factsheet programs in management
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Factsheet
Programs in Management
The International Accreditation Advisory Board of MBA’s (AMBA) officially granted its prestigious label to ISBE, Master Program
INSEEC SBE, 27 Avenue Claude Vellefaux, 75010 Paris, France
Fall semester: September to December / Spring semester: January to May / Academic year : September to May
20202021
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FALL SEMESTER
M A N A G E M E N T P R O G R AM 2A P 2 022
CORE COURSES
Core courses are offered in English or French on Bordeaux and Paris campuses
DIGITAL DATA AND INFORMATION SYSTEM - 2 ECTS
Course includes: EXCEL Advanced Level
INTERNATIONAL WEEK- 2 ECTS
CORPORATE FINANCIAL MANAGEMENT - 4 ECTS
Course includes: Corporate Finance, Introduction to Management Control
MARKETING AND MARKET UNDERSTANDING - 4 ECTS
Course includes: Consumer's Behaviour, Applied Market Research
ANALYSIS SKILLS - 5 ECTS
Course includes: IDIC (Inseec Digital Innovation Challenge), Economic Political and Social Issues, Ecological, Digital and Organizational Transitions
MANAGEMENT - 6 ECTS
Course includes: Business and Corporate Strategy, Corporate Law
FRENCH CULTURE (OPTIONAL) - 2 ECTS
FRENCH LANGUAGE (OPTIONAL) - 2 ECTS
+ Students may choose one Track = 10 ECTS
FINANCE TRACK - PARIS, BORDEAUX AND LYONFINANCE TRACK (EN) (FR) – 10 ECTS
Course includes:
Investment decisions, Financial Mathematics, Corporate FinanceAccounting & taxation
MARKETING TRACK – PARIS, BORDEAUX AND LYON
MARKETING TRACK (EN) (FR) - 10 ECTS
Course includes:
Digital Strategy & Digital Marketing, Brand Management, Sales Management, Luxury Marketing
MANAGEMENT TRACK – PARIS, BORDEAUX AND LYONMANAGEMENT TRACK (EN) (FR) - 10 ECTS
Course includes :
Human Resources Management, The new role of the manager, from tradition to agile, Purchasing procurement and supply-chain, Labour law and collective relations in companies
Students applying to this program are expected to have a basic understanding of Finance and Marketing concepts. Students have to
choose the program Full English or Full French.
EN = Courses taught in ENGLISH
FR = Courses taught in FRENCH
Courses on the Bordeaux and Lyon campuses are subject to student numbers.We suggest that you wait for the results of the INSEEC SBE Commission before taking the logistical predispositions on the Bordeaux and Lyon campuses.
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FALL SEMESTER
M A N A G E M E N T P R O G R A M 3A P 2 0 21
CORE COURSES
Core courses are offered in English (EN) or French (FR) on Paris, Bordeaux and Lyon Campuses.
MANAGEMENT (EN) (FR) ‐ 5 ECTS
Course includes: Organizational theory, Skills management and Change management (For Double Degree students: Research Methodology)
STRATEGY (EN) (FR) ‐ 5 ECTS
Course includes: Applied Seminars, Strategy 360 and Crisis night
FRENCH AS A FOREIGN LANGUAGE (OPTIONNAL) (EN) ‐ 2 ECTS
FRENCH CULTURE (OPTIONNAL) (EN) ‐ 2 ECTS
ELECTIVES (MAJOR)
• MNC Context ‐ 5 ECTS: Geopolitics, Global Macro‐Economics, International Purchasing and Sourcing
• Global Business 5 ECTS : International Negotiation, Intercultural Marketing and Consumer Psychology, Global Business Communication, Business Game
• Control Issues 5 ECTS : Capital Markets and International Finance, Corporate Finance, Global Legal Environment
• Human Capital 5 ECTS : Business Ethics 2, Multi‐Cultural Management, International Human Resources Management
INTERNATIONAL LUXURY MANAGEMENT (EN) – PARIS ‐ 20 ECTS • Understanding and Activating Luxury ‐ 5 ECTS: Origins and history of Luxury, Developing and Growing Luxury, Consumer behavior in the luxury
• Luxury Experience Management ‐ 5 ECTS: E‐movie learning Luxury Attitude Academy, Customer Experience in Luxury, The 4es Model
• Communication and events in the Luxury Sector - 5 ECTS: Art and Luxury, Luxury Digitalization, Social Media Challenges in the Luxury Sector
• Strategic Issues in the Luxury Sector - 5 ECTS: Brand Equity Management, Corporate Social Responsibility, Niche luxury
CORPORATE FINANCE (EN) ‐ PARIS ‐ 20 ECTS
• Strategic Finance ‐ 5 ECTS: Mergers and Acquisitions, FinancialEngineering, International Capital Markets.
