fashion4walls show review...succulents are a development from the cacti trend, bringing a more...

F 4 W . c o . u k

The newsletter exclusively for Fashion4Walls retailers

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Holden Decor Fine Decor

CrownDebona

A S Creation

Belgravia Decor

Fashion4Walls Show review

MurivaRasch

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A big thank you to all visitors from the F4W suppliers for making the 2018 show so successful. Pictured at the entrance to the show in the Titanic’s Rum Warehouse are from left: Richard Baker, Muriva; David Wilson, Belgravia Decor, Stuart Wilson, A S Creation; Carl Wheeler, Fine Decor; Alan Dowd, Holden Decor; Mark Pattison, Debona, and Mark Metcalfe, Rasch UK.

This was the fourth successive year that Fashion4Walls has been held in the Titanic’s spacious Rum Warehouse suite, and once again it was a very successful event. There was a great response from retailers to the new collections, and a lot of positivity for the autumn season.

As one retailer put it: “After a tough year so far, I think we all needed an event like this more than ever.” Another commented that it gave everyone who attended a real lift.

The consensus among the independent retailers F4W Newsletter spoke to after the show was that the new ranges were better than ever, with very usable patterns and colours to suit all tastes, and a real emphasis from suppliers on good design at affordable prices.

This year’s show was organised by Mark Metcalfe, managing director of Rasch UK, who commented: “I must confess I was somewhat nervous after what can only be described as a challenging summer. However, I shouldn’t have worried, as our customers came out in large numbers to support the show, just as they have done in the past.

“Looking around the room, you could sense a

positive vibe for the autumn both from customers and suppliers. I would like to thank all those who helped in coordinating the event, and wish you all a successful end to 2018.”

Carl Wheeler, sales director of Fine Decor, added: “A big thank you to all the retailers who supported Fashion4Walls again this year. It was another successful show - and all your orders and support are very much appreciated throughout the year.”

Echoing his comments, Alan Dowd, sales director of Holden Decor said: “The Holden team would like to take this opportunity to say a big ‘Thank You’ to all our customers for their continued and loyal support, following what was a hugely successful F4W 2018 show. We look forward to showcasing our fantastic new designs with you all in the future.”

And attending the show for the first time, David Wilson, Belgravia Decor’s new sales and design director, said: “Fashion4Walls 2018 was a very enjoyable show. I would like to thank all the customers for their attendance and kind words on the day, along with Mark and all the Rasch team for organising a great day and evening.”

A great F4W show – and a positive vibe for autumnAfter a challenging summer for many in the trade, customers once again came in large numbers to support this year’s Fashion4Walls show at the Titanic Hotel Liverpool on August 29, voted another excellent event

ReTAIleRS PRAISe An exCellenT SHoWMartyn Sharpe, lancashire Wallpapers, Rochdale

We were very ready to go to Fashion4Walls this year: we hadn’t bought anything since April, and had a lot of empty shelves to fill! There were plenty of good ranges on show, and I always say that if suppliers offer the right products at the right price, people will buy them. I think we’ll have a good end to the year.”

Alice Bell, Brewers, eastbourne We have attended Fashion4Walls

every year, and it is always an event to look forward to. This year was no exception. The Titanic Hotel is a lovely venue, and the Rum Warehouse a great setting for the exhibition. September is such an important time for business, so to be able to view the new collections in one place at one time is so valuable.

“There were lots of lovely products to view and it was interesting to see more geometrics coming through, particularly cube designs. We have been seeing an increased demand for green, highlighted through the recent and continuing Jungle trend, and we anticipate that growing more.

“The market is undoubtedly tough, so we are pleased to see that the focus remains on delivering good design at affordable prices.”

Avril Brownley, DIY Trading, Washington

We enjoyed the show as always, and felt that it was better overall this year than last: it was a good gala evening, too. There were a lot of nice ranges at the show, with designs for all tastes and styles.”

David Shutt, Ramsdens Home Interiors, Grimsby

Our customers look forward to seeing the new lines in our store at the start of autumn, and there were some great ranges at Fashion4Walls, with good colours, as well as value

for money collections. It was good too to see the support from customers for the suppliers who put on the show. It’s been a tough year so far, and I think we all needed an event like this more than ever. As well as seeing the latest collections, you can meet and talk to others in the business, and there was a positive feeling about the coming autumn.”

