extending oracle forms legacy systems to mobile & beyond · • oracle development geek for 15...
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AuraPlayerExtending Oracle Forms Legacy Systems
to Mobile & Beyond
• Oracle Development Geek for 15 years.
• 5 years at Oracle as a senior support analyst and local product
manager of Forms and ADF.
• CEO and Founder of AuraPlayer - Addressing Oracle Forms
modernization challenges encountered at blue chip customers
• Board member of ODTUG, Leader of the ilOUG Oracle
Developer Group and presenter of Oracle tools at international
conferences OOW, Kscope, UKOUG …
Introducing AuraPlayer
Enable Existing Processes as WebServices
Run them from ANY Device / Platform
Global
HQ - Boston, Massachusetts
R&D - Tel Aviv, Israel
2007 – First corporate client
2011 - Israeli corporation
2014 - Delaware corporation
2 Patents pending
20140337728 & US20110185280 A1
Strong Oracle Partner
Member of Oracle Customer Advisory Board for
Mobile
Oracle Mobile Cloud Beta Program
Agenda
Forms Mobilisation Opportunity / Threat
Introducing AuraPlayer – Enable Forms to Mobile / Cloud
Making AuraPlayer work for you and your customers
What is the pitch and who are the targets
Common customer pushbacks
Case Study
Call to Action
Customer Pain PointsIs Oracle Forms Dead?
Systems were developed years ago: Look antiquated, lack functionality
Businesses processes, trapped in Oracle Forms
Migration to a new technology challenging, risky and costly, not always
possible
No documentation and original developers are no longer available
Oracle Forms does not support mobile devices
Customers lack clear vision from Oracle how to move forward
What’s the Forms Threat?Don't let customers look elsewhere for solutions
Oracle Forms customers are deer in headlight
Desperately seek solutions to modernize
Migration opens up decisions – Oracle vs Java vs . Net
Customers Feel abandoned and pressured by Oracle to go to ADF
Valuable enterprise systems that allow for little or no downtime.
What’s the Forms opportunity?Massive Dormant Market
Over 8000 Forms customers, 75,000 EBS customers
Drive CIO Level Discussions to engage enterprise accounts
Provide Affordable Mobile Solutions for Forms customers
Positioning modernisation without the need for re-write
Preserve existing licenses and upsell mobile / cloud
Create a new customer from a dormant one
How Can We Get Our Customers to Here?
Introducing AuraPlayerUnlock Oracle Forms Systems as WebServices
Expose existing systems as Webservices
without writing one line of code!
Same System Many UI / Devices
4 Step Revenue PlanBuild on Modernization Project Every 6 Months
Step 1
Upgrade
• Customer Upgrades to 11g• Weblogic Suite / Oracle Forms licenses
Step 2
Mobility
• Mobilize Existing Use Cases• Oracle Mobile Framework (Weblogic)
Step 3
Upscale
• Build Mobile Infrastructure• Oracle Security Suite (Mobile Suite / SOA Suite)
Step 4 Cloud
• Full Scale Enterprise Mobility• Oracle Mobile Cloud Services
Retail: Scanner device apps enter items into orders on the warehouse floor.
CRM: Create unified view of corporate data between various datasources for an integrated CRM
Sales: Salesman can look up customer statuses and payments due in an app before making a sales
call.
Order Entry: Salesman can have a mobile inventory catalogue of items on a tablet to ease the order
process and have customers approve and sign on the spot.
Insurance: Agents use a rate quote app to provide quotes for life insurance policies and have end-
customers sign on the spot. A customer app can be used to report accidents on-location along with
photos.
Work Order Management: An employee app can be used to close work orders, get a list of jobs to
complete, and enter follow-up actions.
HR: An HR app can be used by employees to check commissions due or view expected salary pay
stubs.
