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Special supplement – May 2013 ColleCtive Bias Datalogix grounDCntrl MaxPoint MyWeBgroCer start saMPling usaMP Featuring these providers:

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The 2014 Guide to Providers

RETAIL & SHOPPER INSIGHTS from Shopper Marketing magazine

The 2013 Guide to Providers

SHOPPER MARKETING AGENCIES from Shopper Marketing magazine

Special supplement – May 2013

• ColleCtive Bias

• Datalogix

• grounDCntrl

• MaxPoint

• MyWeBgroCer

• start saMPling

• usaMP

Featuring these providers:

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AT-A-GLANCEWHAT WE DO AND WHY

WHAT MAKES US DIFFERENT

THE 2013 GUIDE TO DIGITAL SHOPPER MARKETING

Social media has revolutionized the way people produce content, consume content and connect with each other. Experts and editors no longer curate the majority of me-dia consumed by shoppers. Shoppers instead produce content and self-curate the media they want to consume.

Traditional media inserts advertisements between con-tent. TV shows make breaks for ads. Magazines and news-papers � ow stories around ads. Digital display advertising places banners above, below, around and sometimes in the middle of content.

In the new world of content marketing, the content IS the ad. Members of our proprietary community, Social Fabric®,

are experienced producers (micro-publishers), who weave brands into engaging content about their real life shopping and usage experiences to drive conversations across social media platforms.

Shoppers trust recommendations from “people they know” more than any other form of media and bloggers have become one of the most in� uential sources of infor-mation due to their frank, sincere style of communica-tion. Trust drives action, thus consumers look to bloggers before they buy.

WHAT WE DO

KEY EXECUTIVES

INDUSTRIES SERVED

KEY SERVICES

MAJOR CLIENTS

Techie

Reach 76,000

Household income of $75,000

Craft and Lifestyle Blogger

Mother of 2Reach 123,000 Reach 30,000

Dog Lover

Foodie

Collective Bias is a social shopper media company that weaves organic social content into engaging, real-life stories to create millions of impressions leading to increased share of voice, SEO, and ultimately sales for brands and retailers.

• Consumer packaged goods• Retail• Home decor/entertainment/

electronics/gaming• Fashion• Financial services

• Social Shopper Media• Retail Social Insert & Social

Asset Management• Seasonal Digital Magazines • Social Content Aggregators • Path to Purchase Insights• Social Media Listening Analysis

• John Andrews, Co-Founder/CEO• Amy Callahan, Co-Founder/COO• Mary Tarczynski, CMO• Matt Davis, EVP, Bus. Dev.

• Bigelow Tea• Colgate• Coty• Daisy Outdoor

Products• Disney• Duane Reade

• Kimberly Clark• Nestlé• Smart and Final• Tyson• Twentieth

Century Fox• Walgreens

CONTACT INFORMATIONMary Tarczynski, [email protected] Davis, EVP [email protected] 479-685-1558

WWW.collectivebias.com

AT-A-GLANCE

• Highly Qualifi ed Community – Social Fabric is a highly quali� ed, invitation-only COMMUNITY (more than a network) of more than 1,400 authentic micro-publishers who produce high quality, engaging content about their everyday experiences. Our com-munity has on average 40,000 followers per member and an aggregate multichannel reach of more than 50MM.

• Hand-Raising System – Interested in� uencers “ap-ply” for a brand opportunity based on their lifestyle and blog niche and are selected based on the param-eters of the campaign.

• Infl uencer Professional Education – We know our community personally and o� er education and other support via Social Fabric University (SoFabU) to help them continuously improve their online content.

• Instant Feedback Loop – � is closed community is accessible to clients for campaign planning conversa-tions – providing instant feedback from real shoppers.

• Unique shopping model – Programs start in-store with a path to purchase story, providing rich, authen-tic shopper insights in real-time.

• Proprietary syndication engine – cbSocially shares the content in relevant social channels (i.e. Lifestyle sites, Facebook, Twitter, Pinterest, etc.) to gain addi-tional exposure.

“Working with Collective Bias has been amazing, the creativity of the team has been beyond what I expected. � e content from the Social Fabric Community has been shared throughout our company and our consumption in Walmart was +14% the � rst month of the campaign, the highest growth we’ve seen in months.”