Mark Welch, Decoron, West Bromwich

It’s always good to see the new ranges on show at Fashion4Walls. We’re a fashion industry, and we all need to talk it up. Customers want to see our optimism as well the latest wallpaper designs and colours. Our philosophy has always been that you have to be positive and drive your business forward. We’ve continued to invest in our store this year, and we’re very optimistic about the autumn.”

Doreen Barnes, Frank Williamson, lerwick

It’s definitely worthwhile for us to go to Fashion4Walls, and we thoroughly enjoyed the show. There were some very good designs, and we placed a lot of orders for autumn. I think this year’s show gave everyone who attended it a real lift after the hot summer affected trade. The evening dinner was lovely, too.”

John nash, linwood Trade Supplies, Hednesford

We’ve been going to Fashion4Walls for many years now, and it’s always a good show. It’s nice to get together with everyone - the evening was very enjoyable, and the Titanic is a fantastic venue. It was good to see all the fresh designs, and to be able to take advantage of ordering them early before the sheds can get them in their stores. A lot of the new ranges we ordered are now on our shelves, and people are starting to buy them.”

1. A view of the busy F4W show held in the Titanic’s Rum Warehouse on August 29.2. Kevin Spike, left, A S Creation, with Freed and Mohammed Ali, Plush Wallpaper, Halesowen.3. Amanda Jarvis, left, and Alison Martin, Shepherds, ormsirk, with Simon elliott, Belgravia Decor.4. Carolyn Jones, Kirstie Dicks, Steve lewis and Andy Moore, Discount Wallpapers, Blackpool, with Mark Pattison, Debona, standing, left.

5. David Shutt, Ramsdens Home Interiors, Grimsby, with Tracey Rowbotham, Fine Decor.6. William Blackett, Helen Greener and Annabelle Blackett, Greeners, Sunderland, with Claire Beecham, Holden Decor, standing.7. eamonn Ferry and Jo littlejohn, leekes, Pontyclun, with Annie Davis, Muriva.8. Alice Bell and Peter Cook, Brewers, eastbourne, with Ann Marley, Rasch UK, standing.

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Key trends at the showDesigners highlight key trends in the new collections shown at F4W, and look at how they are expected to develop for next season’s style and colour directions

contemporary vinyl, offers a modern softer geometric teamed with semi-plain coordinates in a neutral palette with hints of glitter.

Circular patterns and abstract shapes continue to trend, and our Marino collection offers two stylish contemporary designs to suit this theme. And with luxury and sparkle still in abundance, our Pulse collection highlights glitter in three striking graphic designs.

The new Mayfair range offers stunning contemporary foils, while Emporium showcases encased glitter effects, including a marble effect and a bold leaf. Hot on trend this season, Gin & Fizz features two conversational-themed collage designs based on Prosecco and the 1940’s cocktail glamour trend.

For the season ahead, SS19, I expect that together with geometrics, bold tropical vibrant leaves will continue to flourish, and that statement animal motif prints will re-emerge.

Colours of deep blues, zingy teal and rich mustards teamed with darker charcoal and navy, along with accents of brass and rose gold will continue to be prevalent. Textures will be

tactile to provide sumptuous depth, while marble and wood effects create a natural luxe look that is sleek and smart.

nicola Bradshaw, design manager, Holden Decor

At Fashion4Walls we offered a variety of

products to sit with the current trends, and had a

great reaction to our launches.Elements is a prominent trend, with

precious stones, minerals, marbles, fossils and rock formations, enhanced by metallics or foil highlights. Landscapes and washy horizons are a development of this trend, with painterly effects and ombres bringing in a softer look. This can be seen in Elias, our new collection launching in October.

Structures: Geometrics are still in abundance, with simple shard and prism prints everywhere. Chevrons are key, enhanced by metallic highlights and bold colours.

This trend is featured in Teton, also launched in October. Waves, curves and trellises are a

way of using the trend in a softer style, often given further depth with three-dimensional or textile effects.

Sophisticated tropical: Adding sophistication to the tropical trend, this move on focuses on a softer palette, featuring tranquil scenes and leafy prints. Terrariums and exotic succulents are a development from the cacti trend, bringing a more elegant look.

Botanicals/woodland: Beautifully drawn florals are embellished with hints of geometrics and high-shine metallics to add extra interest. Lavana, our new vinyl design, sits with this trend. Tone on tone prints enhanced with chalky effects and hidden woodland animals offer a subtler take on this trend.

