fairdinks fact sheet

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Fact Sheet

Concept Online Delivery of a marketplace of wholesale priced branded products to Homes and Businesses. Key People Arron Wood – Director

Qualifications Required There are no formal qualifications required to run a Fairdink’s Franchise except a driver’s license. However these attributes are essential

• Hard Working • Passionate about delivering exceptional customer service • An entrepreneurial spirit • Proven management track record • Great leadership skills • A vision and enthusiasm for a long term growth of the business.

Business Established Fairdinks was established in Nov, 2010

Franchising Commenced 2013

Training Provided Comprehensive training in all aspects of the business is provided. You will quickly be versed in management of the website, the order picking process, cash flow best practice, and customer interface to name a few critical aspects of the business.

Beyond the initial ‘induction’, training never stops and Fairdinks Head Office is committed to an ongoing collaboration with you.

Marketing Support Fairdink’s innovative business model is supported by its own proven marketing strategies.

We have employed best practice Search Engine Optimization to kick-start your business. In addition we use more ‘traditional’ methods such as flyer drops, facebook, magazine and Google advertising. The most important marketing tool will be ‘word of mouth’.

A detailed initial marketing plan will be created for you.

Marketing Campaign View recent marketing materials and campaign examples on this profile.Examples

Information provided by Fairdinks and correct as of 17/4/13 - while all care is taken, information should always be confirmed with franchisor.To contact Fairdinks, call Richard Garraway of The Franchise Shop, at 1300 139 557 or send an email to [email protected]

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Fact Sheet

Our Customers The customer base is broadly everyone! Particular focus will be on two segments:

1. Home Grocery delivery competing with Coles On line and Aussie Farmers 2. Business deliveries competing with Officeworks.com.au and Staples

Capital Investment Approx $44,000 + GST (up to a max of $50,000 plus gst)Required

Finance Options N/A

Number of Units Fairdink’s currently operates out of a head office in Melbourne.

Franchise Agreement 6 yearsTerm

Sites / Territories Available Fairdinks is initially focused on territories in Melbourne, Sydney and Canberra. We will soon offer Brisbane and Adelaide as well.

Units Outside Australia There are no Fairdinks businesses outside of Australia.

FAQ View or download the Fairdink’s FAQ sheet on this profile.

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Fact Sheet

Fairdinks Fairdinks is a highly innovative business model that is at the forefront of the online revolution.

As a Fairdinks Franchise owner you will own an exclusive territory to grow your customer base. There is NO office or warehouse premises required, minimal staffing, and NO stock to hold. Unlike many businesses you will not need to tie up cash in product holding costs and monthly outgoings are severely limited.

Fairdinks is the brainchild of retail and logistics experienced entrepreneur, Arron Wood. The business provides customer’s branded quality goods from the world’s leading companies, at wholesale prices. Fairdinks then offers the best of all customer experiences by delivering these goods for a nominal fee.

By becoming a part of the Fairdinks family, you have the ability to also capitalise on this proven formula instant-ly. There are thousands of customers requesting this service in as so far untapped areas of Australia. or clients of your own in your area.

How does it work?

As a franchise owner of your own Fairdinks region, your customer shops on your dedicated, ‘Fairdinks’ built, designed and maintained website;

• They simply ‘add to cart’ and ‘checkout’ the products they want and orders are sent to your inbox • Money instantly goes into your trading account • As owner / operator, you then pick and pack that order from the supplier and pay. It is positive cash flow • You deliver the goods efficiently with a smile!

What products do you offer to clients as a franchise owner with Fairdinks?

We offer a marketplace on our website. From items as diverse as vacuums to nappies and fresh cheeses. Your customers will have the opportunity to one-stop shop with you. We compete in every segment: • Grocery Items • Fresh and Frozen Food • Office Supplies • Whitegoods • Electronics • Furniture • Sports and Fitness Equipment • And more…

Not withstanding the huge range and seeming complexity, Fairdink’s is a simple business to operate. We offer low entry costs and low ongoing costs the envy of the industry. With limited territories available into strictly defined locations, make your interest known right now by commencing with an initial discussion!

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fairdinks fact sheet

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