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THE STORYOF THE

MANBEHIND

FACEBOOK

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CONTENTS

1. Introduction To Personal Life.

2. Software Developer.3. Introduction To Facebook.4. Facebook Marketing Strategies.

5. Donating Fortune To Charity.6. Lessons Learned From The Facebook Founder.

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Family background Life of alma mater

Initial beginning

PERSONAL LIFE

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EARLY YEARS

Some kids played computer games.Mark created them.

Enrollment at Harvard university.

SOFTWARE DEVLOPER

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HARVARD YEARS

Creation ofCOURSEMATCH &FACEMASH.

Reasons behindcreation ofFACEBOOK.

SOFTWARE DEVLOPER

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Launching of facebook. Expansion of facebook. Establishment of office . WIREHOG a precursor to Facebook platform. Announcement of facebook platform. New social advertising system called BEACON.

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Facebook instituted HACKATHONS. Ranking of Zukerberg in VANITY FAIR. Release of THE SOCIAL NETWORK. Golden globes award for best picture. The future of facebook.

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MARKETING STRATEGIES

1. Join groups

2. Comment on other profiles3. Announce events4. Stay informed on your industry

5. Share industry news

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FACEBOOK

MARKETING STRATEGIES

6. Provide Customer Service7. Client Oversight8. PR Tool9. Send Virtual Gifts

10. Advertise On Facebook

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DIASPORA, an open-source personal webserver. NEWARK PUBLIC SCHOOL. GIVING PLEDGE MOVEMENT.

DONATING HIS FORTUNE

TO CHARITY

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Lesson 1 : Be open tochange without

losing sight of yourgoals.

LESSONS LEARNED FROMLESSONS LEARNED FROMFACEBOOKFACEBOOKFOUNDERFOUNDER

Lesson 2 : Strivetowards buildingcommunities, not

profits.

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Lesson 3 : Embracetechnology.

LESSONS LEARNED FROMLESSONS LEARNED FROMFACEBOOKFACEBOOKFOUNDERFOUNDER

Lesson 4 : Payattention to trends.

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Lesson 5 :Sometimes simpleideas are the mostprofitable.

LESSONS LEARNED FROMLESSONS LEARNED FROMFACEBOOKFACEBOOKFOUNDERFOUNDER

Lesson 6 : Dream bigand think long-term.

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Lesson 7 : Ideaschange the world.

LESSONS LEARNED FROMLESSONS LEARNED FROMFACEBOOKFACEBOOKFOUNDERFOUNDER

Lesson 8 : Be kind toall, neverunderestimate

anyone.

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Lesson 9 : Stick withwhat you know.

LESSONS LEARNED FROMLESSONS LEARNED FROMFACEBOOKFACEBOOKFOUNDERFOUNDER

Lesson 10 : Havepassion!

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THANK YOU

PRESENTED BY :

VIDISHA BAHETI.ANKITA SHAH.SNEHA LAKHOTIA.KETAN BOHRA.

ANKITA CHAWLA.