Surface: Textile, distressed plaster and weave effects are still in abundance, with their tactile qualities adding depth, reflected in our new textured Caldera design. Embossed foils are key, with brushed metal effects bringing opulence to a room.

Classical: Delicate trails are updated with distressed effects and embellishments, such as sequins and jewels. Swirling paisleys are also

Janet nuttall, design manager, Belgravia Decor

Belgravia Decor’s in-register vinyl launches

for autumn reflect the classic longevity of the product, in a

timeless yet contemporary palette of neutrals from frost and dove grey to stone, fawn and charcoal. A key example would be the popular Livenza range, developed in classic colours.

Luxurious metallic touches and glamorous finishes add richness and warmth to all our in-register vinyl ranges. Expect forthcoming launches to further develop this palette with a broader range of on-trend hues.

Veined marble, polished concrete and natural surfaces are a key look this season, as seen in the chic statement Carrara texture. The Tremezzo collection successfully marries this theme with the popular geometric trend, coordinating with a softer, small-scale stone texture for a four-wall option.

Retro is another key look for autumn, with simple geometric patterns in monochrome hues. The new Seriano-branded San Remo collection has proved very popular, combining retro with a classic tactile texture.

luxe decor adds a focal point to home interiors, and Navona has been developed with this in mind. Flashes of metallic and geometric shapes are softened by classic textures for feature wall glamour. The glittering, feather-like Merano offers a similarly glamorous yet gentler take on the luxury theme, highlighting the movement and texture coming through in this season’s trends.

The Alessio and Dahlia blown vinyl collections feature in our contemporary Moda Black Label range. It is well suited to laid-back, washed or sun-bleached hues which team well with the relaxed modernity seen in today’s contemporary home interiors.

Vicki ellmore, design manager, Fine Decor

Geometrics continue to dominate the interiors

market, and are set to be popular well into 2019. Fine

Decor has extended its geometric wallcovering ranges this season in a variety of design styles, techniques and substrates. Milano 8, our new

starting to appear, with textures and shadows adding extra depth.

Colours: Neutrals - greys continue to be a key colour for 2018, with rose golds becoming very prominent. Taupes and creams are also in abundance, enhanced with gold and gilder. Accent colours of rich teal, navy and emerald green create a sumptuous look.

Fresh greens are key to the tropical trend, while sage greens sit perfectly with a more country look, bringing the outdoors in. Dusky pinks are still prominent, with coral and apricot tones further developing this key colour. Metallics are in abundance, giving movement and depth in the background of designs, as well adding highlights in key areas.

Vicki Kitson, design manager, Rasch UK

We had a wonderful response to our new

collections at F4W. Reflecting a key trend that is set to

continue into next year, the geometric designs in our Symmetry and Portfolio

collections launched at the show have proved very popular, and the ornamental design from our Paloma collection, with glitter and glimmer effects, creates an opulent Art Deco feel. This retro revival style, with minimal, geometric and stylised patterns, makes Art Deco a strong look for 2019.

Animal prints also make a strong fashion statement, influenced from the catwalk in sophisticated neutrals or decadent metallics.

Bloomsbury vibe flowers, archive prints in muted tones and dark dramatic blooms are on trend for this season’s florals.

Semi-precious stones, marbles and terrazzo enhance any design. Their variety of pattern and colour, mixed with metallic, lustre finishes, add a luxurious look to any room.

Colour palettes for next season are exciting - mustard yellows, orange and rust, sumptuous red, pink and peach, olive and moss greens, and jewel tones of emeralds and blues. Colour is back!

New designs from Rasch, influenced by some of these key trends, will be featured in collections throughout the next season.

GlAMoUR: Crown Mayfair

ABSTRACTS: Fine Decor Marino

lUxe: Muriva lipsy luxe Texture

lUSH FolIAGe: A S Creation Colibri

eleMenTS: Holden Decor elias

ReTRo: Rasch Paloma

nATURAl SURFACeS: Belgravia Tremezzo

STRUCTUReS: Debona laser


1. Stuart Wilson, A S Creation, and Vicki Kitson, Rasch UK.

2. Dave and Sue earnshaw, Searns Decor, Barnsley.

3. Mark Taylor, West end DIY, Corby, with Mark Welch, Gracia Genuardi and Cath Gould, Decoron, West Bromwich.

4. Simon elliott, Roberta Johnston,

Michael Glover, Steve Drennan and Janet nuttall, Belgravia Decor.

