DEVELOPMENT UPDATE

Frisco Economic Development Corporation February 2010

FRISCO EDC ESTABLISHED 1991

• Frisco voters approved a ½ cent sales tax for economic development

• Frisco Economic Development Corporation (FEDC) was established as a Texas non-profit corporation

• Purpose is the promotion and development of new and expanded business enterprises to provide and encourage employment in the furtherance of the public welfare and expand the tax base of the City of Frisco

LOCATION

Frisco is located 25 minutes from the Dallas-Fort Worth International Airport and downtown Dallas.

Land area is 72 square miles

FEDC BOARD OF DIRECTORS

• Jerry Holder, Chairman

• David Porter, Vice Chairman

• Richard Beaver, Secretary/Treasurer, FISD Rep.

• June Taylor, Director

• Jeff Snowden, Director

FEDC INDUSTRY FOCUS

• Corporate Headquarters• Technology• Health, Medical & Life Science• Financial Services• Youth, Amateur & Professional Sports

COMPETITIVE ADVANTAGES

• Ideal location in major growth corridor• Access to outstanding workforce• Aggressive, growth-oriented attitude• Positive quality of life• Competitive cost factors • Quality educational systems• Economic development sales tax

• Population: 108,462 (February 1, 2010)

• Median Age: 32

• 82% of population is under 45

• Median Household Income: $93,478

• Land area approximately 46.2% developed

• Projected population at build-out: 250,000-280,000

DEMOGRAPHICS

POPULATION GROWTH1990 -2030

0

25,000

50,000

75,000

100,000

125,000

150,000

175,000

200,000

225,000

250,000

1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2030

FRISCO GROWTH

• Sales Tax Revenue: 2002 $ 19.9 million 2010 $ 38.8 million = 95% Growth or $18.9

M• Tax Base Revenue:

2002 $ 4.3 billion 2010 $ 13.9 billion = 223% Growth or $9.6 B

FRISCO OFFICE AND RETAIL

For 2009:

• Office development: 4,179,000 SF

• Retail rentable area: 8,137,000 SF

• Total Office/Retail: 12,316,000 SF

INCENTIVE PROCESS

Qualifying projects may be offered FEDC economic incentives, which may be on a per job (created and maintained) basis of $500, $1000 or more. Our primary steps will involve:

• Determine Project Eligibility• Submit FEDC Economic Impact Survey• Conduct Economic Impact Analysis• Develop Economic Incentive Proposal • Draft Performance Agreement• Obtain Board Approval

SIGNIFICANT FEDC PROJECTS

• Stonebriar Centre’: 1.6M SF, $250M, regional mall

• Center at Preston Ridge: 1M SF retail power center

• Dr Pepper Ballpark and Star Center: City owned• Duke Bridges: 450,000 SF, $45M office park• Hall Office Park: 2M SF, $250M office park• T-Mobile: 230,000 SF, $17.6M, 1,250 jobs• AmerisourceBergen: 214,000 SF, $26M, 1,330 jobs• IKEA: 310,000 SF, $50M, 300 jobs

QUALITY DEVELOPMENTS

PROJECTED AND ACTUAL TAX RATES

0.4

29

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58

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53

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49 0.4

78

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00

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59

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25

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60

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57

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69

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76

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82

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87

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12

0.3

73

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73

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70

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67

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37

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32

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23

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49

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$0.25

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Actual Tax Rate Projected Tax Rate

POSITIVE IMPACTS OF GROWTH

• Increased sales tax revenue• Consistent high growth in tax base• Low city and school taxes• Ability to build infrastructure and municipal

buildings.• Excellent parks and recreation program• Provide facilities for all age groups• Continued small town feel

STONEBRIAR COMMONS

• Developer: Town & Country Development

• SH 121 and Legacy Drive• 32.68 acres• Office, specialty retail,

restaurants • Sheraton Stonebriar

Hotel, 250 rooms, 20,000 SF conference room

• 280,770 SF at build-out office and retail

FRISCO BRIDGES

• 720 acres of development• SH 121 & Preston Road• $850M investment - projected to be $1.2B at build out• 4.5 million SF of retail development• 1.6 million SF of mall development

HALL OFFICE PARK

• Developer: Hall Financial Group• 162-acre office development master planned • More than 2M SF• Total build out will include 20 office buildings

SIERRA FRISCO

• Developer: Champion Partners• Southeast corner of the DNT and Warren Parkway• A 36-acre mixed-use community• Sierra Frisco is a $250M development • Class-AA office project, a four-star or better full

service hotel, and a multi-phase residential and retail mixed-use project by Post Properties

DUKE BRIDGES

• Developer: Duke Realty Corporation• Duke Bridges I – Spec 158,000 SF – 100% leased• Duke Bridges II – Spec 126,000 SF – 100% leased • Duke Bridges III – Spec 160,000 SF – space available

FRISCO SQUARE

• Developer: Fairways Equities

• Main Street & Dallas North Tollway

• 147 acres mixed use project

• Firehouse Subs, Go-Go Burger and Love Peace Popcorn.

