FROMTHEPRESIDENTEstherWaiteGreetings,flutefriends!

Itrustyoursummerbroughtaseasonofrefreshmentandgoodmemories,andthatyouwerereinvigoratedthroughyourmusicalactivities,whetheritbeafluteretreat,masterclass,musicfestival,

orsimplysomegoodpracticesessions.

OurspringflutefestivalinAprilwasawonderfulopportunitytoseemanyofyou.Wasn'titdelightfultohearPaulaRobisonplayandteachinsuchaninspiringway?Wethankourcorporatesponsors,volunteers,workshopleaders,Charleston‐areateachers,andallourmembersformakingthefestivalasuccess!Plansarealreadyunderwayforournextfestival,slatedforApril8‐9,2016inColumbia.WearepleasedtoannouncethatJillFelberwillbeourguestartistforthisevent!Savethedateandstaytunedformoredetailsaboutourcompetitionsandworkshopofferings!

WehaveanewprivateFacebookgroupfortheSouthCarolinaFluteSociety.Thisisinadditiontothepublicpage,soifyou'reacurrentSCFSmember,letusknowandwe'llmakesureyou'readdedtotheprivategroup.Wewantthistobeawaytohelpourmembersconnectacrossthestate.Feelfreetopostanythingandeverythingflute‐related(questions,classifieds,announcements,photos,etc.).TheSCFSisalsohappytopromotemembers'flute‐relatedeventsonthewebsite'slocaleventscalendar.

Asagentlereminder,SCFluteSocietymembershipsexpiredSeptember1,2015.Someofyouhaverenewedalready‐thankyou!!Ifyouhavenotyetrenewed,pleasedon’tdelay!Youcandownloadyourrenewalformnowatscflute.org/membership.html.Forthoseofyouwithprivatestudios,you'llwanttorenewtokeepyournamelistedonourwebsite's"TeacherListing"page.

Pleaseletanyoftheboardmembersknowifthereisanythingwecandotoencourageyouinyourflutepursuits,andhaveawonderfulautumn!

Fall2015Newsletter Volume7,Issue1

Insidethisissue: ____________________________________________________________

UpcomingFluteRecitals 2

MusicalEntrepreneurship 3‐5

FestivalScrapbook 6‐7

CompetitionWinners 8

2

Fall2015Newsletter Volume7,Issue1

2015 Friends’ Concert

Sunday,September27,20152:30‐3:45PM

SpringsHouse201WestGayStreetLancaster,SC29720

Performers:ErinMoon‐Kelly(fluteandpiccolo),FalinBowers(flute),BrandiIcard(soprano),andCarolEdmonds(piano)

Fallishere!Schoolhasstarted.Extracurricularactivitiesandhomeworkareonceagainpartofmanyfamilies’dailyweekdaynightroutine.Weekdaytraffichasonceagainpushedrushhourtrafficintooverdrive.

Needabreakfromallofthisfallmadness?Dothekidsneedsometimetoconstructivelyrelaxthosebrainwaves?Doyoumomsanddadsneedanafternoonof“sitdown”timewhileyourchildrenbecomecaptivatedwithdiversebutbeautifulartisticstimuli?Packupthefamily,spouse,ordateandcomedowntoLancaster,SCtoseethe2015Friends’Concert.EMKMusiconceagainprovidesabrilliantandfunshowtoLancasterCountyanditssurroundingareas.

SomeofthegoodiesforthisfabulousprogramincludetheLatinflavorofMikeMowers’SonataLatino,remarkablydazzlingandsoothingartsongsbyErikSatie,andafantasticfluteduoversionofFelixMendelssohn’s“Scherzo”fromMidsummerNight’sDream!

ParkingandadmissionarebothFREE;however,donationsforfutureperformingandvisualartextravaganzaswillbemuchappreciatedbytheLancasterCountyCouncilfortheArts.Foradditionalinformation,pleasevisitwww.emk‐music.comorcontactErinMoon‐Kellyaterinmoonkelly@hotmail.com.Seeyouthere!