5. David Faragher, Taskers, liverpool, with Steve Mulheron, Fine Decor.

6. Tanya Chesko, emma Moxon, Rachel Brady and Vikki Pickard, Argofield, Burnley, with Derek Holden, Holden Decor, second left, and Gary Ferguson, Fine Decor, second right.

7. Martin Short, ovalworld, Blackburn, laetitia Martel, Ugépa, Tracey Rowbotham Fine Decor and Karly orrell, Muriva.

8. Calum and Ian Henderson, I love Wallpaper, Hartlepool, with David Aldred, Debona.

9. Ricky Denman, Classique Home Improvements, Mexborough, and Rachel Wood, Muriva.

A most enjoyable F4W gala evening

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F4W’s guests and suppliers enjoyed drinks, dinner - and dancing to the Trunk Monkeys

oBITUARIeSCarol Greener Carol Vivien Greener, who was a prominent member of the wallcoverings industry for many years, passed away peacefully at her home on June 29, 2018, aged 57, surrounded by her family and beloved pets, after suffering from bowel cancer.

Carol started working in the family business, Greeners of

Sunderland, aged 14, helping out on Saturdays, and soon took over every aspect of the business, which she put her heart and soul into. She was determined to get better, spending a lot of time walking and climbing in the Lake District, but sadly lost her battle. She will be sadly missed by her family and friends. Helen Greener

Martin KellawayMartin Kellaway, who spent a significant part of his career in the industry, including senior roles at Forbo CP, HA Interiors and stabilising the CWV business after the factory closure in 2006, then latterly at Lincrusta, sadly passed away from pancreatic cancer on August 28, 2018, aged 66.

Martin was an avid real tennis and squash player who lived in the North East. He is survived by his three children, who he brought up single-handedly after his wife sadly died in 2008.

Martin was a true gentleman. He worked in the UK and internationally with suppliers and key customers alike, and will be sadly missed. Steve Mulheron

RoBeRTA JoHnSTonCurrent job: Belgravia Decor Sales Manager, Northern Ireland.length of service: I’ve been working in the wallcoverings

industry for 17 years. I joined Belgravia Decor in 2015.Best thing about your role: I look forward to seeing the new designs and trends coming through each season.Favourite Belgravia range: San Remo from our new autumn collection. It’s a retro design with beautifully textured plains.Favourite leisure activities: When I’m not working, I enjoy walking my miniature schnauzer Alfie, and travelling with my family.

SIMon ellIoTTCurrent job: Belgravia Decor Area Sales Manager for the west of England and Wales.length of service: I have held this position for the thirty-one

years I have been with Belgravia Decor.Best thing about your role: The most

Sales force focusThe first of our new series that aims to discover a little more about members of F4W companies’ sales forces starts with the team at Belgravia Decor, which has had two recent appointments

Belgravia Decorenjoyable part of my job is without doubt visiting my customers. It’s a great industry with some lovely people in it, many of whom I have come to regard as friends over the years.Favourite Belgravia range: Our new heavyweight vinyl San Remo. I think the combination of the tactile texture and retro fashion design makes it one of the nicest wallcoverings we have ever launched, and we have been fortunate to have many good ones over the years.Favourite leisure activities: I enjoy taking on DIY challenges, and have installed a new bathroom and kitchen at home in recent years. I also get a lot of pleasure from walking and playing with our feisty but lovable Jack Russell

terrier.

STeVe DRennAnCurrent job: Belgravia Decor Area Sales Manager, covering Scotland and the north east of

England.length of service: I started in January 2018. I previously worked as a sub-agent in the wallcoverings industry, and had been in the

trade for four years before moving to Belgravia full-time.Best thing about your role: The customers! Every one is different, and really lovely to talk to. And I enjoy seeing parts of the country you wouldn’t normally get to see. The north west of Scotland is especially beautiful.Favourite Belgravia range: The new retro heavyweight San Remo is my favourite design. I’ll be hanging it in my new apartment soon!Favourite leisure activities: I recently got engaged, so planning the wedding with my fiancée Hope is what I currently do in my spare time, plus playing ‘Barbies’ with my four

year-old daughter Neive.

