FACEBOOKFACEBOOK

What is it?What is it?

How to use it?How to use it?

How does it fit into real How does it fit into real estate?estate?

What is Facebook?What is Facebook?

Facebook is a social networking website – an Facebook is a social networking website – an online community where people interact online community where people interact with photos, videos, thoughts of the day, with photos, videos, thoughts of the day, activities, work, etc. activities, work, etc.

You can connect with family, friends, You can connect with family, friends, coworkers, students, hobbyists, and others coworkers, students, hobbyists, and others in your social network.in your social network.

Getting StartedGetting Started

Find friends using your email accountFind friends using your email account Fill out your profile InfoFill out your profile Info

Basic infoBasic info Personal infoPersonal info Contact infoContact info Education & workEducation & work

Join a networkJoin a network

Welcome to FacebookWelcome to Facebook

Facebook Facebook

Building your profileBuilding your profile

Your profile is a collection of Your profile is a collection of information about youinformation about you Your hobbies and interestsYour hobbies and interests Where you work or go to schoolWhere you work or go to school Favorite music, TV, movies, etc.Favorite music, TV, movies, etc.

Profiles are for individualsProfiles are for individuals Pages are for businesses and other Pages are for businesses and other

groupsgroups

Save your changesSave your changes

Click on AccountClick on Account

Need Help? Use Help CenterNeed Help? Use Help Center

Your WallYour WallYour Your WallWall is a place where you and your friends is a place where you and your friends

can post content, such as photos and can post content, such as photos and messages. messages.

Click on What’s on your mind? And ShareClick on What’s on your mind? And Share

How to add My Listings TabHow to add My Listings Tab

Login to your facebook accountLogin to your facebook account Go to Go to

http://apps.facebook.com/seemylistingshttp://apps.facebook.com/seemylistings Click “Allow” to allow access to the Click “Allow” to allow access to the

applicationapplication Choose your MLS – we are San JoseChoose your MLS – we are San Jose Enter your MLS ID (DRE#) and click Enter your MLS ID (DRE#) and click

continuecontinue Click Add to Profile, Click Add, Click KeepClick Add to Profile, Click Add, Click Keep

See My Listings TabSee My Listings Tab

How to add YouTube TabHow to add YouTube Tab

Login to your facebook accountLogin to your facebook account Go to Go to http://http://

apps.facebook.com/youtubeboxapps.facebook.com/youtubebox// Type in your name in the Search boxType in your name in the Search box Select the video you want to post, and Select the video you want to post, and

click on “Post”click on “Post” Make one the main one, the others Make one the main one, the others

should be thumbnails.should be thumbnails. Add the app to your profile as a tab (+)Add the app to your profile as a tab (+)

How to Add a Share a Listing How to Add a Share a Listing from your websitefrom your website

Go to your websiteGo to your website Click on the listing you want to shareClick on the listing you want to share Click on “Share”Click on “Share” Click on FacebookClick on Facebook Click on PublishClick on Publish

Sign in to FacebookSign in to Facebook Select a photoSelect a photo Click on ShareClick on Share

When they click on the When they click on the picture, picture,

it goes to your website!!!it goes to your website!!!

Pages, Profiles, or Groups?Pages, Profiles, or Groups?

Lot of similarities – each has a wallLot of similarities – each has a wall Differences:Differences:

Any individual can create a profile pageAny individual can create a profile page Only authorized representative can create a Only authorized representative can create a

professional Pageprofessional Page You don’t see who is administering the contentYou don’t see who is administering the content Anyone who wants to be a fan is okayAnyone who wants to be a fan is okay Pages cannot invite people to be friends, you Pages cannot invite people to be friends, you

have to become a fan of a pagehave to become a fan of a page

Pages, Pages, continuedcontinued

Pages can integrate applications – Pages can integrate applications – groups cannotgroups cannot

i.e. YouTube, RSS to import feedsi.e. YouTube, RSS to import feeds Page administrator can send out Page administrator can send out

updates to every fan – updates are like updates to every fan – updates are like messagesmessages

Pages are indexed and searchable inside Pages are indexed and searchable inside and outside of Facebookand outside of Facebook

A Page is for promoting an entity or A Page is for promoting an entity or public figurepublic figure

GroupsGroups

GroupsGroups Perfect venue for sharing ideas, passions, Perfect venue for sharing ideas, passions,

social and political issues, or just creating a social and political issues, or just creating a place to connectplace to connect

Gathering places organized around a common Gathering places organized around a common interestinterest

• HobbyHobby• CauseCause• Favorite topicFavorite topic• Can be silly or seriousCan be silly or serious

FriendsFriends

Invite friends – from your address listInvite friends – from your address list Create lists of friends (group them)Create lists of friends (group them)

i.e. Friends, Family, Realtors, etc.i.e. Friends, Family, Realtors, etc. Join a network – David Lyng Real Join a network – David Lyng Real

EstateEstate