fada auto summit 2012 - new delhi
DESCRIPTION
the unique successful experience of the italian car dealers consortia for the spare parts distributionTRANSCRIPT
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
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Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
… will not
effect!
I've alreadytried ...
… too trivial and simple to be useful!
… you can
not do.
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
In the past decades, market conditions in Italy have led franchised dealers to focus only partially on the
importance of after-sales and genuine parts.
This has created room for independent repairers and a strong network of independent parts dealers.
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
1960
19751965
198519962002
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
indifference of the Manufacturers and
Dealers for Spare Parts in the years of the automotive
development
multiplication of small, indipendents car repairers
and body shops
indipendent Spare Parts dealers hasdeveloped to exploit free business areas
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
What can Dealers do withina so competitive
and fragmented market?
1 - Give up external genuine parts sales tothe indipendent spare parts dealers
2 - Try to set a direct relationship withworkshops and body shops served by the indipendent parts dealers
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
With the new more and more competitive car market, and the need to compensate for the resulting decline in profits, franchised dealers need to regain portions
of the genuine parts business.
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
New carsales
Parts
F&I
Other
LaborTotal After Sales Business
Of total profit28.9%
Source: Quintegia – Automotive Dealer Day , only volume brands (sample represented by over 100 dealers)
Used carsales
2010
25% 3 years ago % on total profit
% on total turnover
( %)
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
At the end of the 1990s a group of dealers representing various franchises developed a
consortium aimed at taking care of outbound parts logistics, wholesale and marketing.
With the support of a specialized company and through a process of continuous refinement this
proved to be a successful model.
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Italian total Aftermarket value
is lower ifcompared with the
other leadingEuropeanCountries.
Source ICDP
31,0 bil €
45,1 bil €
26,7 bil €
29,7 bil €
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Moreover, abouthalf of its value is
absorbed byIndependent
Repairers
Source ICDP
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
What can Dealers do withina so competitive
and fragmented market?
1 - Give up external genuine parts sales tothe indipendent spare parts dealers
2 - Try to set a direct relationshipwith workshops and body shops
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
complete supplying
risksharing
customerloyalty
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
expect on home delivery independentlyfrom the value of the product
competence and technical assistance
clear and default prices, discounts and payment conditions
opportunity to comply with campaignsproposed by automakers
complete supplying of all brands products
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
availability of genuine/original spare parts
direct relationship with warehouseman expert of the brand without intermediaries
direct business relationship with the dealership
products official warranty
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Logistics (External)
Payments Management
Sales Promotion
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
GC
Gestione Consorzi
• Management
• Logistics
• HR
• Vans
• Secretary
• Payments
• Coordination
Technical Partners
Csoft
Dealer Dealer Dealer Dealer Dealer Dealer Dealer Dealer dealer
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
The experience of the consortium shows the importance of managing a mix of cooperation and competition, plus the importance of outsourcing some segments of activities - where the synergies
among dealers and the degree of specialization - call for joint initiatives.
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
workshopbodyshop
dealer warehouse
dealer
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
1) order spareparts to the
dealer
2) Genuine spareparts ready for
the delivery
3) pick-up of the Genuine spare partswith the van of the
Consortium
4) swap
5) Delivery of the Genuine spare parts
at the workshop/body shop (1 or 2 times
per day)
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Dealer Dealer
Dealer
Dealer
Body shop
Workshops
Workshops
Workshops
Body shop
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Dealer
Dealer
Dealer
DealerDealer
Dealer
Dealer
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
From 30 to 45 mins
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Dealer Dealer
Dealer
Dealer
In the main consortia, all this happens at least
twice or more a day
Body shop
Workshops
Workshops
Workshops
Body shop
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
A mechanism which allows supplying a bank statement per Customer, with a summary of all invoices issued by each dealer
Monthly, each Client receives a single bank statement summarizing all invoices issued by single Dealers and manages a single payment
The Dealer receives the payments all together once per month
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Constant monitoring of accounts / relations with workshops and body shops
Unique interface
Streamlining of insolvency procedures
Sharing of financial information
Access to statistic and detailed data
Efficacy and simplification of treasury management, accounting and reporting
Costs reduction and operative efficiency increase
Opportunity to consider new agreements
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Prompt delivery with clearly defined delivery time
Constant monitoring of accounts / relations with workshops and body shops
Unique interface
Opportunity to comply with promoting campaigns
Better access to technical information
Savings on payments
Bank charges reduction
Public image improvement
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Thanks to the positive results of the experience, the consortium formula has been replicated in other areas, reaching a relevant degree of diffusion, and featuring
very interesting areas of potential developments.
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
18 Consortia with
more under development
701 Franchised Dealers with 999 pick-up points/locations
11,700 + customers
71 different brands
franchises covered
169 vans + 72 promoter
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
GC
Gestione Consorzi
• Gestione operativa manageriale dei Consorzi e di AsConAuto Logistica, segreteria generale AsConAutoAssociazione – 39 dipendenti
Caleidos
PdirPunto di Riferimento Partner Tecnici
Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio
AsConAutoLogistica
• 159 Furgoni
• 63 Promoter
AsConAutoS.r.l.
• Società che gestisce l’operatività Asconauto
AsConAutoAssociazione
• 30 Province
• 700 Concessionari
• 10.000 ClientiCsoft
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Synergies among the 18 Consortia: to optimize existing resources. Intra-regional logistic, night transport shuttle.
Business: commecial agreements with leader companies in automotive market.Findomestic Credit to consumer & Dealers, Motor Oil Exxon Mobil, Eni, TIM, Duferco Swiss Energy, Used cars warranties, renting & cleaning of overalls, CRM, Consultancy, etc…
New projects: a real line of Research &Development
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
proximity warehouses
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
STAR – INTEGRA• Following the tracks of the STAR PROJECT
(Standards for Technology in Automotive Retail) AsConAuto is managing to develop INTEGRA: an Integrated Project which aims to standardize the
transmission of information between different systems (GSM / DMS) and then to transmit and
receive between repairers and dealers: P&A Orders, Invoices, etc...
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
in 10 years AsConAuto has distributed nearly 2 Billions of Euro in Genuine Parts
Glo
bal tu
rnover
of
conso
rtia
(only
exte
rnal sa
les)
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Indipendent Garages
Indipendent Body Shops
Authorised Garages
Authorised Body Shops
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
vans 169
promoters 71
average n of deliveries/year per van(Customers served) 10.032
Average n of total deliveries/year(Customers served) 1.474.704
average valuetransported/year
per van€ 1.717.785(118.267.999 Rs)
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
• gathers the clients presented by the dealers
• does not manage a warehouse
• manages logistics service
• does not invoice but collects income
• does not interferes on the commercial terms offered by the dealer
• is a non-profit organization
• cost incidence on turnover is approximately 5%
• It’s a sustainable solution to face the future!
The Consortium…
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future
Maurizio Sala Dealers Consortium: a sustainable solution to face the future