
a lot of raw metal
All metal is cast as custom aluminum alloys
Errors are melted down and recast
Each cast is a one-use, sand/resin mold
Metal is melted electrically, using what a house uses in a year.
Foundry Inventory surplus is required
The forecast of faulty inventory is lower− Ex: metal per car is not the same as metal cast
Line Balancing: the casting is relatively quick; cast every 10 minutes, 1 day to set, 5 hours to finish
Body Works• Chassis and body panels
are aluminum
• Chassis is hand-welded and robotically finished• 180 strategic rivets
• Robotic probe ensures quality• 800 point check
Engine Works Engines average 800 parts
799 parts are cast and placed hand.
Skylights and inside trees provide a comfortable, stable and optimal environment.
Engine Works Line Balancing: 800 parts in at least 2 stations
Specific construction process = long production time
Linear Programming: instead of maximizing number of engines, produce more new engines.
Assembly Body and engine come together
Line Balancing: 32 stops/stations− Cannot have workers double on stations
Transportation: all parts are built on location, so they only move between buildings.
Interior• Handcrafted
• Cowhides are used for:• Upholstery, dashboard & trim
• Precision is important in cutting the leather• Computer controlled laser system• Computer glided laser is used to cutting• 30 hours• Video: 36.20
Testing• Tested on the race track
• Traction Control System (Safety test)
• Road test• Suspension, handling & gear system• Gear switches are tested to make sure gearbox
doesn’t lock
• Car is pushed to its limits by professional drivers
Waiting List Queuing: Ferrari takes 2 months to make a car
− 2 year waiting list
Linear Programming: other, older cars are available more immediately, but they are not produced at a high rate anymore.
Summary Transportation:
All operations are in Maranello, materials are the only things brought in
Decision Making: Expand from Modena to Maranello’s factory
Line Balancing: 32 stations in final assembly to complete a car in 2 months
Queuing: 2 months for a car to be made after a 2 year waiting list
Inventory: Most of the inventory, especially metal, is recycled and
recast