fds proposal

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Executive Summary: Flat wrap Distribution Services (FDS) has been created to provide a comprehensive solution in regards to the flat wrapping of daily publications in Australia and New Zealand. It is our long term goal to become the preferred supplier of flat wrap technology in Australia and New Zealand to publishers, mailing houses and small businesses. The Company: Flat wrap Distribution Services is a Pty Ltd company registered in the state of QLD for tax purposes. Its founder is Mr Simon Coulter, a former newsagent with over 23years experience in the distribution of daily publications. The company has its main office in Brisbane and has recently opened a office in Burleigh Heads. The Services: F.D.S offers a complete, custom flat wrapping solution that is available to publishers with high volume requirements to small businesses or distributors that only have minor daily wrapping commitments. The Market: FDS will be concentrating on providing the opportunity to advertise on printed plastic. This market is untapped and is the perfect exercise for companies such as Ray White/Brumby’s/Pool Works to build their brand name and reinforce it in the current market place. Proposal Flat wrap Printed Plastic trial in SE QLD. There is over 47K Qld Newspapers publications flat wrapped each week in QLD. Territories incl Chirn Park and associated territories, M1 and associated territories, Phoenix Kisses and associated territories, Corinda, Woody Point, Tarragindi, Balmoral, Rochedale, Woody Point, Arana Hills, Jindalee, Middle Park, Fairfield and Nundah.

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Page 1: Fds Proposal

Executive Summary:

Flat wrap Distribution Services (FDS) has been created to provide a comprehensive solution in regards to the flat wrapping of daily publications in Australia and New Zealand. It is our long term goal to become the preferred supplier of flat wrap technology in Australia and New Zealand to publishers, mailing houses and small businesses.

The Company:

Flat wrap Distribution Services is a Pty Ltd company registered in the state of QLD for tax purposes. Its founder is Mr Simon Coulter, a former newsagent with over 23years experience in the distribution of daily publications.

The company has its main office in Brisbane and has recently opened a office in Burleigh Heads.

The Services:

F.D.S offers a complete, custom flat wrapping solution that is available to publishers with high volume requirements to small businesses or distributors that only have minor daily wrapping commitments.

The Market:

FDS will be concentrating on providing the opportunity to advertise on printed plastic. This market is untapped and is the perfect exercise for companies such as Ray White/Brumby’s/Pool Works to build their brand name and reinforce it in the current market place.

Proposal Flat wrap Printed Plastic trial in SE QLD.

There is over 47K Qld Newspapers publications flat wrapped each week in QLD.

Territories incl Chirn Park and associated territories, M1 and associated territories, Phoenix Kisses and associated territories, Corinda, Woody Point, Tarragindi, Balmoral, Rochedale, Woody Point, Arana Hills, Jindalee, Middle Park, Fairfield and Nundah.

Page 2: Fds Proposal

OBJECTIVES:

Approval for 6month trial. Secure advertiser. Secure medium term commitment. (6months) Establish a minimum of 95% customer satisfaction rate to establish long term relationships

with our clients and create word of mouth marketing. Create additional revenue for Qld Newspapers thru newly created advertising space. Supply film to all previously mentioned Qld Newsapers agents/contractors. Provide rebate to all Qld Newspapers agents based on per unit thrown within each territory. Provide rebate to any Qld Newspapers agent that purchases a Flat wrap machine.

KEYS TO SUCCESS:

FDS keys to long term-term survivability and profitability are as follows:

Differentiate our services to advertisers so that our clients realise that we are able to better service their needs than the current competitors which cannot offer the ability to advertise on plastic.

Keeping close contact with agents and establishing a well functioning long-term relationship with them to generate repeat business and a first class reputation.

Establish a comprehensive service experience for the advertiser. Creation of streamlined and custom advertising campaigns based on total design work, implementation and follow up analysis.

MISSION:

It is the mission of FDS to provide comprehensive flat wrap consultation and creation of advertising space. Our business is not interested in simply producing a service for our clients. FDS believes in creating a long-term relationship with them so that the delivery of the message becomes a seamless, thought provoking experience that engenders action.

COSTINGS:

Plate design and manufacture = $1300.00 Min purchase of 300rolls @ $43.00 per roll = $12,900.00 + GST . NB/ One roll will wrap 1000

papers.