expression of interest - university of sargodha gujranwala...

PSEB WEB PORTAL

Expression of Interest

FOR

PSEB WEB PORTAL

January 2015

PAKISTAN SOFTWARE EXPORT BOARD

MINISTRY OF INFORMATION TECHNOLOGY

GOVERNMENT OF PAKISTAN

PSEB Web Portal

January 2015 TOR FOR PSEB WEB PORTAL of 19

Contents 1 Pakistan Software Export Board (G) Ltd, An Introduction ................................................................. 4

1.1 Major Functions of PSEB .......................................................................................................... 4

1.2 Objectives of the Project .......................................................................................................... 4

1.2.1 PSEB Website ................................................................................................................... 5

1.2.2 Industry Portal .................................................................................................................. 5

1.3 Purpose of this Document ........................................................................................................ 6

2 Technical Specification ..................................................................................................................... 6

2.1 Technology .............................................................................................................................. 6

2.2 Features ................................................................................................................................... 7

2.3 Graphical Representation ......................................................................................................... 9

2.4 User Access Points ................................................................................................................. 10

2.5 Responsive Design.................................................................................................................. 11

3 What must be included in the proposal? ........................................................................................ 11

3.1 Other Deliverables ................................................................................................................. 11

3.2 Search Engine Optimization.................................................................................................... 12

3.3 Other Features/Constraints .................................................................................................... 12

3.4 Timelines ............................................................................................................................... 12

3.5 Miscellaneous Considerations ................................................................................................ 12

3.6 Keywords ............................................................................................................................... 13

4 Process of Evaluation ..................................................................................................................... 14

5 Technical Proposal Points Allocation/Selection Criteria .................................................................. 16

5.1 Bid Criteria for the Portal ....................................................................................................... 16

6 Terms and Conditions .................................................................................................................... 16

6.1 Submission of Bids ................................................................................................................. 16

6.2 Opening of Bids ...................................................................................................................... 16

6.3 Disqualifications ..................................................................................................................... 17

6.4 Delivery Schedule ................................................................................................................... 17

6.5 Award of Contract .................................................................................................................. 17

PSEB Web Portal


6.6 Miscellaneous Conditions ....................................................................................................... 17

7 Documents Required to be Submitted ........................................................................................... 17

8 Contact Information ...................................................................................................................... 18

9 Selection Criteria Check List ........................................................................................................... 19

PSEB Web Portal


1 Pakistan Software Export Board (G) Ltd, An Introduction Pakistan Software Export Board (PSEB) was established by the Government of Pakistan for the

facilitation and development/advancement of the local IT industry globally. It is a guarantee limited

company totally owned and funded by the Government of Pakistan working under the auspices of the

Federal Ministry of Information Technology (IT & Telecommunication Division). The company has its

own Board of Directors, which is chaired by the Federal Minister of IT and Telecommunications.

Since the date of its inception, being the apex body within the Government charged with the task of

accelerating/enhancing Pakistan’s IT and IT enabled services (ITeS) industry PSEB has done a

tremendous job by providing timely and relevant policy input and by supporting the IT industry through

the introduction of several projects and programs in the areas of Infrastructure Development, Human /

Intellectual Capital Development, Company Capability Certification, International Marketing and Image

Building, etc.

1.1 Major Functions of PSEB The aims and objectives for the establishment of PSEB are as follows;

Formulate and implement policy frameworks and incentive packages for the IT industry.

Act as an interface between the Government and the IT industry.

Interact with the relevant regulatory bodies to develop the enabling infrastructure.

Conceptualize and execute projects for the development of the Industry.

Enhance the quality of IT education.

Resolve problems/concerns of the IT industry with relevant government quarters.

Address queries by overseas companies or direct them to the appropriate channels.

Maintain the competitiveness of the local IT industry in the international market by creating a

viable domestic environment.

Bring IT companies under one platform.