Faculty Flute Recital

Friday,September25,20157:00PM

WarMemorialChapel,BobJonesUniversity1700WadeHamptonBlvd.,Greenville,SC29614

AneclecticprogramofworksoldandnewfromthefluterepertoireperformedbyEstherWaite(flute)andJessicaElliott(piano)

3

Fall2015Newsletter Volume7,Issue1

ThisistheconclusionofanessaybyErinMoon‐Kellywhichgivessuggestionsonhowarecentgraduatefromanaccreditedmusicschoolcanbuildhisorherownsuccessfulmusicentrepreneurshipwithlimitedresourcesoutsidethewallsofamusicconservatory.

CarefulConcertPrograming

Outsideoftheconservatory,themajorityoftheco‐collaboratorsthenewmusicentrepreneurwillbeworkingwitharehighlytalentedamateurmusicians,semi‐professionalmusicians,andretiredmusicprofessionalswithvariousdegreesofmusictraining,ability,andphysical(andinsomecasesmental)stamina.Liketheentrepreneur,thesemusiciansalsohavedayjobs,families,households,medicalissues,andotherobligationsthatmakepracticetimeandrehearsaltimeachallengetolockdown.Tobuildandmaintainanextensivelistofvolunteermusicians(especiallyforchambermusicconcerts),theentrepreneurmustaskforthevolunteermusicians’choiceofpreferredliteraturefirstandselecthisorherownliteraturetocomplimenttheirs.Tosavemoney,theentrepreneurshouldprogramliteraturethatthesemusicianscurrentlyownandhaveplayedbefore.Iusuallygivemyvolunteermusiciansabout20to30minutesofa75‐90minuteconcerttoplaywhateverliteraturetheywant.7Iftheconcertincludesachambermusicpieceinvolvingmultipleparticipants,makesureitisapiecethatcanbeperformancereadyinaMAXUMUMoftworehearsals.Performtwoorthree“shared”concertsorrecitalsratherthanonetwohoursolorecital.8Themoreproductionsandentrepreneursuccessfullyputstogether,themorefreepress(andfreeadvertising)heorshegets.9Onlyselectone“risky”pieceand/orone“wishfulthinking”pieceperconcert;allothermusicshouldbetonalandwithintheaudience’sandthevolunteermusicians’comfortzone.Fillinanyremainingtimewithmusicthatissightreadableforallofthemusicians.Considereliminatingallnonessentialrepeats.Modernaudiencesandvolunteermusiciansprefermorevarietyandlessrepetition.Multiplesoundandstylecontrastshelpkeeptheaudienceguessing,whichkeepsitsinterestandattentionthroughouttheshow.

KnowtheMusic;butBeaChameleon

Inanon‐threateningway,themusicentrepreneurmustactasaneducator,performer,andproducerateachrehearsal(especiallyoneconsistingofvolunteermusiciansorgradeschoolstudents).ThesemusicianswillnotproduceafinalproductequalinqualitytothatofdoctoralcandidatesattheEastmanSchoolofMusic.However,theyareverymotivatedtodoeverythingwithinreasontopresentahighqualityconcertthattheycanbeproudofandenjoy.Itistheentrepreneur’sjobtohelptheensemblesetrealisticgoalsforahighqualityperformancethattheaudienceandhisorherfansonFacebook,LinkedIn,andYouTubewilllove!Putasmanyvideorecordingsofliveperformancesonsocialmediaaspossible.Liveperformancesarepreferredbypotentialclientsandprivatestudentsoverprerecordedandeditedones.Bepreparedtomakeadjustmentsinthemusic(changedynamics,altertempos,addfermatas,rewriteparts,etc.)orcutmovementsasneeded.Donotstoptheconcerttogive“backgroundinformation”oneverysinglepiecepriortoitsperformance(itaggravatestheaudienceandthevolunteermusicians).Writeprogramnotesfortheprograminstead.Thevolunteermusicians

Continuedonnextpage.

4

Continuedfrompreviouspage.

mustfeelinterested,confident,andhappywithwhattheyareperforming;theirhappinessspillsoverintotheaudiencemakingtheentrepreneurthemastermindbehindtheshow’sSUCCESSFULconclusion!