FRISCO MARKET CENTER

• Developer: Hermansen Land Development, Inc.

• NW corner of Dallas North Tollway and Main Street

• An 88-acre master planned development including retail, restaurant, high density multi-family, Marriott hotel and entertainment anchored by Main Event

WORLD CUP PLAZA

• Developer: Dallas International Realty Advisors• NE corner Main Street & Dallas North Tollway• 90,000 SF mixed-use • Offices, restaurants, retail and bank • Opened 2008

PRESTON LEBANON CROSSING

• Developer: The Seitz Group

• NE corner Preston & Lebanon Road

• 175,000 SF retail center; 22.5 acres

• Anchor tenants: Hobby Lobby, Mardel, Sprouts Farmers Market. Whataburger, Taco Cabana, and Rosa’s Mexican Food

PARKWAY TOWNE CROSSING

• Developer: Weber & Company

• SW Corner of the Dallas North Tollway and Eldorado Pkwy

• 400,000 SF retail center; 40 acres

• 173,890 SF SuperTarget also a Petco and Best Buy

• Opened Fall 2007

FRISCO CENTER

• Developer: Mario Sinacola & Son’s 171-acre business park

• Three buildings totaling 150,000 SF office/tech/flex space

NTEC AT FRISCO CENTER

• Developer: Frisco Economic Development Corporation• 50,000 SF, 2-story med-tech, medical device, wet-lab

facility• Home of NTEC• Opened October 2008

FRISCO COMMERCE CENTER

• Developer: Panattoni Development Company• $50M development• 35 acres, 550,000 SF office/tech/flex space• Located on All Stars Avenue, east of Frisco Street

ELDORADO MARKET PLACE

• Developer: W D Eldorado & Tollway LP• Located at the NW corner of the DNT and Eldorado

Parkway• 350,000 SF retail center • Anchor Tenants include: Market Street, BakerBros

and Peter Piper Pizza

SPORTS VILLAGE USA

• Developer: Sports Village USA, LLC and UDC Hospitality, LLC (known as “SVUSA”)

• 50 acres located at SW corner of Frisco Street and All Stars Avenue

• 162,000 SF multi-sport center The Fieldhouse• $100+ million, 50-acre village professional

athletic training facility

• Existing Hotels

– Embassy Suites & Conference Center

– Westin Stonbriar Resort– Holiday Inn Stonebriar– Hampton Inn Hotel & Suites– Holiday Inn Express Hotel &

Suites– Homewood Suites By Hilton – Sheraton Stonebriar Phase 1– Hilton Garden Inn– Aloft Hotel– Comfort Suites

Total Exiting Hotel Rooms: 1500

FRISCO HOTEL UPDATE

• Hotels Under Construction* Or Announced

– Wingate Inn & Suites (Spring 2010)– Sheraton Stonebriar Phase 2 (Spring 2010)– Holiday Inn Crowne Plaza (Fall 2010– Holiday Inn Express (Fall 2010)– Go Marriott, Courtyard (Fall 2010)

Total Rooms Under Construction or Announced: 521

FRISCO HOTEL UPDATE

QUALITY OF LIFE

DR PEPPER BALLPARK

• Home of the Frisco Rough Riders, AA affiliate of Texas Rangers

• $26 million project

• Double AA Baseball Park with 11,000 seats

• Adjacent office, retail, restaurants

DR PEPPER ARENA

$40Million - Expansion and Improvements:• More Seating (Approximately 6,000)• More Parking (1,000 spaces)• Stage Area-Back of Stage• Enhanced Promenade• Enhanced Suites• Better Acoustics• Video Board• Completed June 2009

PIZZA HUT PARK

• $80 million public private development• 115-acre project• 21,193 seat professional soccer stadium• 17 tournament grade fields• Home of the FC Dallas Major League Soccer

team

GRAND PARKGuiding Principals

• Approximately 350 acres owned by the City of Frisco, Frisco Economic Development Corporation and the Frisco Community Development Corporation

• Create an Image-Defining civic space for the City of Frisco

• Establish High-Impact Zones that generate revenues to create financial sustainability

• Utilize Partnerships and development strategies to leverage public investment

GRAND PARK

Phase I infrastructure and public buildings complete Summer 2010

For More InformationFrisco Economic Development Corporation

6801 Gaylord Parkway, Suite 400Frisco, Texas 75034

972-292-5150

FRISCOEDC.COM