farc 111- introduction to art and design
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FARC 111- INTRODUCTION TO ART AND DESIGN. GENERAL LEARNING OUTCOMES (COMPETENCES) On successful completion of this course, all students will have developed knowledge and understanding of: The role of culture in shaping the lives of the people (awareness) - PowerPoint PPT PresentationTRANSCRIPT
FARC 111- INTRODUCTION TO ART AND DESIGN
GENERAL LEARNING OUTCOMES (COMPETENCES) On successful completion of this course, all students will have developed knowledge and understanding of:• The role of culture in shaping the lives of the people (awareness)• The relationship of art and design (understanding)• The process of perception (awareness)• Various branches of design and their relationships• The principles which govern the visual realm of design• Understanding the common terminology used in different fields of design• Design process and different stages a designer may go through in this process In this course students develop an appreciation and respect for:• Their own cultures as well as the others’• Relating design process with cultural and perceptional issues
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Culture
The most common choices made by a group of people in a same region.
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Culture
A way of life that typifies a group.
A system of symbols meanings, cognitive schemata.
A set of adaptive strategies for survival, related to ecology and resources.
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So culture will effect on:
Personal life
Social life
Interacting
Ceremonies
Funeral
Wedding
Rituals
Dressing
Marriage
Personal affects in indoor spaces
• privacy
• Decoration
CLOTHING - TRADITIONS
FOOD
• NATURE Climatic situation
Region (where the area is located)
……………
• SOCIETY Religion
The way of survive Industrial society
Agricultural society ............
• HUMAN Human needs
Human values
The main aspects effecting the structure of a culture:
The effect of culture in urban scale
Effect of culture in
architectural scale
Key words: Art and Design
Previous discussions: Culture
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ART AND DESIGN
AS COMPONENTS OF CULTURE
ART
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Art is the conscious use of skill, craft and creative imagination in production of what is beautiful, appealing and more than ordinary significance.
DEFINITION OF ART:
Different kinds of visual art:
Painting
Sculpture
Video art
Cinema, etc. Key words: Art and Design11/12 Fall Lecture 1
FOLKLORE – BALLET
Key words: Art and Design11/12 Fall Lecture 1
ART - PAINTING
Key words: Art and Design11/12 Fall Lecture 1
ART-SCULPTURE
Key words: Art and Design11/12 Fall Lecture 1
MOBILE SCULPTURES
Key words: Art and Design11/12 Fall Lecture 2
MUSICKey words: Art and Design11/12 Fall Lecture 1
Key words: Art and Design
DESIGN
Design is the application of creativity to planning the optimum solution of a given problem,
and the communication of that plan to others
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Modes of design:
Key words: Art and Design11/12 Fall Lecture 2
City planning
Urban Design
Architecture
Interior Design
Industrial Design
Graphic Design
Fashion Design
Landscape Design
Key words: Art and Design11/12 Fall Lecture 1
INTERIOR DESIGN
Key words: Art and Design11/12 Fall Lecture 1
INDUSTRIAL DESIGN
Key words: Art and Design11/12 Fall Lecture 1
INDUSTRIAL DESIGN
INDUSTRIAL DESIGN
WHAT ARE DESIGN ELEMENTS ?
In general DESIGN ELEMENTS are VISUAL COMPONENTS used in creating a composition or a design organization
ARCHITECTURAL DESIGN ELEMENTS are MORE than just VISUAL components: In addition, they have functional, structural, spatial and other roles.
Key words: Design Elements11/12 Fall Lecture 1
Elements of ART Elements of Design
Space SpaceColor LineShape ColorTexture ShapeForm TextureValue Form
ValueType
Key words: Design Elements11/12 Fall Lecture 2
General table for elements of design and art
DESIGN ELEMENTS AND THEIR CHARACTERISTICS (FOR FORMAL AESTHETICS- BASIC DESIGN)
Point: Value/ toneColor
Line:Value/ToneColorTextureDimension (Size)
Length
DirectionKey words: Design Elements11/12 Fall Lecture 1
Plane:Value/ ToneColorTextureDimension
LengthWidth
ShapeDirection
Proportion
CHARACTERISTICS OF DESIGN ELEMENTS:
Key words: Design Elements11/12 Fall Lecture 1
Key words: Design Elements11/12 Fall Lecture 1
CHARACTERISTICS OF DESIGN ELEMENTS:
Volume:Form
Value/ Tone
Color
Texture
DimensionLength
Width
Depth
Shapedirection
Proportion
POINT ELEMENT IN ARCHITECTURE
A point has NO dimension conceptually.
A point element in architecture is the projection of an element like a column vertically on a ground plane : on the PLAN.
Key words: Design Elements11/12 Fall Lecture 1
X
Example to: POINT ELEMENTS IN ARCHITECTURE
Projection of a point with a vertical linear elements
LINE ELEMENT IN ARCHITECTURE
A point extended in any direction will constitute a line.
Linear elements in architecture can be vertical, horizontal or diagonal:Examples: Columns, obelisks, towers orBeams, bridges, pergolas etc..
Key words: Design Elements11/12 Fall Lecture 1
Example to: LINEAR ELEMENTS IN ARCHITECTURE
Key words: Design Elements11/12 Fall Lecture 1
PLANE ELEMENT IN ARCHITECTURE
A line extended in a direction other than its own, becomes a plane.
A plane serves to define the boundaries of a volume. So, in the vocabulary of architecture it is a KEY element.
Examples are: Floor and roof slabs, window panes, walls etc.
Key words: Design Elements11/12 Fall Lecture 1
Example to: PLANAR ELEMENTS IN ARCHITECTURE
Key words: Design Elements11/12 Fall Lecture 1
Example to: PLANAR ELEMENTS IN ARCHITECTURE
Key words: Design Elements11/12 Fall Lecture 1
VOLUME ELEMENT IN ARCHITECTURE
A Plane extended in a direction other than its own becomes a volume. Conceptually, a volume has 3 dimensions: Length, width and depth
Volume can be SOLID (form) or VOID (space)
Examples: Furniture in space, buildings in urban context, etc…
Key words: Design Elements11/12 Fall Lecture 1
x
yz
Example to: VOLUMETRIC ELEMENTS IN ARCHITECTURE
Key words: Design Elements11/12 Fall Lecture 1
Linear, Planar & Volumetric Elements in ARCHITECTURAL DESIGN
Key words: Design Elements11/12 Fall Lecture 1
Linear, Planar & Volumetric Elements in INTERIOR DESIGN
Key words: Design Elements11/12 Fall Lecture 1
LINEAR AND PLANAR ELEMENTS IN 2D DESIGN
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LINEAR AND PLANAR ELEMENTS IN INDUSTRIAL DESIGN
Key words: Design Elements11/12 Fall Lecture 1
CHARACTERISTICS OF A DESIGN ELEMENT
• Size• Shape• Direction (orientation)• Position (location on the design fld.)• Number• Surface Quality
– * COLOR– * TEXTURE
Key words: Design Elements11/12 Fall Lecture 1