Christopher CostelloNational Sales Manager – Retail

Bigelow Tea fabricsocial

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Let us weave your brand into engaging organic content about real life experiences that generates millions of impressions leading to increased share of voice, SEO and ultimately sales

www.collectivebias.com

To learn more contact Mary Tarczynski510-220-5301 [email protected]

The right shampoo can change EVERYTHING! Limp hair no more! [Brand] doesn't break the bank.

Finding the perfect shampoo and

I can't believe [brand] was only $2.79 and I had a coupon!

My weapon against over-dried winter hair is my favorite conditioner, [brand]! Secret: I get it at the drugstore!

Shoppers trust recommendations from people they know!

Our Community generates real time insights

Their authentic stories spread like crazy

Greater social share of voice drives sales

Our technology enables greater distribution

MinneapolisChicago San FranciscoNew YorkBentonville LondonToronto

Girlfriendology-

Consumer Queen-

Brandi Jeter-

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AT-A-GLANCE

The DATALOGIX Difference

THE 2013 GUIDE TO DIGITAL SHOPPER MARKETING

Datalogix is at the forefront of the online marketplace evolution. Rather than relying on clickstream, IP, geo or panel-based data, the Datalogix database has $1 trillion in o� ine purchase-based data ($300 billion speci� c to CPG) and we’re able to convert this, as well as any CRM data into an online universe, then measure post exposure activity back to these same households.

WHAT WE DO

PRODUCTS & SERVICES

INDUSTRIES SERVED

Datalogix® is the leader at con-necting digital media and o� ine purchasing data. Leading CPG and Retail marketers choose Datalogix to increase the e� ectiveness of their advertising by targeting and mea-suring campaigns based on in-store transactions. Datalogix solutions en-able brands to measure ROI across digital channels at scale and opti-mize future strategies based on the results. � e DLX Platform encom-passes over $1 trillion in consumer spending and powers campaigns for the top online media companies.

• Consumer packaged goods• Retail• Automotive• Financial services• Loyalty

• Brand campaigns• Shopper campaigns• Measurement & insights• Ability to serve & measure across

media channels: display, video, social, mobile & owned media

CONTACT INFORMATIONLaurie WeisbergVP of Client [email protected](646) 737-0255

WWW.DATALOGIX.com

AT-A-GLANCE

DLX in Action: PepsiCo drives trial of new product AND sees 10% incremental sales lift

EXPERTISEDatalogix is the � rst technology platform to bridge o� ine purchase data to the online world• Purchase data from 70+ M HHs• 100+ categories from 5,000+ brands• National coverage across all

major retail channels• 30+ retailers and 8,000+ stores• 60% ACV versus next closest

solution at 33% ACV• 180+ pre-built audiences for

targeting plus custom targeting solutions

From new product launches to growing share, actual purchase data is the most accurate way to � nd your target audience online across display, video, mobile, social or owned media and measure the in-store sales impact. With DLX you can:

Tap into pre-built and ready-to-use CPG audiences

• Gain immediate access to our 180+ DLX CPG Brand & CategoryPre-Built Audiences to target consumers based on actual purchases

Create your ideal audience with DLX custom audiences

• Partner with DLX for national & shopper campaigns that reach audiences throughout the marketing life cycle

• Build your ideal custom audiences based on known offline behavior, your own 1st–party data or a combination of the two

Know the in-store sales impact with DLX ROI

• Measure all your campaign results back to in-store purchases at the household level with DLX ROI o� ine sales li� analysis reporting

• At up to 800x larger than panel solutions, DLX gives marketers accurate and actionable insights for ongoing test, learn and optimization strategies

Challenge:

• PepsiCo wanted to prevent declining purchases in their category, prompting the creation of a new product

• � ey needed to generate interest for their innova-tive new o� ering with a once loyal audience

Solution:

• Datalogix developed a purchase-based digital strat-egy to drive awareness and trial through digital load-to-coupon o� ers

• Declining HHs were targeted based on 4 levels of shopping behavior

Results:

• 10% sales li�

• 15% HH product penetration li�

• 5x repeat purchases

• 52% coupon redemptions

Visit Datalogix.com for more success stories.

DLX CPG data powers the most accurate digital solutions:

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Build your digital audience based on actual purchases • Tap into POS data from 70M+ HHs across all major CPG channels • Choose pre-built or custom segments, use DLX or 1st party data • Execute brand or shopper campaigns for any marketing objective

Run media anywhereReach digital audiences across channels - on our network or through third-party media partners.

