facebook custom audiences on steroids. first step you must be using chrome to do this no this will...
TRANSCRIPT
Facebook Custom Audiences
On Steroids
First Step
• You MUST be using Chrome to do this• No this will not work with any other browsers• If you do not have it go to www.google.com/chrome• Download Chrome• Open Chrome.
Step 2
• Get the “scraper tool”• Copy and paste the link below into a tab on Chrome• Then click the Add to Chrome option
https://chrome.google.com/webstore/detail/scraper/mbigbapnjcgaffohmbkdlecaccepngjd
Step 3
• Go To Facebook and search for your audience
Step 3 still
• Depending on the size of the audience you may need to scroll down for a little while to expose the names. Facebook only shows a portion at a time.
Step 4
• Right click in one of the peoples brief profile boxes.• Select the “Scrape Similar” option from the list provided
Step 5
• Change the left drop down to the “Xpath” option. • In the “selector” section paste the following code //div[contains(@data-bt,'id')]/@data-bt
Step 6
• Click Scrape• Then Export to Google drive
Step 7
• Highlight and delete rows 1 and 2
Step 8
• Right click and Insert 1 row to the right.
Step 9
• In the B1 field insert the following code/formula =RIGHT(LEFT(A1,FIND(“,”,A1) -1),FIND(“,”,A1) -7)
** The quotes are slanted, you will need to delete and then re-type the quotation marks on the Google Drive document.
Step 10
• Click the small square on the bottom right of that cell and drag it to the bottom to reproduce the formula for all cells.
Step 11
• Next right click and copy the contents of column B1
Step 12
• Paste into Note Pad
Step 13
• Select File then Save As and name your list
Step 14
• Go to Facebook Ads Manager• Select the Audiences section• Click Create Custom Audience
Step 14
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2
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Step 15
• Select “data file custom audience”
Step 16
• Name your new audience• In the Data Type section choose User Ids
Step 17
• Click the Choose File Button• Find the note pad document you saved in step #13• Click Open file
Step 17
Step 18
• Click Create Audience
Step 19
• You will get a completed message• It usually takes 10 to 30 minutes for the audience to be ready
to use in an advertisement
Step 20
• Create a Facebook ad directed towards your new audience
• Target exactly who you want Real Estate Agents Veterans Associations Seniors groups Teachers Associations