Market Pakistan as a viable IT Destination

Monitor developments within the global IT sector and formulate / implement polices to adjust

for the changed environment.

Accelerate the growth of domestic IT Sector.

1.2 Objectives of the Project The PSEB web Portal needs to be revamped in order to achieve the Objective of serving as a viable

feasible marketplace to connect Pakistan based IT companies with prospective customers around the

globe.

PSEB Web Portal


1.2.1 PSEB Website

1. To create a new design using content management system (CMS) for PSEB’s website. Website

content will be provided by PSEB.

2. To create a directory/database of member companies and call centers separately with

systematic layout of information about a member company that will enable a prospective buyer

to find out about company background, its skill set, past project undertaken and their scope that

enhances the information about the company and projects it in a positive light. The directory

will be searchable on multiple dimensions, key words, technologies, business and functional

verticals among other criteria.

3. New website must contain a separate area to apply for PSEB registration/renewal where

applicant IT companies and call centers should be able to fill out the PSEB registration/renewal

forms online. The data of this portion should be manageable separately. PSEB should have

option to post that data online with one click.

4. The information provided by the applicant IT companies and call centers should be populating

the databases created specifically for the purpose. Some of the fields may also be populating the

industry portal. PSEB should be able to run statistical reports on this data.

5. The database must be able to provide the facility to member companies and call centers to login

to their respective page and update their information such as company profile, contact

information etc with alert message to administrator.

6. The database must be able to automatically disable the expired companies and call centers from

PSEB website immediately on expiry of their registration and generate a monthly report on

expiring companies and call centers.

7. The database must be capable of automatically tracking the expiring IT companies and call

centers from PSEB website and Industry portal and sending reminders for renewals.

8. The database must also include a mass mailing system providing PSEB the capability to send

either a text or HTML message to all or specific email addresses provided by the member IT

companies and call centers.

1.2.2 Industry Portal

1. A very important aspect of the company directory will be case studies on previous work that a

member company has done. Without disclosing exact name of a client, sufficient information

will still be provided to a prospective buyer to find out in depth information about the company.

For example a case study could title be “Building a product catalog system using JOOMLA for a

Big 5 automaker”. This become relevant because if another automotive company or a company

in related filed is looking for this kind of work to be performed, it will be doubly intrigued and

appreciate the fact that required functional expertise already exists with a potential vendor

because of its previous experience. Each member company will be encouraged to populate the

database with at least 3-5 case studies if not more.

PSEB Web Portal


2. The marketing aspect of the portal will be three to five pages of sector coverage. A sector could

be e-Healthcare, Financial Services, New Media, Animation and game development, BPO, Call

Centers to name a few. The idea is to aggregate information about around a particular industry

or functional area and provide detailed information about the kind of expertise available in

Pakistan, the various solutions available in that sector, some high level company and capacity

information about the sector etc. This material will enhance the capability image of Pakistani IT

industry for prospective buyers.

3. The directory and the portal will be optimized for search engines and web marketing. The use of

social media (Face book, Twitter and others) will be added over time as and when appropriate.

4. The website should also have a section for “Local Projects” where local industry can upload their

RFPs for new IT projects and companies registered with PSEB can submit proposals and quotes

for those projects directly to the client. PSEB’s role will be just as a facilitator.

1.3 Purpose of this Document The purpose of this document is to denote/specify the deliverables associated with this project and the

procedure/approach, which will be followed by PSEB to assess, evaluate and select the firm/company or

companies for the development of PSEB member company web directory and marketing portal as

specified in this document. This document also illustrates the requirements and the conditions, which

shall be adhered to, to fulfill and qualify for this task.

2 Technical Specification

2.1 Technology The portal should be based on the following technologies

It is intended to have a cumulative portal integrating the corporate identity, the industry web

directory and the app store.