MICHAel GloVeRCurrent job: Belgravia Decor Account Manager, covering the M1 corridor and the south east

of England.length of service: I’ve been with Belgravia since the end of 2017.Best thing about your role: My customers! It’s nice being part of a team too. I enjoy the opportunities to be creative and watch the way design ideas develop. At Belgravia we all have an input into how we can make things better for customers. Favourite Belgravia range: The new Merano feather design. It has an almost three-dimensional effect on the wall, especially with the right lighting, and I think it’s one of those versatile designs that can suit a lot of different room styles.Favourite leisure activities: I enjoy going to the gym and keeping fit, and I’m also an avid gardener. I find it very rewarding – my garden is where I can relax and refresh.


www.rasch.de01254 676111 www.holdendecor.co.uk

01254 773114

Styish geometrics and textures

Glitters, metallics and soft florals

Symmetry, the new on-trend geometric collection, showcases three quite different looks. They include patterns with suede effect backgrounds and glitter detail in a palette of teal/grey, blue, yellow and greys, plus a funky geo texture on rose gold or silver metallic grounds, (shown on cover), which will look stunning on any wall.

The new Paloma paste the wall collection also features three different design styles: a stunning ornamental pattern on a glimmer background with raised glitter effects, a subtle diagonal plaid with delicate glitters in soft grey, cream and taupe, and a beautiful chinoiserie floral with glimmer and glitter effects on a slub textured background.

The Portfolio collection of papers continues to offer an eclectic mix of designs, ranging from a quirky colonial-style pattern of elephants, leopards and parrots with tropical foliage, to colourful bricks, graffiti, florals and geos with glimmer and glitter.

And the latest heavyweight vinyl collection, Cascata, features two beautiful textured designs: a marble and a crushed silk effect in a choice of silver, gold, rose gold and white, with glitter embellishments.

Eclipse is a glitter-enhanced blown vinyl with a mica ground and allover semi-plain texture which forms a subtly spiral geometric design, in soft teal, cream or grey (on cover). Using the same technique is Linden, a blown foliage trail, also with mica and glitter, in blush pink, grey or charcoal/pink.

Continuing the ongoing metallic trend are Caldera, below, and Shay. In silver and rose gold, these deep embossed textured patterns offer a usable alternative to the in-your-face shine of some foil textures currently on the market.

Lavana vinyl has a delicate floral design on a shimmering geometric print

in cream, grey or more striking pink or green options, with a cream

and grey plain texture to coordinate.

Following such a positive reaction to our Decadence glass bead collection, we have added

Aravalli to these luxury designs. This stunning

contemporary geometric with a substantial coverage of glass

beads comes in taupe and grey.Dream More is our latest offering of

quirky and conversational wallpapers. The range includes Dream Lashes, a glamorous design featuring eyelashes and feel-good sayings; and You Had Me At Aloe, an organic design inspired by the succulent and cacti accessories that are so popular at the moment.

Rasch reports a very positive reaction from customers at F4W, with its new geometric designs from Symmetry, Portfolio and Modern Art particularly standing out

Glitter-enhanced blown vinyls and deep embossed metallic textures were among Holden Decor’s most popular new ranges at F4W

Symmetry curved geometric in blue/silver.

Portfolio geo hexagon in duck egg/gold.

Cascata texture in rose gold.

Paloma Argyle Plaid.

linden foliage trail with mica and glitter comes in charcoal/pink, blush pink or grey.

You Had Me at Aloe from Dream More is inspired by the popularity of cacti and succulents.

eclipse glitter blown vinyl with a spiral geometric pattern comes in soft teal, cream or grey.

Lavana delicate floral comes in green, grey, pink or cream, with a cream and grey plain coordinate.

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www.as-creation.com0151 928 61360161 223 4503

Dramatic 3-D and graphic effects

New looks for all tastes

Spectrum’s large silver grey triangular shapes give an optical three-dimensional effect guaranteed to bring drama to any feature wall.

New blown vinyl Chantilly continues the on-trend triangular theme, with smaller geometric shapes in a choice of yellows or pinks with grey and marble triangles on a fresh white ground.

Laser is a smart graphic pattern of large diamonds on a background of elongated linear shapes in grey/silver or rose gold/ivory.

Waves, in silver or rose gold - shown on the front cover, is another dramatic design with an optical 3-D effect ideal for feature walls, while for all four walls decoration, Sahara plain wallpaper comes in white, grey or chocolate.

