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THE ONLY MONTHLY FASHION, Luxury, food, LIFESTYLE MAGAZINE FOR BERGEN COUNTY MEDIA KIT ( 2020 ) 1 Garret Mountain Plaza, Woodland Park, NJ 07424 (201) 646-6955

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Page 1: FASHION, Luxury y Lifestyle food LIFESTYLE e for Bergen County · Reach our core Bergen audience via the (201) custom e-blast. Both give you dramatic, multi-page exposure right off

THE ONLY MONTHLY

FASHION, Luxury,food, LIFESTYLE MAGAZINE FOR BERGEN COUNTY

MEDIA KIT

(2020)1 Garret Mountain Plaza, Woodland Park, NJ 07424 (201) 646-6955

n, food, entertainment, y Lifestyle

e for Bergen County

Page 2: FASHION, Luxury y Lifestyle food LIFESTYLE e for Bergen County · Reach our core Bergen audience via the (201) custom e-blast. Both give you dramatic, multi-page exposure right off

Celebrating our

16th year, we are

the only monthly

magazine in

Bergen County,

known for our

oversized format,

generous editorial

and premium stock.

Our unique and

original editorial

features include

fashion, home,

personalities,

lifestyle, beauty,

social, health,

history, food and

dining coverage

that’s of special

interest to the

Bergen audience.1 Garret Mountain Plaza,

Woodland Park, NJ 07424

(201) 646-6955

Page 3: FASHION, Luxury y Lifestyle food LIFESTYLE e for Bergen County · Reach our core Bergen audience via the (201) custom e-blast. Both give you dramatic, multi-page exposure right off

1 Garret Mountain Plaza,

Woodland Park, NJ 07424

(201) 646-6955

Connected to

New York City by the

George Washington

Bridge, Bergen County

is home to the

NY Giants, NY Jets,

Samsung, LG,

Unilever and others.

Page 4: FASHION, Luxury y Lifestyle food LIFESTYLE e for Bergen County · Reach our core Bergen audience via the (201) custom e-blast. Both give you dramatic, multi-page exposure right off

50,000+mailedcirculation to routes that include HH income of

$190K or greater

Serving one of the country’s wealthiest

regions —

BERGEN COUNTY, NJ — and one of the

wealthiest towns, ALPINE

Bergen County has one of the top zip codes in the country for retail sales

PARAMUS

Page 5: FASHION, Luxury y Lifestyle food LIFESTYLE e for Bergen County · Reach our core Bergen audience via the (201) custom e-blast. Both give you dramatic, multi-page exposure right off

1 Garret Mountain Plaza,

Woodland Park, NJ 07424

(201) 646-6955

Target Bergen County’s affluent audience with one advertising buy

43MEDIAN AGE

63%MARRIED

51%FEMALE

49%MALE

27%NEVER

MARRIED

87%WHITE COLLAR

EMPLOYED

68%BACHELOR DEGREE +

$3,006,278,207ANNUAL CONSUMER EXPENDITURES

$718KMEDIAN HOME

VALUE

61% OWNER/OCCUPIEDWITH MORTGAGE/LOAN

27% OWNER/OCCUPIEDFREE AND CLEAR

$222KAVERAGE HHI OF

(201) HOUSEHOLDS

*������Sources”�Alteryx/Experian,�2015�Clark,�Martire�&�Bartolomeo,�2006���*�Profile�based�on�postal�carrier�routes�(2015,�Q2)�with�100%�penetration�

$361KAVERAGE OF HIGHEST

CARRIER ROUTE

Page 6: FASHION, Luxury y Lifestyle food LIFESTYLE e for Bergen County · Reach our core Bergen audience via the (201) custom e-blast. Both give you dramatic, multi-page exposure right off

2020 EDITORIAL

CALENDAR & DEADLINES

SOME THEMES AND SECTIONS SUBJECT TO CHANGE

JANUARY The Health IssueIn-home date: 1.1.20Ad Space: 11.22 Ad Materials: 11.22 Camera Ready: 12.11

Ad Sections:Professional Profiles, Camps, (201) Estates

FEBRUARY The Media & Entertainment IssueIn-home date: 2.5.20Ad Space: 12.27 Ad Materials: 12.27 Camera Ready: 1.15

Ad Sections:Romantic Dining, Camps, (201) Estates

MARCH Best of Bergen IssueIn-home date: 3.4.20Ad Space: 1.24 Ad Materials: 1.24 Camera Ready: 2.12