Measure & Optimize ROI • Access the only “all outlet” at scale solution – up to 800x the size of a panel solution • Know the ROI of your digital efforts across display, video, mobile, social & website • Gain actionable insights for ongoing test, learn and optimization strategies

Contact DLX [email protected]

Improve your digital advertising effectiveness and optimize spend

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AT-A-GLANCEExecution Is Everything

That Mobile Phone In Your Pocket Changes Everything

THE 2013 GUIDE TO DIGITAL SHOPPER MARKETING

GroundCntrl is a so� ware platform that helps you gather data from the � eld, while engaging your employees and sta� . Our interconnected world requires faster, informed decisions. We’ve built simple, yet powerful tools that let you direct activities on-the-ground, receive real time data, and make smart decisions that directly a� ect your program ROI and sales.

• Create, distribute and track mobile tasks in real time

• Gather structured data on programs across wide geographies

• Use self serve dashboards for mapping activity, setting program alerts, and tracking progress

• Incentivize group goals with fl exible rewards and prizes

• Start immediately with online web tools and free self start programs

• Work across platforms – Android and iOS

WHAT WE DO

INDUSTRIES SERVED

KEY PRODUCTS & SERVICES

EXPERTISE

We unleash the power of your remote workforce by leveraging mobile technology. Create and manage mobile tasks for your stores or regions. Gather structured data in real time. Monitor and track programs in the � eld. Reward and incentivize best practices.

• Retail• QSR• Grocery• CPG

• Shopper Marketing

• Field Staffi ng and Sales

GroundCntrl is self-serve so� ware for companies who rely on the successful execution of on-the-ground retail programs. Use GroundCntrl for:• Promotions execution• Field compliance audits• Competitive intelligence• Customer polls and surveys• Photo documentation• Shopper Marketing research

We operate at the intersection of mobile technology, data analysis, and retail marketing. We focus on products that enable your people to achieve great results.• Mobile applications• Structured, big data – in the cloud• Soft ware as a Service – self start,

scale on demand• Flexible web tools

CONTACT INFORMATIONRichard [email protected]

groundcntrl.com

www.groundcntrl.com

AT-A-GLANCE

GroundCntrl believes that the mobile phone gives you a new view of the world and your business. New eyes and ears on the ground, a way to engage your people, and to inform your decisions. But, you need many lenses. You need the ability to look at an entire geography, a region, a store. We’ve lived that challenge and present a platform that uses the mobile phone as your touch point.

Direct a thousand people, but let one person know when they’ve done a great job. Know that your program is executing wonderfully, except for that one important region. With one powerful set of web tools, you can collapse the time between what happens in the � eld, and your ability to know about it.

Our Software is Built for SpeedSelf Start - So� ware as a Service (SaaS) model

• Starts on demand

• Scales as you need

• Create programs and tasks as needed. Add people as needed.

Flexible Dashboards

• De� ne your own program alerts

• Build custom data modules for tracking � eld activities

• House images with de� ned tags by program and location

Branded Enterprise option

• Scale to your own branded environment

• Dedicated enterprise-grade mobile app

• Custom branding options

Task Caching

• Mobile app will cache tasks and results if workers lose connectivity

• Applicable for remote locations, warehouses, lost connectivity

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If your program isn’t executed, heads will roll.

GroundCntrl enables real-time reporting of your in-market programs. Create, distribute and organize any field management tasks instantly.

Gather real time structured data from mobile devices on iOS and Android to help manage and measure:

Competitive intelligence • Field compliance audits • Product pricing Shopper surveys/polls • Event launches and promotions

Any field task, instantly

© 2013 GroundCntrlFor more info, contact us at [email protected]

Get a 30-day trial with our easy self-start for immediate use – FREEGo to: free.groundcntrl.com

- execution is everything -

If your program isn’t executed, heads will roll.

GroundCntrl enables real-time reporting of your in-market programs.

If your program isn’t executed, heads will roll.

GroundCntrl enables real-time reporting of your in-market programs.

If your program isn’t executed, heads will roll.

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AT-A-GLANCEWhen you see an ad online that pushes you to a local store, chances are we put it there.

We’ve redefined hyperlocal digital advertising, taking it where no other company has before.

THE 2013 GUIDE TO DIGITAL SHOPPER MARKETING

MaxPoint’s proprietary Digital Zip® technology helps advertisers boost in-store sales with digital ads targeted at the right neighborhoods.