Debona’s latest licensed character

Designed to give any room a cool and relaxed feel, the new California collection takes inspiration from the Californian landscape of sea, sky and sand with a mix of rich neutrals and bolder shades such as turquoise blue, Tuscan yellow and coral.

The Colibri collection blends bright with pastel colours for a young playful look, featuring innovative florals and elements of Scandinavian design, such as layering and watercolour effects.

Setting a cosy mood, the Hygge collection of soft designs in neutral, pale colours for feel-good decor is inspired by comfortable Danish-style living. Patterns include palm trees, embossed leaf motifs and zig-zag detailing, plus a choice of textured semi-plains.

In contrast, the Materials collection has a modern, edgy style. A variety of designs for contemporary living draw on industrial resources and raw materials such as wood, marble, concrete and rusted metal.

New collections also include Palila, with shimmering florals and abstracts; Cozz, showcasing fresh, colourful designs; Designdschungel 2, A S Creation’s second Design Jungle collection with design blogger Laura Noltemeyer; and Linen, featuring soft geometrics and a modern take on botanical patterns.

Debona’s stylish collections highlight fresh looking geometric and wave designs, including dramatic 3-D effects, plus versatile plains and a new kids’ character paper

A S Creation’s latest collections highlight a variety of looks and moods, from California cool and fresh Colibri to contemporary Materials and cosy Hygge

embossed leaf from the cosy Hygge collection.

on-trend triangles pattern Chantilly blown vinyl, in yellows or pinks with grey and marble.

Ikat Diamond from the California collection.

Spectrum’s large triangular shapes in stylish silver grey give an optical 3-D effect. Caption

paper for children’s rooms, L.O.L Friends, is patterned with different collectible mini baby dolls featured in the toys un-boxing craze that has become very popular since the launch of L.O.L Surprise! almost two years ago. L.O.L stands for Lil Outrageous Littles, and there are now over 120 dolls to collect, plus a range of accessories. Each doll comes boxed in several layers for children to discover surprises as they unwrap them.

Waves, in silver or rose gold, is another an optical 3-D effect design ideal for feature walls.

laser is a smart graphic pattern in rose gold/ivory or grey/silver.

l.o.l Friends, the new character wallpaper for children’s rooms.

Flamingo from the Cozz collection.

Allover leaves design from the linen collection.

expanded Wood Grain is one ofthe natural effects from Materials.


Fresh looks in geometrics and abstracts

Glitz, glamour and shabby chic

All the new collections offer plenty of on-trend variations in design, colour and technique. Highlighting a modern softer geometric look, the fractal designs and semi-plain coordinates in the new Milano 8 range come in a choice of nine sophisticated colourways with subtle hints of glitter.

Marino’s geometric circle and square patterns are a great way to update any room. The pastel colours add a light and refreshing look to this season’s on-trend palette.

Pulse is a contemporary wallpaper range of striking graphic patterns to create dazzling feature walls, with an embossed print, shimmering diamond design and glitter accents.

Ceramica is a collection of blown tile effects, adding different glitter designs within the range of chevron, hexagon and glitter brick. Each colourway features metallic and matt stipple effects interlaced with stunning glitter.

Inspired by the AW18 trend for max-luxe and cocktail glamour, plus brass home accessories, Mayfair is a range of four luxe-themed designs with striking foil elements in stylish rose gold, silver, blush and steel grey. Gin & Fizz features two conversational collage designs reminiscent of 1940’s cocktail glamour, Prosecco and Gin O’Clock.

Emporium continues the sparkling theme in a choice of gravure prints with glitter accents. Elba is a modern organic leaf pattern following the botanical trend, Duke is a shimmering linear geometric, and Savoy is a photo-realistic agate design highlighting the trend for natural effects.

Ideal for home decorators looking for non-geo patterns, Ophelia offers a choice of six gravure-printed shabby chic style papers. Decoupage has a layered effect with ornamental and floral elements in yellow, blush or sorbet, and Pegasus is a high-shine metallic scenic screen-printed design with mystical creatures in rose gold, silver or champagne gold.

On-trend unicorns and flamingos plus dreamy fairies are featured in the new Be Dazzled range of children’s papers. Dancing Unicorn, Flamazing and Fairy Dream all highlight matt and metallic tonal prints with glitter accents.