Ad Sections:Style & Beauty, Camps, Landscaping & Pools, Bergen Restaurants, (201) Estates

APRIL The Family IssueIn-home date: 4.1.20Ad Space: 2.21 Ad Materials: 2.21 Camera Ready: 3.11

Ad Sections:Women in Business, Camps, (201) Estates

MAY The Moms & Grads IssueIn-home date: 5.6.20Ad Space: 3.27 Ad Materials: 3.27 Camera Ready: 4.15

Ad Sections:Getting to Know Ridgewood, Mother’s Day Dining, Financial Advisors, (201) Estates

JUNE The Dynamic Duos & Dads IssueIn-home date: 6.3.20Ad Space: 4.24 Ad Materials: 4.24 Camera Ready: 5.13

Ad Sections:(201) Estates, Bergen Lawyer Profiles

JULYThe Sports IssueIn-home date: 7.1.20Ad Space: 5.22 Ad Materials: 5.22 Camera Ready: 6.10

Ad Sections:Professional Profiles, (201) Estates

AUGUST The Education IssueIn-home date: 8.5.20Ad Space: 6.26 Ad Materials: 6.26 Camera Ready: 7.15

Ad Sections:Senior Living, Back-to-School , (201) Estates

SEPTEMBER The Fall Fashion Issue

In-home date: 9.2.20Ad Space: 7.24 Ad Materials: 7.24 Camera Ready: 8.12

Ad Sections:Gertting to Know Ridgewood, Landscaping & Pools, Style & Beauty, (201) Estates

OCTOBERThe Arts & Entertainment IssueIn-home date: 10.7.20Ad Space: 8.28 Ad Materials: 8.28 Camera Ready: 9.16

Ad Sections:(201) Top Family Doctors &Dentists, (201) Estates

NOVEMBERThe Food IssueIn-home date: 11.4.20Ad Space: 9.25 Ad Materials: 9.25 Camera Ready: 10.14

Ad Sections:Private & Parochial Schools, Bergen’s Top Chiropractors, Holiday Dining, (201) Estates

DECEMBER The Holiday IssueIn-home date: 12.2.20Ad Space: 10.23 Ad Materials: 10.23 Camera Ready: 11.11

Ad Sections:Holiday Style Showcase, Business Profiles, Holiday Dining, (201) Estates

(201)’S BEST OF BERGEN GUIDEPUBLISHED ANNUALLYDistributes through area businesses and showcases the Best of Bergen winners.

In-home date: 4.15.20Ad Space: 3.6 | Ad Materials: 3.6 Camera Ready: 3.25

2020 SPECIAL EDITIONS

(201) HEALTHPUBLISHED ANNUALLYDistributed with June (201)

In-home date: 6.3.20Ad Space: 4.24 Ad Materials: 4.24 Camera Ready: 5.13

(201) HOMEPUBLISHED IN MAY Distributed with May (201)

(201) Home features coverageof residential interior and exterior design in Bergen.

In-home date: 5.6.20Ad Space: 3.27 Ad Materials: 3.27 Camera Ready: 4.15

(201) HOMEPUBLISHED IN OCTOBERDistributed with October (201)

(201) Home features coverageof residential interior and exterior design in Bergen.

In-home date: 10.7.20Ad Space: 8.28 Ad Materials: 8.28 Camera Ready: 9.16

(201) Health is filled with features on health, wellness, fitness and better living in Bergen County. Also featuresBergen’s Top Doctors and Dentists.

RATES

2020

1 Garret Mountain Plaza,

Woodland Park, NJ 07424

(201) 646-6955

Page 7: FASHION, Luxury y Lifestyle food LIFESTYLE e for Bergen County · Reach our core Bergen audience via the (201) custom e-blast. Both give you dramatic, multi-page exposure right off

NORTH JERSEY MEDIA GROUP ADVERTISING CREDIT TERMSNorth Jersey Media Group’s credit terms are net 30-days. All invoices and statements are net. North Jersey Media Group will hold the advertising agency, which is considered the agent of the advertiser, primarily responsible for the payment of invoices for advertising. However, advertiser and agency have joint and several liability for payment of all invoices.

NEW ACCOUNTSAll new accounts default to prepay (cash with copy). Accounts may submit a credit application. A review of the application will be done and a credit limit will be determined. Agencies are also required to fill out an agency recognition form.