We start by mapping the United States into 34,000 unique Digital Zips, or neighborhoods. For each campaign we run on behalf of a shopper marketer, we layer demographics, purchase data, interest data, store radius information, and other insights to determine which of these Digital Zips contain likely purchasers of a product. We then run digital display, video, and mobile ads on brand-safe sites to shoppers in these ideal neighborhoods located near key retail partners.

� roughout a campaign, we monitor, optimize, and mea-sure performance by digging deep into the most important

analytics, such as sales li� data. We use rich, re-al-time insights to help advertisers continually expand their digital ad-vertising knowledge and to execute smarter cam-paigns that consistently exceed their expecta-tions.

As the brains behind the industry’s most e� ective digital campaigns, you’ll � nd us in every stage of the process, from discovery and planning to execution and measurement.

WHAT WE DO

WHO WE ARE

INDUSTRIES SERVED

KEY SERVICES

EXPERTISE

MaxPoint’s Digital Zip® technology pinpoints an advertiser’s target audience in neighborhoods across the country. We make it easy for shopper marketers to strengthen their current initia-tives with digital ads that drive purchases at key retail partners.

• Consumer products• Retailers• Agencies

• Foot Traffi c: Generate foot tra� c and boost in-store sales at retail locations.

• Product Launches: Promote new products in strategic neighborhoods and around key retail partners when there is limited distribution.

• Event Promotions: Grow brands with targeted event promotions driving shoppers to speci� c event locations.

MaxPoint provides brands and re-tailers with an e� ective, hyperlocal digital advertising solution. We’re a technology company that uses data and analytics to help shopper marketers make better advertising

We’re the neighborhood experts for shopper marketers everywhere. By combining the precision of hyperlocal advertising with the scale of traditional digital campaigns, we give a shopper marketer the unique ability to reach crowds of interested shoppers with a single campaign.

CONTACT INFORMATIONMatt KnustDirector of Shopper [email protected]

WWW.MAXPOINT.com

AT-A-GLANCE

For MaxPoint, hyperlocal digital advertising has always meant more than just targeting a tightly de� ned location. From the beginning, we’ve refused to sacri� ce campaign scale for precision. We believe that a shopper marketer can use a single digital ad campaign to target just the right neighborhoods across the nation, ultimately reaching crowds of ideal shoppers and pushing them to buy in stores.

Our commitment to helping advertisers drive in-store sales with hyperlocal digital advertising is what ultimately sets us apart and motivates us to create the best digital products for shopper marketers.

Here is how one brand put us to the test.Kimberly-Clark came to us with a question: how could the company use digital advertising to increase awareness and trials of its Huggies® Snug & Dry diapers at national club retail locations?

Finding the Right NeighborhoodsWe started by identifying the neighborhoods, or Digital Zips®, within six to eight miles of club retail locations. We then narrowed that list of neighborhoods to include only those that over-indexed for purchases of Huggies and competitor brand diapers and whose residents included women ages 18–34 with children ages 0–2. We then served digital ads to the target neighborhoods, driving shoppers to the retailer’s website to request a free diaper sample and enticing them to make full purchases at club locations.

Delivering the Right ResultsAs a result of the neighborhood-targeted ads, Kimberly-Clark saw a 500% li� in online Huggies Snug & Dry sample requests. By using MaxPoint’s hyperlocal digital advertising solution, the brand also saw an 89% higher click-through rate than the industry average. In all, Kimberly-Clark eliminated 94% of wasted impressions that it would have otherwise paid for had it opted for traditional DMA targeting.

Kimberly-Clark is just one brand that time and again has used MaxPoint to plan, execute, optimize, and measure its digital advertising campaigns. To learn how MaxPoint can work for you too, visit www.maxpoint.com.

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AT-A-GLANCEComprehensive Technology Solutions

The MyWebGrocer Difference

THE 2013 GUIDE TO DIGITAL SHOPPER MARKETING

MyWebGrocer is a leading provider of digital marketing services to the grocery and CPG industries. With more than a decade of technology expertise, over 140 national retailers rely on our services for digital circulars, websites, mobile, email, customer acquisition, eCommerce and more. No other provider can match our breadth of services. We help our clients create a system of seamlessly integrated digital solutions that drive loyalty, increase basket size, and attract new customers.

MyWebGrocer’s advertising platform connects brands to an engaged audience of digital grocery shoppers and planners. More than 200 CPG brands advertise with MyWebGrocer. We help CPGs reach online and in-store shoppers who are 100% focused on groceries.