CommunityOrganizations,Non‐Profits,CommunityEnsembles,andChurches

Theseorganizationsarewonderfuleconomical,professional,andpersonalresourcesfornewmusicentrepreneurs!Suchorganizationsoftenhaveinfluentialconnectionswithhighlysuccessfulandaffluentprofessionalsinsideandoutsideoftheartsindustry.Theseconnectionscouldhavepotentialleadsforotherprofitableand/orhighlypublicizedmusicopportunities.Manyoftheseinstitutionshavestrongtiestothelocalandregionalnewspaper,television,andradiomediayieldingpotentialfreepress(andadvertising)tomusicentrepreneurs.Entrepreneurswhovolunteersomeoftheirtime,talent,andexpertisetotheseorganizationsmayinturnreceivefreeperformancevenuesandassistanceincoveringsomeoftheproductioncosts.10

AttitudeofGratitude

Alwaysthankthemusiciansthatworkwithyoufortheirmeticulouspreparationforacurrentorupcomingconcert.Enjoyperformingwiththem.Attheendoftheconcertprogram,givecredittoeverybodyandeveryorganizationinvolvedintheproduction.Wheneverpossible,thankthosecontributorsinpersonaftertheshowfortheirhelp.Makesuretothanktheaudienceforattendingandaccepttheirpraisewithhumilityandclass11.Respecttheaudienceandthecontributorsbydressingprofessionallyforeachrehearsal,meeting,andperformance12.Treateveryaudiencemember,colleague,musician,and/orstudentwithrespect.

ClearWrittenandVerbalCommunication

Theabilitytocommunicateclearlycanmakeorbreakanyentrepreneur’scareer.Trytobeasinclusive(butgrammaticallycorrect)aspossibleinallofyourpublishedwritingincludingpressreleases,programnotes,advertising,solicitations,andacademicarticles.Trytocaterthelanguageofthecorrespondencetothepreferenceoftheintendedaudience.Duringinterviews,answerquestionsinasvernacularawayaspossible.Wheninpublic,smile,makeeyecontact,andtrytostartconversationswithnewpeople.Addingalittlehumortoone’scommunicationalsohelps.One’sabilitytobeapproachabletoawidevarietyofpeopleisimportantforword‐of‐mouthadvertising.

WelcomeandBuildPositiveRelationshipswithProfessionalMusicianswhoareNewtotheArea

Itiseasytobeintimidatedbynewprofessionalmusicianswhomovetothearea,especiallythosewhoplayone’sowninstrument.Someofthemmayhavelesstrainingandskillandsomemayhavemore.Regardlessoftheirqualificationsandskilllevel,donottrytoburythesepotentialcolleagues.Instead,trytobuildapositiverelationshipwiththem.Likethe

Continuedonnextpage.

Fall2015Newsletter Volume7,Issue1

5

Fall2015Newsletter Volume7,Issue1

Continuedfrompreviouspage.

entrepreneur,the“newkidontheblock”isalsotryingtobuildabusiness.And,thesearethetypesofmusiciansthatoneREALLYwants(butcannotafford)forhisorherconcerts.Invitethe“newkid”toappearonsomeofyourconcerts(evenifitisagratisservice).Dothesameinreturn.Theentrepreneurgainsmuchmorefromsucharelationshipprofessionally,artistically,andpersonallythanheorshegainsby“stiflingthecompetition.”Opennesstosuchrelationshipssilentlycommunicatestootherprofessionalmusicians,artsorganizations,andprofessionalmusiceducatorsthattheentrepreneurhasnothingtohide,whichaddstohisorherbrand’sauthenticityandcredibility.

HonestandEthicalProfessionalandPersonalBehavior:theMostImportantRuleforLongTermSuccess

Themusicentrepreneurmustavoidgivinghisorheropinionaboutanyprofessionalcolleagueifitisnotafavorableone.Instead,heorsheshouldencouragethepotentialclienttodoresearchandcomeupwithhisorherownopinionofthatparticularcolleague.Heorshecouldalsoencouragethepotentialclienttocontactthepersonofinterestdirectlyforanswerstohisorherquestions.Neverknowinglyattempttotakeagigoraprivatestudentfromanothercolleague13.Themusicentrepreneurshouldnotfixscores(orinfluencethejudgestodoso)atacompetitiontofavoronecompetitoroveranother,especiallyifsuchanactionisdoneforthebenefitoftheentrepreneur’sownprivatestudents.Heorshemustbecarefulnottooverbookordoublebookhisorherservices.Aboveall,themusicentrepreneurmustknowhisorherlimits.Ifonecannottakeonanadditionalgigorprivatestudent,oneshouldreferthatclienttoanotherqualifiedmusicprofessional.