FULL-PAGE PREMIUM POSITIONS (SUBJECT TO AVAILABILITY)

FREQUENCY+ 1 X 3 X 6 X 9 X 12 X

Inside front (on 100 lb. cover) * $5,685 $5,175 $4,920 $4,660 $4,180

Page 1 * $5,685 $5,175 $4,920 $4,660 $4,180

Page 3 * $5,460 $4,970 $4,725 $4,480 $4,025

Opposite Contents pages * $5,460 $4,970 $4,725 $4,480 $4,025

Opposite Masthead pages * $5,240 $4,795 $4,550 $4,315 $3,880

Opposite Editor’s Note page * $5,240 $4,795 $4,550 $4,315 $3,880

Opposite Neighbors page * $5,170 $4,705 $4,475 $4,250 $3,820

Opposite Flavor page * $5,170 $4,705 $4,475 $4,250 $3,820

Inside back (on 100 lb. cover) * $5,460 $4,970 $4,725 $4,480 $4,025

Back page (on 100 lb. cover) * $5,915 $5,375 $5,055 $4,840 $4,340* All full-page premium positions include 40,000 digital impressions on NorthJersey.com

AD SIZES

FREQUENCY+ 1 X 3 X 6 X 9 X 12 X

Two-Page Spread $8,570 $7,765 $7,370 $6,990 $6,425Includes 40,000 digital impressions on NorthJersey.com

Full Page (standard or bleed) $4,995 $4,565 $4,335 $4,130 $3,820 Includes 40,000 digital impressions on NorthJersey.com

2/3 Page $3,690 $3,365 $3,200 $2,955 $2,600 Includes 30,000 digital impressions on NorthJersey.com

1/2 Page (Horizontal or Vertical) $3,030 $2,730 $2,575 $2,470 $2,290 Includes 30,000 digital impressions on NorthJersey.com

1/3 Page (Square or Vertical) $2,065 $1,885 $1,795 $1,710 $1,575Includes 20,000 digital impressions on NorthJersey.com

1/4 Page $1,670 $1,535 $1,470 $1,390 $1,295 Includes 20,000 digital impressions on NorthJersey.com

1/6 Page (Vertical only) $960 $870 $820 $770 $705

1/12 Page $515 $465 $435 $410 $370

Restaurant Box (1/24 page) $210 $185 $180 $170 $155

Ads requiring extensive design work may be subject to an additional charge.

All pages are full color, printed on glossy, 50 lb. stock

SPECIALTY ADVERTISING IN PRINT AND DIGITALLY

BARN DOOR$10,284

Z-FOLD$10,284

COVER TIP$4,995

Your ad will be the first one readers see via

this peel-away magazine onsert.

INSERTWe can print or you can supply; an insert can bind or glue inside (201) or be

included in a polybag.

CUSTOM PUBLISHING(201) can produce

everything from a custom magazine to a custom

section for your business.

OF HEALTHCAREEXCELLENCE

C O M M E M O R A T I V E M A G A Z I N E

OFC-EW_Cover-jm-final_Layout 1 9/15/15 3:33 PM Page 1

EMAIL BLAST$1,000

Reach our core Bergen audience via the (201) custom e-blast.

Both give you dramatic, multi-page exposure right off the front cover.

RATES

2020

EFFECTIVE WITH THE JANUARY 2020 ISSUE. ALL RATES ARE NET.

1 Garret Mountain Plaza,

Woodland Park, NJ 07424

(201) 646-6955

FULL-PAGE PERFORATED INSERT CARDS, AND MORE

For pricing on supplied inserts, bind-in or blow-in cards, gatefold ads and more,

please call (201) 646-6955.

INGREDIENTS1 cup (2 sticks) unsalted butter cut

into cubes and chilled

2 ½ cups all-purpose flour

1 teaspoon salt

1 teaspoon sugar

4 tablespoons ice water

Alternately, you can use one package refrigerated pie crust (two crusts)

1 15-ounce can pumpkin puree

2 ounces cream cheese, slightly softened

2 tablespoons packed light-brown sugar

HOW TO MAKE IT• In a food processor, combine flour,salt, and sugar. Pulse a couple of timesto mix well.

• Add butter and pulse until it looks like acoarse meal. Be careful not to over-mix.

• Add chilled water 1-2 tablespoon at a timeand pulse several times. If it doesn’t cometogether in clumps add the remaining water.