WHAT WE DO

MAJOR CLIENTS

KEY PRODUCTS & SERVICES

MyWebGrocer drives digital connections between consumers, retailers and brands, o� ering a breadth of shopper marketing services supported by a comp-rehensive technology platform. MWG manages digital solutions for more than 140 grocery retailers, representing 10,000+ stores and 200+ major CPG brands.

• Kroger• ShopRite• Harris Teeter• Winn Dixie• Albertsons• Unilever• Kellogg’s• Procter &

Gamble• Campbell’s• McCormick

• Shop2Gro – leading eCommerce solution

• Plan2Gro – digital planning and circular tools

• Mobile2Gro – mCommerce and mobile apps

• Marketing2Gro – dynamic suite of shopper marketing services for retailers and CPG brands

• Advertising2Gro – largest online grocery media network

CONTACT INFORMATION

Dan Vanchieri, Sr VP, National SalesGregg Vincent, VP, Brands888-662-2284

www.mywebgrocer.com

AT-A-GLANCE

MyWebGrocer has the most powerful digital grocery advertising platform. Advertisers in our network recognize and bene� t from the ability to in� uence consumers in planning and purchase mode. We deliver measurable results, with 16% average online sales li� per campaign. MyWebGrocer’s cross channel platform and suite of integrated market-ing and advertising solutions gives brands the opportunity to capture digital shoppers along every step on the path to purchase. We connect consumers to commerce and close the sales loop.

Dynamic Circular Ads Make an Award Winning Marketing Solution!MyWebGrocer’s Marketing Services solutions and the Brand Activation Suite won a 2012 MarCom Gold Award in the Web Elements and Ads category. � ese services support grocery retailers and CPG brands with digital ad-vertising and shopper marketing initiatives, connecting broad-reach display and paid search advertising with our robust retailer platform.

Our next generation of circular content distribution is an industry-proven solution for selling more products online and driving customers to the store. With our

CartBuilderSM Marketing Services, both brands and retail-ers can build awareness and engagement around products and promotions, drive tra� c to eCommerce and plan-ning tools, and change in-store behavior towards measur-able improvements in basket size, product penetration, and increased sales. We maximize your investment in weekly circulars.

Campbell’s, Kellogg’s and McCormick & Co, Inc. are some of the � rst brands to use these tools from MWG.

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E-SAMPLING 1.0 HIGHLIGHTS• Personal Experience Trumps Everything

• Samples are Social: Trusted Recommendations are Powerful

• Samples in Home Fuel ZMOT

• Retailers are Already There!

AND NOW ... A PEEK AT E-SAMPLING 2.0:

ARE YOU 6 FOR 6 AT BEST PRACTICES?

1. SMP

2. Evolving Research for ROI

3. Cost Per Acquisition (CPA) Model for Sample Media

4. Facebook Sample Campaigns are not Alike!

5. Gold in those Self Selects

6. Green

For more information, contact Angus Gephart at 630.580.2052 [email protected]

Since Creating Digital Sampling in 1999, Sampling is ALL that We Do, with our Focus and Passion for YOUR SUCCESS.

Our Mission:

To Inspire Deeper

Connections Between Brands

and People.TM

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AT-A-GLANCEOUR CAPABILITIES

OUR SOLUTION

THE 2013 GUIDE TO DIGITAL SHOPPER MARKETING

uSamp™ Mobile delivers instant, onsite, targeted consumer feedback. We’ve become the solution of choice for consumer insight professionals looking to conduct research that gauges customer experience while it’s happening, providing valuable insights and validated, actionable, real-time data. Our Mobile Army™ of respondents provides incomparable brand insight with validated pinpoint-location accuracy.

For consumer packaged goods (CPG) and retail specialists, uSamp equips organizations to become more agile and to engage in real-time decision-making capabilities.

uSamp Mobile is the ideal solution for:

WHO WE ARE

KEY INDUSTRIES SERVED

KEY PRODUCTS & SERVICES

uSamp is an award-winning company,providing leading-edge mobile technology and proprietary SaaS platform to transform the way companies gain consumer intelligence by tapping into our Mobile Army and beyond with our global audiences.

• CPG• Retailers• QSR• Advertising

• Event Management

• Market Research

uSamp Mobile enables you to gain valuable data insights from mobile audiences for unprecedented consumer insight. Gather real-time, validated feedback on products, events & customer experience.• Mobile Engagement of Consumers:

Collect media-rich responses from key consumer and shopper targets at the point of experience: in-store or in-home.