Approvals: A Managerial app to approve purchase requisitions or other requests
Mobilise Existing ApplicationsGain an Oracle Mobile customer
Mobile Application
Framework
Oracle Mobile Suite Oracle Mobile
Cloud Services
How does this fit with Oracle?Mobile Suite and Cloud Integration on top
Oracle Weblogic Suite / Oracle Forms
Oracle Mobile
Security Suite
Service Bus /
SOA Suite
How We Do It
Step 1 – Define Process & Enable
AuraPlayer Toolbar
Record Forms business process
Gather input / output parameters
Step 2 – Automatically Generate WebService
AuraPlayer ServiceManager
Manage and Edit Webservices
Deploy scenarios
Step 3 – Develop UI and Consume Services
AuraPlayer Visualizer
Create default HTML pages using AuraPlayer wizard
Or Develop UI in ANY Technology on ANY platform
Oracle Mobile Framework
Wizard Based Hybrid Mobile Development
Enable Oracle Forms / EBS to ANY UIMany Options To Create A Mobile UI
AuraPlayer Visualizer
HTML Front End Wizard
Oracle Mobile Cloud API
API for Oracle Forms Services
Any Development Technology
Any Dev. Technology that can run a WebService
Oracle Mobile Cloud Plug InUnlock Oracle Forms Systems to Mobile/Cloud
Get Agile - Mobilize in hours
Future Proof Existing Investments Risk Free
Maximize ROI – No redevelopment or migration required
Maintain One Code Base – Multiple UIs / Devices on existing
system
Cloud Ready – Plug Forms into the Cloud today
What’s in it for my customers?
What’s in it for me?
Customer retention – Oracle solution for modernization
Fast sales cycle – Trial completed in a matter of days
Be a hero - Save customers cost / risk / time
AuraPlayer tie-ins WLS, Mobile Framework, Mobile Suite
Opens door for uplift products Security Suite / SOA Suite / Oracle
Mobile Cloud Services
What is the Pitch and Who Are the Targets?
What do we say?Sample call
Are you running Oracle Forms in your organization?
What version ?
We have a breakthrough solution to run Forms as Webservices
for mobile / cloud / integration projects in a matter of days - Is
this something that could interest you?
What are they interested in ?
I’d be happy to setup a call/demo with our technical experts to
further discuss your challenges and how Oracle can help
Tailor pitch to our targetsDeveloper
Likely using Oracle Forms for many years
Their career heavily invested on Forms.
They might feel threatened with this new solution, or think they have all the
answers around moving to newer technology
Key Talking Point:
You will be in charge of next generation of Oracle Forms - Keep their job!
They can be the driving force for Forms innovation. Its Forms logic on the
mobile. They automatically create Webservices using AuraPlayer.
This is a breakthrough in Forms Technology.
Call to Action!
How about a call with our experts to better understand the solution?
Frustrated with a terrible look and feel of applications.
Need Web and Mobile.
Want to improve workplace productivity for employees and business partners.
May not understand that they are using Oracle Forms if they are using an application, like
EBS or Retek.
Key Talk Points
Many customers are looking to move applications to mobile as well as improve the
appearance of the application. Are you struggling with this as well?
Increase workplace productivity by running existing systems when and where you need to –
warehouse, delivery truck, on site
Provides quick time to market for Mobile and Web applications. Easy to adopt
Call to Action!
Find out - Who is the technical contact for the system? We’d be happy to discuss with them
how to rejuvenate the system
How about a demo with our experts to show you the possibilities?
Tailor pitch to our targetsLine of business
Is aware, or becoming aware of industry/vertical trends around mobile and
cloud integration
Fears his main core business is now running on obsolete technology
Has not spent any money on Forms in a decade and does not want to start
now. Scared to throw more money into a dying system.
As with LOB, may not understand use of Oracle Forms
Talking Points
Forms is NOT dead in fact we now have - Breakthrough Technology
Get to mobile cloud in a matter of weeks
Leverage existing investments in new platforms – Mobile / Cloud
Based on Oracle Middleware Technology – a strategic Oracle platform
Call to Action!
We would be happy to schedule a Roadmap session with Oracle Forms PM
and Oracle ACE Director Mia Urman to discuss future direction of Oracle
Forms and how to innovate your existing systems.
Tailor pitch to our targetsCIO
Tailor pitch to type of application
Follow upWouldn’t it be great to
do ..