• Gather dough onto the working surface,divide into two portions, shape each into a 5-inch disk, cover with plastic wrap and chill one hour.

INGREDIENTS1 cup (2 sticks) unsalted butter cut

into cubes and chilled

2 ½ cups all-purpose flour

1 teaspoon salt

1 teaspoon sugar

4 tablespoons ice water

Alternately, you can use one package refrigerated pie crust (two crusts)

1 15-ounce can pumpkin puree

2 ounces cream cheese, slightly softened

2 tablespoons packed light-brown sugar

HOW TO MAKE IT• In a food processor, combine flour,salt, and sugar. Pulse a couple of timesto mix well.

• Add butter and pulse until it looks like acoarse meal. Be careful not to over-mix.

• Add chilled water 1-2 tablespoon at a timeand pulse several times. If it doesn’t cometogether in clumps add the remaining water.

• Gather dough onto the working surface,divide into two portions, shape each intoa 5-inch disk, cover with plastic wrap and chill one hour.

INGREDIENTS1 cup (2 sticks) unsalted butter cut

into cubes and chilled

2 ½ cups all-purpose flour

1 teaspoon salt

1 teaspoon sugar

4 tablespoons ice water

Alternately, you can use one package refrigerated pie crust (two crusts)

1 15-ounce can pumpkin puree

2 ounces cream cheese, slightly softened

2 tablespoons packed light-brown sugar

HOW TO MAKE IT• In a food processor, combine flour,salt, and sugar. Pulse a couple of timesto mix well.

• Add butter and pulse until it looks like acoarse meal. Be careful not to over-mix.

• Add chilled water 1-2 tablespoon at a timeand pulse several times. If it doesn’t cometogether in clumps add the remaining water.

• Gather dough onto the working surface,divide into two portions, shape each into

a 5-inch disk, cover with plastic wrap and chill one hour.

INGREDIENTS1 cup (2 sticks) unsalted butter cut

into cubes and chilled

2 ½ cups all-purpose flour

1 teaspoon salt

1 teaspoon sugar

4 tablespoons ice water

Alternately, you can use one package refrigerated pie crust (two crusts)

1 15-ounce can pumpkin puree

2 ounces cream cheese, slightly softened

2 tablespoons packed light-brown sugar

HOW TO MAKE IT• In a food processor, combine flour,salt, and sugar. Pulse a couple of timesto mix well.

• Add butter and pulse until it looks like acoarse meal. Be careful not to over-mix.

• Add chilled water 1-2 tablespoon at a timeand pulse several times. If it doesn’t cometogether in clumps add the remaining water.

• Gather dough onto the working surface,divide into two portions, shape each into

a 5-inch disk, cover with plastic wrap and chill one hour.

Super Homemade Hot Chocolate

RECIPE CENTRALPRESENTED BY GREEN MARKET123 MAIN STREET, MARKETOWNGREENMARKETTOWN.COM

Holiday’s Best Fruitcake

Non-Alcoholic Eggnog (or not)Pumpkin Pie to Die For

Page 8: FASHION, Luxury y Lifestyle food LIFESTYLE e for Bergen County · Reach our core Bergen audience via the (201) custom e-blast. Both give you dramatic, multi-page exposure right off

CIRCULATIONOVERVIEW

1 Garret Mountain Plaza,

Woodland Park, NJ. 07424

(201) 646-6955

­­­(201)­is 100% mailed monthly to select postal carrier routes in Bergen with an average household income of $190,000* or greater and to other select carrier routes.

Source: Alliance for Audited Media (AAM) Magazine Publisher’s Statement, 6 months ended June 30, 2016

ZIP CODE CITY TOTAL07401 Allendale 189907620 Alpine 12007621 Bergenfield 15907603 Bogota 4007072 Carlstadt 3107010 Cliffside Park 12307624 Closter 55807626 Cresskill 99607627 Demarest 1,04307628 Dumont 13607073 East Rutherford 5107020 Edgewater 10807407 Elmwood Park 9507630 Emerson 16107631 Englewood 1,51107632 Englewood Cliffs 1,01407410 Fair Lawn 55607022 Fairview 1907024 Fort Lee 58307417 Franklin Lakes 3,59207026 Garfield 6707452 Glen Rock 2,02507601/602 Hackensack 47307640 Harrington Park 10807604 Hasbrouck Heights 128