• Mobile Formatted Surveys: View results in real-time as shoppers are sending in pictures, videos and other rich media responses—all automatically formatted in reports and continually updated.

• Mobile Reporting: Leverage real-time reporting, with images, video and barcode data.

CONTACT INFORMATIONGeorge LlorensEVP Global Head of Sales888-618-0292

www.uSamp.com

AT-A-GLANCE

uSamp Mobile allows you to connect with your customers with an immediacy and validity never before possible. Our proprietary one-stop solution provides leading edge technology to address all of your mobile market insight needs.

Mobile Army – Our consumer re-spondents comprise one of the larg-est mobile panels in the industry, with access to highly pro� led, engaged mobile audiences.

Geofencing – � is technology creates a virtual fence around a physical geo-graphic location to ensure potential respondents are within a pre-de� ned radius of a speci� c location before being invited to take a survey.

Geovalidation – Instantly capture location-speci� c data and con� rm your audience’s precise location by using their device’s GPS capabilities. When asked for a photo or video, uSamp ensures that they are where they say they are at over 35 million locations worldwide.

Barcode Scanning – Improve data quality with our proprietary select barcode scanning feature. Clients can validate a mobile user’s interaction with a speci� c product, which determines whether the respondent can continue.

User Interface – Our mobile surveys are formatted speci� cally for mobile devices, so they’re easy to read, use, and interact with. � e user’s camera, scanner or video camera are automatically opened within the mobile survey itself, so respondents needn’t leave the survey to open these tools—compliments of our Instant.ly survey platform.

Field Research App – Built for shopper intercepts, corporate ideation sessions and store audits, this mobile app aggregates all of your � eldwork results into one storehouse for an engaging mobile experience with real-time reporting capabilities.

Instant Reporting – Easily view, save and share real-time results of your surveys, including images, video and bar-code information. Create new reports “on-the-� y” with the built-in � ltering and crosstab tools.

WHITE PAPER Mobile has presented marketing professionals with a unique opportunity to explore creative ways to obtain actionable consumer data for businesses—going beyond the existing quantitative and qualitative techniques. And those who leverage the immediacy of this rich onsite data stand to bene� t from a signi� cant competitive advantage.

� is white paper will explore:

• Mobile respondent behavior

• Mobile usage patterns

• Successfully engaging mobile users for gathering feedback

Go to www.uSamp.com/mobilize to download this white paper and learn more about the unparalleled demographic reach mobile provides.

KEY EXECUTIVES• Matthew Dusig, Co-founder & CEO• Gregg Lavin, Co-founder & President• John Woolard, CFO• Carl Trudel, CTO

WHAT WE DOuSamp Mobile is a full-service solution that enables you to capture the customer experience while it’s happening, and empowers consumers to be your eyes and ears in the � eld—providing valuable insights and validated, actionable data.

In-Store Measurement:

• Product Shopability & Findability• Consumer response to display

and other in-store conditions• Product purchase (barcode

scanning), value perceptions, showrooming

• Compliance• In-store purchase/diaries

Multi-Phased Studies: (in-home and in-store)

• Line extensions• New product introductions• Brand/logo changes• Packaging changes

In-Home Measurement:

• New product usage• Product usage feedback and

barriers to purchase research• Ethnographies/lifestyles (product

storage, pictures, videos)• Diaries: purchase and/or

consumption

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The uSamp Mobile Army.™ When They Shop, They’re Working For You.

The ability to know what they’re thinking, the moment they’re thinking it, is now a reality. uSamp Mobile Solutions empower customers to be your eyes and ears in the field, capturing their insights in real time. The uSamp Mobile Army™ provides consumer feedback with rich media for incomparable brand insight with validated pinpoint-location accuracy. Mobilize the Possibilities™ with uSamp.

To learn more go to:www.uSamp.com/Mobilize

L o s A n g e l e s • G r e a t e r N e w Yo r k • D a l l a s • L o n d o n • N e w D e l h i

S a l e s : 8 8 8 - 6 1 8 - 0 2 9 2 • s a l e s @ u S a m p . c o m • w w w . u S a m p . c o m

© Copyright uSamp (United Sample Inc.). All Rights Reserved.

CAPTURE THEIR INSIGHTS ON THE INSIDE

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Contact Chuck Bolkcom at the Path to Purchase Institute at [email protected] or (773) 992-4420 for more information.

Coming in 2014September 2013 November 2013

Don’t miss these other Industry Guides appearing only in Shopper Marketing magazine throughout 2013 & 2014.

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