Fine Decor’s new contemporary Milano 8 heavyweight Italian vinyl collection led its show-stopping launches at F4W, with Pulse and Marino also very well received

Glitz and glamour, geometrics, botanicals and shabby chic, plus on-trend designs for children’s rooms – the latest Crown collections showcase a wide choice of looks

Decoupage from ophelia comes in blush, yellow or sorbet.

www.fine-decor.com01477 536100

www.inspiredwallpaper.com01477 536100

ogee Wave shimmering diamond design from Pulse.

Idaho in blush from Marino.

large Fractal design from Milano 8 can be teamedwith Triangle Plain, shown in stone, right.

Hexagon tile in black/silver is new to the Ceramica range of blown tile effects.

Savoy from emporium is aphoto-realistic agate design.

Islington from Mayfair features silver raised foil on grey marble or gold foil on white.

Gin o’Clock from Gin & Fizz.


New retro and contemporary collectionsBelgravia Decor launched an exciting and varied range of in-register vinyl collections at F4W, with Livenza, San Remo and Merano most popular

Innovative textures and metallics

San Remo and Livenza, the latest additions to the popular Seriano range, attracted high customer interest at the show. San Remo, a stylish retro geometric embossed with woven textures and a hint of glitter, can be teamed with a coordinating texture for four-wall decoration. Livenza is an elegant floral trail with a stunning linear backdrop, which also features as a coordinating texture in classic colours.

New contemporary in-register vinyl collections lead off with the lush Merano collection featuring intertwined feather-like fronds, embossed and highlighted by luxurious glitter. And the feature wall Navona is a striking circular geometric design embossed with radial metallic detail, in three stylish colour options.

Tremezzo and Carrara both capture the elegance of marble, enhanced by

glitter and a stunning emboss. Tremezzo, shown on page 5, is a refined geometric with a coordinating texture in natural colours, and Carrara is a chic stand-alone collection.

The latest modern blown vinyl, Alessio, is ideal for four-wall or feature wall use. This chic linear pattern comes in a contemporary tonal palette accented by glitter and mica. And the popular blown vinyl Dahlia Texture is given a fresh twist with the addition of contemporary colour options.

Orla Wave, one of Muriva’s most popular collections at F4W, is a blown vinyl with a luxurious undulating texture. Its fine strands are embellished with thousands of tiny glitter pearls, and it comes in navy, slate, grey and white.

Also very well received, Lipsy Luxe Texture (see page 5) is a new Lipsy London vinyl collection launched with coordinating Lipsy Luxe Damask. Both feature metallic inks and a shimmering emboss, and come in champagne, silver, rose gold and charcoal. Ava, (on cover), a new addition to Lipsy London’s range of wallpapers, is patterned with fresh blooms inspired by its floral dresses, in soft pink, grey and cream.

In contrast, Indra is a stylish abstract diamond geometric in metallic inks on a vertical silk texture enhanced with subtle glitter, in turquoise, rose gold, silver or charcoal. Smaller diamonds emboss Ophelia, a metallic textured heavyweight vinyl, inspired by the quilted fabrics that are the hottest trend in luxury handbags and purses. It comes in rose gold, gold, silver and midnight blue.

And new to Kylie Minogue’s glamorous Kylie At Home wallpaper range, Cassia is a luxurious metallic allover design on a softly textured matt ground in a choice of silver, rose gold, antique silver and gunmetal.

Muriva’s latest collections highlight shimmering and metallic designs, innovative textures and stylish diamond geometrics

Cassia in rose gold.

ophelia metallic texture shownin gold, rose gold and silver.

orla Wave blown vinyl in navy colourway.

www.belgraviadecor.com0191 514 0712

Belgravia Decorbd,

San Remo, shown in natural, is a stylish retrogeometric with a coordinating texture.

navona, in charcoal, is a striking circular geometric with metallic detail.

Merano, in gunmetal, has feather-like fronds highlighted by glitter.

Carrara is a chic stand-alonecollection of marble effects.

www.muriva.com01282 507077

Indra metallic diamond designin charcoal.

F4W ’18 Show highlights

1 A S Creation: California.

2 Belgravia Decor: livenza.

3 Crown: Be Dazzled.

4 Debona: Chantilly.

5 Fine Decor: Marino.

6 Holden Decor: Teton.

7 Muriva: orla Wave.

8 Rasch: Portfolio.

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fashion4walls show review...succulents are a development from the cacti trend, bringing a more...

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