fat cat gaming proposition (5-14)
TRANSCRIPT
as easy as … Lottery as thrilling as … Fantasy Football as challenging as … Wall Street
Revolutionary, skill-based, lottery-like games based on
the stock price gains of the world’s biggest brands
• A credible and legal alternative to fantasy sports -- with a potentially bigger
market
• Hugely successful introduction in India and first license signed in Latin America
Introduction • Unique games based on the stock price performance of the world’s
biggest brands -- household names you know and trust • Attractive to the “right” demographic -- people who will spend money
at your casino rather than casual, social gamers who brag, ‘like’, chat and play for points
• Play anywhere -- no restrictions as to when and where to play
• Patent pending with the US Patent & Trademark Office
Value Proposition
Player Proposition “When I play a game, I want it to be entertaining. I want it to be convenient and easy to play. I want it to be challenging. I want to use my judgement. I don’t want to have to study complicated rules. Most of all, I want to win cash, not just another credit or achievement”.
1. Increase revenue : immediate revenue from huge, growing, mobile audience
2. Differentiate : gain a foothold in states where online gambling is currently prohibited
3. Unique : not another social slot, bingo, casino or sports game
4. Cross-selling : attract the “right” players; people who will spend money on
your other games
5. Appeal : to anyone with an affinity to brands; men & women, young & old
• Download the Fat Cat app, register and pick six brands
• Use your judgement, see which brands are trending, which are in the news or simply choose the ones you like best
• Sit back and watch their performance, and your score
• Earn points according to the brand’s rank, based on the gain in its stock price
• Top the scoreboard at the end of the game to win cash -- match the top six to hit the jackpot!
• Innovative loyalty program and unique viral model with built-in access to social networks
• Enter pre-set games with different stakes or create your own game, set a stake, invite friends -- winner takes all, or sliding scale pay-outs (in development)
Target Customers Gamblers
Gamers Lottery players
Stock Traders Fantasy sports players
Investors
Responsibilities Marketing Advertising User acquisition Retention Customer support
Supply of IP and technology Second line support and maintenance Hosting Bandwidth Hardware and software
Snapshot Summary ► Online, skill-based, mobile gaming is red hot ► Easy-to-play games with mass market appeal based on
successful formats -- for people who like to “wager” ► Highly scalable model hosted in the Amazon Cloud ► Innovative loyalty program and viral model ensuring low cost
per acquisition ► Immediate and recurring revenue streams plus cross-selling
opportunities ► Pioneering -- differentiate from your competitors
About Sulim Malook CEO & Founder -- former London commodities floor
trader; extensive experience rolling our mobile apps globally
Mauricio Castañeda
Jonathan Flesher
Bill Lam
Julián Puerta
Albert Climent
Gabi Mizrachi
Ilan Gershon
CTO -- MSc Computer Science, Columbia New York
Advisor, US -- ex-Zynga; ex-Electronic Arts; ex-KKR ; ex-JP Morgan
Advisor, China -- ex-MD & Chairman BT China
Advisor, Colombia -- MD EDS Invest; Director BBA
Advisor, India -- 6 years online gaming consultant specialising in Asia
Advisor, Israel -- 6+ in lottery and gaming business development
Advisor, Israel -- ex-MD, Treasurer SuperDerivatives; lawyer, member of Israeli Bar
It is the perfect time to offer your customers new games that can emulate the huge success of lottery
and fantasy sports!
Thank you
Request demo @ www.fatcatgaming.com