Open source web 3.0 technology should be used for this purpose( (Joomla, Liferay))

The web portal should be HTML 5 compatible

Search Engine Friendly site

CSS 3 compliant Design

Provision/integration with a secure financial transaction system (online payments/credit card

payments)

Code optimization for Search Engine Indexing and Ranking

The technology should be platform independent and responsive in nature i.e. it should be

mobile friendly, user friendly and can be access through any computer or hand held mobile

device or tablet

PSEB Web Portal


Cross browser compatibility should be ensured. The portal should be compatible with major

versions of all known browsers. i.e. IE6, IE7, IE8, Firefox 2.x, 3.x, 4.x, 5.x, Safari and Chrome.

XHTML/CSS/HTML used in the portal must be W3C compliant.

The portal should dynamic and scalable in nature and should support legacy compatibility for

the smooth integration

2.2 Features To design and develop a dynamic, flexible, scalable and user friendly website portal integrating content

management system. The portal should have the following functionality

A dynamic Home page having Ajax based image carousal for dynamic banners

A directory of member companies with systematic layout of information about a member

company that will enable a prospective buyer to find out about company background, its skill

set, past project undertaken and their scope and audio and video content that enhances the

information about the company and projects it in a positive light. The directory will be

searchable on my dimensions, key words, technologies, business and functional verticals among

other criteria. (example: www.it.org.pk)

An apps store with separate sections for Android, iPhone, and Windows applications where

developers can upload their applications. Visitors should be able to download applications to

their mobiles by making payments through online payment gateways (acceptable in Pakistan).

The bidding firm is requested to propose other information that should go on the home page.

An integrated collaborative system for inter-departmental communication

o A decision support system

o Work flow management system

o Project / Task management system

o Online video conferencing

o e-Ticketing (complaint/query management system)

It should have the following components

o Event Calendar

Event management system

o Blog

o Wiki

o Forum

o Search

o Latest News / News Flash – News ticker/ scroll

o Press Releases

o Ajax based Image carousal / Image sliders

o Image Gallery

o Video Gallery

PSEB Web Portal


o Member’s Directory

o Directory Search

o App store

o Payment gateways (working in Pakistan)

o Shopping cart (for app store)

o Download Repository

Cloud storage

3rd part cloud integration (Drop Box, OneDrive, Google Drive)

o Knowledge base

o Member’s Registration

e-Registration – members would be able to submit forms and maintain their

own profile

o Newsletter / Bulletins Management System/Mass mail

o Forms management

Survey management system

o Document management system

Case studies

Member’s Portfolios (flipping book style)

Research Journals

Brochures and Flyers

Tenders and TORs

Course Management System(Online Trainings and Certifications)

Options for standard 3rd party ads

An integrated URL shortening system (like bit.ly)

PSEB Web Portal


2.3 Graphical Representation

BLOGS FORUMS PSEB Web Portal (PSEB.ORG.PK)

Web Portal

Image Sliders

Image Gallery

Video Gallery

Download Repository

Knowledgebase

Document Management

System

Forms management

Newsletters

News & Press Releases

Options for standard 3rd party

ads

URL shortening system

Members's Directory

E-Filing / E- Registration

App store

Shopping cart

Payment Gayeway(s)

Internal Communication

Collaborative System

Decision Support System

Work flow management

system

Project / Task management

system

Online video conferencing

PSEB Web Portal


2.4 User Access Points

PSEB Portal

Admin

Staff

Member companies

Visitors

Affiliates

PSEB Web Portal


2.5 Responsive Design

3 What must be included in the proposal? For other pages of the portal only wireframes with descriptions of components in the wireframe

will be sufficient (please submit printed copies as part of the technical proposal). Please note

that PSEB may ask the winning firm to iterate the design up to three times before settling on the

final design. The bidding firm should take this cost factor into account.

Bidding firm may submit more than one layout proposal.

High level technical architecture of the portal

Search engine optimization techniques

Details of organizational strength and a proposed team structure for undertaking this project.

3.1 Other Deliverables

Technical Architecture document including the ER diagrams and code structure.