ZIP CODE CITY TOTAL07641 Haworth 56207642 Hillsdale 25907423 Ho-Ho-Kus 1,30907605 Leonia 12407643 Little Ferry 5407644 Lodi 7907071 Lyndhurst 7307430/495 Mahwah 2,23207607 Maywood 8507432 Midland Park 24507645 Montvale 36907074 Moonachie 1307646 New Milford 14507031 North Arlington 3707647 Northvale 5807648 Norwood 14907436 Oakland 43007675 Old Tappan 49807649 Oradell 1,17407650 Palisades Park 5307652/653 Paramus 54707656 Park Ridge 23107446 Ramsey 1,35707657 Ridgefield 6107660 Ridgefield Park 58

ZIP CODE CITY TOTAL07450/451 Ridgewood 5,10807661 River Edge 14707675 River Vale 1,72607662 Rochelle Park 7007647 Rockleigh 607070 Rutherford 10307663 Saddle Brook 13307458 Saddle River 1,42707606 South Hackensack 1407666 Teaneck 2,10907670 Tenafly 2,50007608 Teterboro 1007676 Washington Township 28507458 Upper Saddle River 2,95707463 Waldwick 24007057 Wallington 4107675 Westwood 60707075 Wood-Ridge 6207677 Woodcliff Lake 1,84707481 Wyckoff 4,447

TotalMailed 49,636

Other 657

TOTAL MAILED CIRCULATION 50,293

U P D A T E D F E B 2 0 2 0

AVERAGE MAILED HOME DELIVERY

Page 9: FASHION, Luxury y Lifestyle food LIFESTYLE e for Bergen County · Reach our core Bergen audience via the (201) custom e-blast. Both give you dramatic, multi-page exposure right off

MECHANICALSPECS

PRODUCTION REQUIREMENTS

ACCEPTABLE FILE TYPE

Adobe Acrobat® PDF prepared at print resolution output with fonts embedded.

All PDF files should be accompanied by a matchprint proof if color reproduction is a concern.

For other file type submissions, please contact your account executive for alternate file type options.

Website images and logos are low-resolution and not acceptable.

Color Modes and TrappingPrepare all finished color content in CMYK mode. RGB and Lab colors are not accepted. Pantone (PMS) or other spot colors must be converted to CMYK, unless a fifth color has been ordered.

Trapping is the responsibility of the advertising agency or designer.

GRAPHICS/IMAGES RESOLUTIONSupply images in one of these formats: TIFF, EPS or JPEG, minimum 300 ppi (pixels per inch).Bitmapped images minimum resolution 1200 ppi.

Image size must be 100% of the size it will print. Enlarging images may result in a loss of quality

DELIVERY METHODSVia Email Email attachments can be sent directly to your account executive or to your creative consultant.

Via Web Browser Contact your account executive for upload access to our ad database.

FTP UploadAn FTP site is available for larger file uploads. Please e-mail [email protected] for instructions.

Physical media, disks and color- match proofs can be mailed to:North Jersey Media Group,Attn: Magazine Production, 9th floor, 1 Garret Mountain Plaza, Woodland Park, NJ 07424

Ads requiring extensive custom design work may be subject to an additional fee.

FULL PAGE NON-BLEED

8.3” X 11”

FULL PAGE BLEED

10.25” X 12.25”

TYPE SAFETY: 9” X 11”TRIM SIZE: 10” X 12”

TWO-PAGE SPREAD WITH BLEED

20.25” X 12.25”

TYPE SAFETY: 18.5” X 10.5”GUTTER SAFETY: .5”TRIM SIZE: 20” X 12”

RESTAURANT BOX1/24 PAGE

2.6” X 1.156”

1/4 PAGE VERTICAL

4.025” X 5.375”

1/2 PAGE VERTICAL 4.025” X 11”

1/2 PAGE HORIZONTAL8.3” X 5.375”

1/12 PAGE SQUARE

2.6” X 2.562”

1/3 PAGE SQUARE

5.45” X 5.375”

1/6 PAGE VERTICAL

2.6” X 5.375”

1/3 PAGE VERTICAL

2.6” X 11”

2/3 PAGE VERTICAL

5.45” X 11”

1/6 PAGE HORIZONTAL(ONLY AVAILABLE IN CERTAINPOSITIONS. CONTACT US FOR DETAILS)

8.3” X 1.62”

1 Garret Mountain Plaza,

Woodland Park, NJ. 07424

(201) 646-6955