Conclusion

Mostformermusicstudentscherishtheperformanceandpedagogicalexperiencesthathadincollege,graduateschool,and/ordoctorateschool.Thestrongestmusicstudents(whooftenbecomethemostsuccessfulmusicentrepreneurs)realizethattheycancontinuetohaverewardingperformanceandpedagogicalexperiencesaftergraduation.ThereAREsuchexperiencesandresourcesoutsidetheconservatorywalls.However,itistheindividual’sresponsibilitytoseekout,applyfor,askfor,andtakeadvantageoftheseresources.Itistheindividual’sresponsibilitytodevelop,maintain,andexpandontherelationshipsresultingfromthoseresources.Suchactionswillgenerateaninvigoratingandcollaborativeartsentrepreneurshipforyearstocome.___________________________________7 A 75 minute concert with no intermission tends to be the preference for most modern concert patrons. 8 “Shared” concerts provide greater variety of literature and colors for the audience, allow each musician some time to rest in between multi movement pieces, and give the entire show a sense of perpetual motion. 9 I prefer shared concerts because I can still perform challenging literature over the course of a more spaced out time frame, which is manageable with my current lifestyle. 10 For a fundraising concert, ask for donations at the end of the show rather than charge admission at the beginning of it. 11 Lie to yourself and pretend you played perfectly. 12 One should also dress professionally for collaborative meetings, adjudication assignments, auditions (even blind ones), and recording sessions. 13 Such behavior is seen as plagiarism among music professionals. 

6

Highlights from the 2015 Spring Festival College of Charleston

JulieDiamond

7

JulieDiamond

JulieDiamond

JulieDiamond

8

2015CompetitionWinners

YoungArtistCompetition:1.MirimLee2.KorinneSmith3.JenniferGosack

SeniorArtistCompetition(11thand12thgrade):

2.NicoleReed(no1stor3rdplaceawarded)

ClinicArtistCompetition(9thand10thgrade):1.DaynaHagstedt2.MorganMonty3.KirklandMoranos

Congratulationsandbestwishestoyouall!

The Music Village (888)612‐3266

www.themusicvillage.net

Fall2015Newsletter Volume7,Issue1

Toplaywellanadagiowithallthepossiblecoloratura,theplayermustnotonlybeaperfectmasterofhisinstrument,buthemustalsohavethepowertotransformthetones,asitwere,intowords,bywhichhewillbeabletogivehisfeelingsaclearexpression.

Thecomposerofvocalmusicendeavorstomakethetonesexpresstheemotionsdescribedbythewords,andthesingerismosteasilyledtoacorrectmusicalinterpretationthroughthewordsconnectedwiththetones;likewise,thefluteplayermustlearntosinguponhisinstrument.

ExcerptfromTheFluteandFlutePlaying,TheobaldBoehm

9

Fall2015Newsletter Volume7,Issue1

10

Fall2015Newsletter Volume7,Issue1

BoardMembersforthe2015‐2016Year

2015‐2016BOARDOFDIRECTORSPresident‐EstherWaiteVicePresident–JoySearsSecretary‐LauraMajewskiTreasurer–AmandaBarrett

2015‐2016BOARDMEMBERSATLARGESusanConantJulieDiamond

ReginaHelcher‐YostJessicaHull‐DambaughJenniferParker‐HarleyJohnSamuelRoperKorinneSmithAmyTully

CarolineUlrich

Ourmissionistofurthertheeducationofflutists,createperformanceopportunities,andpro‐motetheloveofmusicandtheflute

Tokeepflutistsawareofallflute‐relatedactivitiesinthesoutheastarea

Toprovidecompetitionsforstudentsofallagesthatwillencourageperformanceatthehighest levelandsupportthewinnerswithscholarshipmoney

Toencourageregularmeetingsofitsmembersonthelocallevel,andtohostflutefestivalsthatwillbenefitamateurs,students,teachers,andprofessionalsinthestateandsurroundingarea

Toprovideanoutletforallflutiststoshareideasflute‐relatedandcontinuegrowthmusically

Tocreateperformanceandlearningopportunitiesforallofitsmembers