Factors Influencing Packaging Industry

Evolving Methodologies:

In the past 10 years packaging machine industry has seen a great shift and globally every big and small

industry is adapting to the same. Packaging industry has seen an enormous growth in various industries

including healthcare, cosmetics, food, drinks and fast moving consumer goods. The industry sees

consistent growth with more and more players coming in the market with a motive of reaping profits with

newer and effective packaging solutions.

The packaging buyers have to play smart and come up with new and more protective covering that would

ensure that their item is intact and resistant to damage. A close watch on the global trends will help in

availing the raw material in lower costs. With the advent of e-commerce, the process has become simpler

as there are no middle men involved and buyers and suppliers can contact each other directly.

Changing trends:

The lifestyle of the today’s generation also demands constant innovation and change. These trends look

positive for the packaging industry as the consumers are looking for more and more convenient options

that make their life simple. Food packaging industry, with more and more convenient food solutions has

won consumer’s heart and they have now become a part of their everyday lifestyle.

Factors influencing change:

Despite the economy’s role in the growth and stability of the industry a lot of other things play a vital role

in the progression of the packaging industries. Some of the key factors are stated below:

Development of the new material process

Ageing and growth in world population

Awareness among the customers

Requirement of luxury and convenience

Environmental issues and recyclable packaging material

Inclusion of poor costumers in the mainstream

Role of smaller households

Out of all these, two of the most important factors that must be taken into consideration are environmental

factors and health awareness. These two will be key factors, determining the course of new age

packaging machinery.

Food Packaging Industry, looking for a greater shift:

The market is evolving and only those with a vision of change and adaptation will be able to survive. One

can notice an immense change in the food packaging industry where the process has become more

stringent and they are now employing more and more renewable resources. Now, lighter substitutes are

used ensuring safety of the food items. With new and better packaging material, the shelf-life of the food

products has increased. The new age filling machines, packaging machines and labelling machines will

ensure that the customers get better products in less cost. We can now see that the food packaging

industry is looking for greater change world-wide, involving more and more environmental friendly items

in the process.