Creating a source code repository on the PSEB server that is deployable and compile-able as

applicable.

PSEB Web Portal


A deployment document that lists steps to take the source code repository and deploy it on a

server of PSEB choice. This document should include all the software that needs to be on the

server (the version of PHP, the version and type of web server etc.).

3.2 Search Engine Optimization

The bidding firm must include a plan for making the site search engine friendly and search

engine optimizing the portal.

3.3 Other Features/Constraints

Web 2.0 features like light boxes should be used to keep the page refreshes to a minimum and

to display the content in an attractive fashion.

o Portal should be for reduced run-time server/monthly operational cost.

3.4 Timelines

Ideally the time to build the portal and deploy the initial version for QA and Testing should be 5

weeks or less. The bidding firm may though submit its own time estimates based on the

complexity of work. A high level project plan with milestone dates must be included in the

technical proposal.

3.5 Miscellaneous Considerations 1. Optimize the web layout for widescreen monitors having 1024 or more pixel width. Improve

font readability and consistency across the website. Split lengthy pages into smaller and more

organized multiple pages linked from main page via drop down menu system. Use of animated

graphics is encouraged.

2. Browser support: The winning bidder should ensure cross browser consistency using at least IE6,

IE7, IE8, Firefox 2.x, 3.x, 4.x, 5.x, Safari and Chrome.

3. XHTML/CSS/HTML used in the portal must be W3C compliant.

4. Server Support: The developer should create the website on its own development server. The

developer may shift the website when it is ready to PSEB’s server for QC and testing purposes.

5. Language Requirements: English, preferably support for multilingual e.g. Arabic, French, Spanish

and Chinese.

6. Navigation Layout: Design of the website should be original and not copied

7. Preference would be given to those with most complete and working online samples.

8. The developer may suggest additional features necessary to promote and strengthen PSEB

9. Using existing website as reference, the developer shall suggest suitable content for the site and

its arrangement and navigation.

10. RSS Feeds: Implement RSS feeds for latest news on Pakistani IT industry will be a preferred

feature. Integrating RSS feeds with twitter and Facebook will be big plus. RSS feeds generated

should automatically be posted on PSEB twitter and Facebook page.

PSEB Web Portal


Deliverables must be in ready-to-run condition and all other supporting software (including but not

limited to any desktop software or software the buyer intends to distribute) must be installed by the

developer on the platform(s) specified in this bid request and will be given all necessary permissions to

do so.

Deliverables include not just the final work but also complete source files as well (so that the Buyer can

modify them in the future).

No part of the deliverable may contain any copyright restricted 3rd party components unless all

copyright ramifications are explained AND AGREED TO by the buyer on the site per the seller's Seller

Legal Agreement.

Copyrights of all the graphics, images, flash and media content should be passed to PSEB.

3.6 Keywords Page / Site Design, Graphic Design, Adobe Photoshop, Cascading Style Sheets (CSS), XML / XHTML,

Prototype / Model, Database, PHP, ASP .NET

PSEB Web Portal


4 Process of Evaluation

Expression of Interest Shortlisting

after preliminary

analysis

Issuance of Terms of

Reference

Technical Evaluation

Financial Evaluation

Award of Contract

System analysis and design

Development

Integration and testing

Acceptance, installation and

deployment

Maintenance

PSEB Web Portal


Receiving of

bids/quotations

Advertisement in the

Newspaper, PPRA and

PSEB website

Disqualification and

return of earnest

money

Technical Short

listing of

Firms/Companies

Evaluation as per

criteria/conditions

and BOQ

Issuance of

ToR

Award of contract to

the short-listed firm

with the lowest bid

No

No

Yes

Financial

Evaluation

Technical

Qualification

Firms/Companies

PSEB Web Portal


5 Technical Proposal Points Allocation/Selection Criteria The technical proposals/bids must be submitted in conformance with the format attached as Annex ‘B’

and technical evaluation of the firms/companies will be carried out keeping in view the following details:

5.1 Bid Criteria for the Portal

# Description Sectional

Points

1 Company Profile 10

2 Relevant Experience Of Firm In Web Design And Development 20

3 Quality Of Technical Staff Working On Project 15

4 Design Samples Of Proposed Website And Compliance With

Requirement

20

5 Time Line For Delivery 15

6 Technical Bid Completeness And Presentation 20

Total 100

Minimum percentage to be technically compliant shall be 60%. Firms securing this evaluation score or

more will be considered as technically qualified and will be short-listed for presentation, subject to

compliance with other conditions of this document and tender notice. After completion of

presentations, qualified firms will be asked to submit proposals as per ToR within 15 days.

6 Terms and Conditions

6.1 Submission of Bids The technical bids must be provided in sealed envelopes bearing “Tender for PSEB Web Portal” The

technical bid envelope should contain the technical specifications only (without prices), Bids must be

delivered through courier or dropped at the PSEB office. The complete EoI documents should be

submitted on or before Friday, January 23, 2015 at 3 pm, which will be opened on the same day at 3.30

pm.

6.2 Opening of Bids Technical offer(s) will be opened on the stipulated date and time as mentioned in the tender notice, in

the presence of vendors/bidders or their authorized representatives who desires to attend the bid

opening session.

PSEB Web Portal


6.3 Disqualifications Without prejudice to other right of the company; bidder shall be disqualified if:

They are or have been at any time during the last five years involved in litigation, arbitration or

any other dispute or event that may in the company have material adverse effects on the

bidders’ ability to perform the contract.

Its involvement in litigation is chronic.

Its past conduct or execution of work under contract has been poor.

The Specification and other requirements of the equipment is not properly adhered to or it is

different from the one’s mentioned against each item/equipment.

The firm/company is not registered with PSEB.

The firm/company is not registered with the Income tax and Sales Tax authorities.

Any other major discrepancy found in the proposal and/or non-compliance of the terms and

conditions of TOR’s and/or tender notice.

The firm has been blacklisted by any other firm/company and/or government department.

6.4 Delivery Schedule The delivery of all the items is required to be made within the minimum time period as specified in the

relevant sections above. Payment

6.5 Award of Contract Detailed ToR will be issued to qualified/technically compliant companies and contract will be awarded to

successful bidder among technically compliant companies after evaluation of Technical and financial

bids.

6.6 Miscellaneous Conditions

The bidder shall be responsible for any copyright infringement or violation found within the

project.

The quality of material/ work shall not be compromised.

7 Documents required to be submitted 1. Company’s profile.

2. All the other relevant documents as mentioned in the proposal evaluation criteria.

3. Copies of Income Tax and Sales Tax registration certificates

4. Undertaking on the letterhead of the firm/company that the firm/company is not black listed by

any other firm and/or government department.

5. In case of representative of a company, authorization letter from the firm/company

represented.

PSEB Web Portal


6. Proof of financial stability.

7. Exemption certificate (if applicable).

8 Contact Information Director International Marketing

Pakistan Software Export Board

Ministry of IT & Telecom

Government of Pakistan

Office 6, 5th Floor Shaheen Complex, Egerton Road Lahore.

Phone # +92-42-99239170 Fax# +92-42-36370029

PSEB Web Portal


9 Selection Criteria Check List Company Profile

Volume of Similar Assignments Completed

Contact Person

Relevant Experience of firm

Less than 01 year

1 to 4 years

4 to 10 years

More than 10 years

Testimonials of clients

Links of previously developed projects

Time Line for delivery of equipment/items

Delivery per schedule specified

Proposed Delivery schedule

Delivery in more than 6-8 weeks

Delivery in 6-8 weeks

Delivery in less than 6-8 weeks

Quality of development staff

CV of team lead

CV’s of development team

CV’s of support team providing support during warranty period

Number of resources allocated to project

Technical Bid Completeness and Presentation

Quality and Completeness of Draft Samples