• Financial Data Management ‐ 5 ECTS: Financial Programming ( Advances EXCEL and VBA), Introduction to Bloomberg, Case studies inFinance
• Alternative Corporate Financing ‐ 5 ECTS: Start‐Up Financing, Corporate Finance Derivatives, Avanced Corporate Finance
• Corporate Financial Analysis ‐ 5 ECTS: Financial Analysis, Investor Relations, Risk Management
FINANCE D’ENTREPRISE ET AUDIT (FR) – BORDEAUX ‐ 20 ECTS
• Stratégie Financière ‐ 5 ECTS: Ingénierie financière, Gestion des risques, Politique de financement et stratégie financière
• Audit ‐ 5 ECTS: Audit et Révision Financière, Audit et Contrôle Interne, Consolidation et comptabilité Internationale.
• Contrôle de Gestion et pilotage des activités ‐ 5 ECTS: Contrôle de gestion approfondi, Pilotage de la performance, Analyse des opérations de Gestion.
• Finance d’entreprise‐ 5 ECTS: Finance d’entreprise, Finance appliquée, Evaluation financière
FINANCE D’ENTREPRISE & RISK MANAGEMENT (FR) PARIS ‐ 20 ECTS
• Stratégie Financière ‐ 5 ECTS : Ingénierie financière, Evaluation des entreprises, Fusions et acquisition
• Politique Financière ‐ 5 ECTS : Financement des entreprises, Etudes de cas en Finance, Finance
• Management des risques ‐ 5 ECTS : Asset Management, Risk Management, Marchés des capitaux
• Finance d’entreprise ‐ 5 ECTS : Advanced Finance, Advanced Corporate Finance, Data base Bloomberg
FINANCE D’ENTREPRISE (FR) – LYON ‐ 20 ECTS
• Stratégie Financière ‐ 5 ECTS : Ingénierie financière, Evaluation des entreprises, Fusions et acquisition
• Politique Financière ‐ 5 ECTS : Politique de financement, stratégie financière et politique de distribution, Finance approfondie
• Management des risques ‐ 5 ECTS : Gestion d’actifs, gestion des risques, Gestion de portefeuille
Students applying to this program are expected to have a good understanding of Finance, Marketing and Economic concepts as well as
prior knowledge of their concentration of choice. Students have to choose the program Full English or Full French.
EN = Courses taught in ENGLISH
FR = Courses taught in FRENCH
Students choose one Major that includes 4 courses of 5 ECTS each
PARIS CAMPUS INTERNATIONAL BUSINESS MANAGEMENT (EN) – PARIS‐ 20 ECTS
BORDEAUX & LYON CAMPUS
INTERNATIONAL BUSINESS MANAGEMENT (EN) - 20 ECTS• MNC Context - 5 ECTS: Geopolitics, Global Macro-Economics, International Purchasing and Sourcing
• Global Business 5 ECTS : International Negotiation, InterculturalMarketing and Consumer Psychology, Global BusinessCommunication, Business Game
• Control Issues 5 ECTS : Capital Markets and International Finance,Corporate Finance, Global Legal Environment
• Human Capital 5 ECTS : Business Ethics 2, Multi-CulturalManagement, International Human Resources Management
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C O M E A N D J O I N !
F E W W O R D S IN F R E N C H T O P R E P A R E Y O U R S T A Y
FRENCH ENGLISH
Je m’appelle / Mon prénom est My name is
Je viens de I come from
Je suis étudiant à l’INSEEC SBE I am an INSEEC SBE student.
Je vis à Paris I live in Paris
Bonjour, je voudrais Hello, I would like
Avez-vous un plan du metro? A subway map, please
Pour appeller à l’étranger To call abroad
Pour se connecter à Internet To go on the internet
Excusez-moi. Pardon Excuse me. Sorry
C O N T A CT I N F O R M A T I O N
Director of International Relations
Lorena ZANELLI - [email protected]
Erasmus+ Coordinator (F PARIS 244)
Marjolijn KUIZINGA - [email protected]
BORDEAUX CAMPUS
Noémie DUPLANTIER [email protected]
PARIS CAMPUS
Justine [email protected]
INSEEC SBE Paris 27 Avenue Claude
Vellefaux 75010 Paris - France
INSEEC SBE Bordeaux Hangar 19 Quai Bacalan 33070 Bordeaux - France
LYON CAMPUS
Anne JAUDOIN [email protected]
INSEEC SBE Lyon 25 Rue de l’Université 69006
Lyon