StorySystem
Schedule
demo
Purchase approval
process on a mobile?
Part of the EBS
application on mobile
EBS
Schedule
demo
Warehouse / Delivery /
shipping apps on tablets
Run retail systems
on mobile devices
Oracle Retail
Retek
Send them
WAM demo
Run work order closure
process at site of work
Run work order
system on location
Oracle Utilities
WAM
See demosBe able to run Forms
business processes
without a Java applet
Deploy existing
Forms to cloud
/Mobile
Oracle Forms
Customer has … They will need to purchaseForms 4, 4.5, 6
Developer 2000
Forms and Report license (or) WLS Internet Development Suite (for development of Forms)
Forms 6i web Forms and Report license (or) WLS Internet Development Suite (for development of Forms)
IAS EE IAS EE includes WebLogic Basic WL EE or Suite should be considered for advanced capabilities Internet Development Suite (for development of Forms)
WL Basic
WL Standard
WL Enterprise Edition
Forms and Reports license OR WLSuite should be considered since includes Forms and Reports and Oracle Mobile Suite prereq Internet Development Suite (for development of Forms)
WL Suite No additional licenses required
What are we selling ?
Upsell Oracle SOA Suite Oracle Mobile Suite – Mobile framework Oracle Mobile Security Suite Future – Oracle Mobile Cloud Services
Required in all cases
AuraPlayer licenses
Common Customer Pushbacks
Mobile Strategy “We don’t need mobile for that system…”
• Gartner says by 2020, there will be an average of 6.5 devices per
person on earth! This will change the way we do business.
• Can you afford to be left behind in the Mobile / Cloud revolution?
• We’ve been hearing from many customers that … users are
complaining about … lack of mobile or poor user experience.
Have you been experiencing this as well?
• We’d be happy to schedule a follow-up call / demo to show you
have easy it is to mobilize your existing systems
• WHY? What is your BUSINESS NEED to redevelop?
• Have you begun the process?
• Migration is a HUGE project - many man-hours, cost and risk. We
did survey average of 3 years and 7 million dollars a project
• This breakthrough solution allows customers to avoid these high
costs and risk but get to mobile/cloud/Integration
• Phased migration away from Forms technology and leverage
existing investments now.
“We are planning to re-develop the system in the next 5 years so we don’t want to do anything with Forms today”
How will they handle new IT challenges in the meantime?
Can you afford to be left behind in the Mobile /Cloud revolution?
This solution is a phased migration to new technology - Can exchange
AuraPlayer webservice with new technology easily in the future
We’d be happy to schedule a “Future of Oracle Forms” workshop
with our experts to discuss your Oracle Forms road map and the
challenges of migration.
“We are not interested since we are already redeveloping in ADF / APEX / .Net”
Redevelopment can take millions of $ and years
How will they handle new IT challenges in the meantime?
Do you ever wish you could run Oracle Forms business logic from ADF
/ APEX /.NET
With our solution you can actually run existing Oracle Forms code
when a button is pushed in your new system.
We’d be happy to schedule you a demo to see how you can run
Forms business logic from
APEX , ADF , HTML , even .Net
Some of AuraPlayer’s successes
> Mobilized the Oracle Forms container inspection system
> Integrated Oracle Forms, CTI and Java in a Microsoft CRM system
> Oracle Forms to Mobile for their item/order management system
> Integrated Oracle Forms Billing System to EBS via Tibco
> Automates Oracle Forms simulations for functional and load testing
Call to ActionSimple 4 Steps to success
1. Reach out to Forms customers
a. Version of Forms being used – Are they on Forms 11g?
b. What are the plans for Mobile, Cloud, other integration needs?
2. Discuss our new breakthrough solution for Forms Mobility
3. Reach out to Forms PM or AuraPlayer team to support you
4. Offer the customer a trial of AuraPlayer!
More Information
@miaurman
Mobile on OTN
Oracle Mobile Blog
Oracle Forms Community Blog
Facebook.com/Jdeveloper @Jdeveloper
www.AuraPlayer.com
@auraplayer