expoexpomedmed - fmmhealthcare market volume is 60 billion dollars at present the 2023 target is 160...

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Supported by TÜM TIBBİ CİHAZ ÜRETİCİ VE TEDARİKÇİ DERNEKLERİ FEDERASYONU FEDERATION OF MEDICAL ASSOCIATIONS SAĞLIK GEREÇLER‹ ÜRET‹CILER‹ VE TEMS‹LC‹LER‹ DERNEĞ‹ HEALTH CARE PRODUCTS MANUFACTURERS AND ASSOCIATION 21 st International ‹stanbul Medical Analysis, Diagnosis, Treatment, Rehabilitation Products, Devices, Systems, Technology, Equipment and Hospitals Fair Where industry professionals come to meet from across the Eurasian Region www.expomedistanbul.com expo expo MED MED EURASIA ‹STANBUL TÜYAP FAIR CONVENTION AND CONGRESS CENTER Büyükçekmece, ‹stanbul / Turkey Together With The Global Association of the Exhibition Industry Approved Event Member TURKISH FAIR ORGANIZERS ASSOCIATION TECHNOMED Pavilion Medical Technology and Electro-Medical Medical Informatics Technology Introducing İSTANBUL - TURKEY April 3 - 6, 2014 LAB LAB tech tech EURASIA med med

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Page 1: expoexpoMEDMED - FMMHealthcare market volume is 60 billion dollars at present The 2023 target is 160 billion dollars A developing economy and the ever-increasing investment potential

Supported by

TÜM TIBBİ CİHAZ ÜRETİCİ VE TEDARİKÇİDERNEKLERİ FEDERASYONUFEDERATION OF MEDICAL ASSOCIATIONS

SAĞLIK GEREÇLER‹ ÜRET‹CILER‹ VETEMS‹LC‹LER‹ DERNEĞ‹HEALTH CARE PRODUCTSMANUFACTURERS AND ASSOCIATION

21st International ‹stanbul Medical Analysis, Diagnosis, Treatment, Rehabilitation Products, Devices, Systems,

Technology, Equipment and Hospitals Fair

Where industry professionalscome to meet from across the Eurasian Region

www.expomedistanbul.com

expoexpoMEDMEDEURASIA

‹ STANBULTÜYAP FAIR CONVENTION AND CONGRESS CENTER

Büyükçekmece, ‹stanbul / Turkey

Together With

The GlobalAssociation of theExhibition Industry

Approved Event

MemberTURKISH FAIR ORGANIZERSASSOCIATION

TECHNOMED PavilionMedical Technology and Electro-MedicalMedical Informatics Technology

Introducing

İSTANBUL - TURKEY

April 3 - 6, 2014

LABLAB techtechE U R A S I Amedmed

Page 2: expoexpoMEDMED - FMMHealthcare market volume is 60 billion dollars at present The 2023 target is 160 billion dollars A developing economy and the ever-increasing investment potential

A NEW HEALTHCAREMODEL IS BEINGESTABLISHED IN TURKEY

Supported by government policies, the health sector is in a process of rapid development key drivers:

n Increase in the elderly population rate in Turkey

n Improvement in welfare levels

n Bulk purchase of health insurance by employers and the increase in the number of people covered by private health insurance

n Growing awareness of healthy lifesyles

n Increasing income levels

n Investments in transforming city hospitals into health complexes, widespread use of the family practice system and new regulations regarding Public Health

CITY HOSPITALS WILL BE ESTABLISHED IN 26 CITIES VIA THE MINISTRY OF HEALTH PUBLIC-PRIVATE SECTOR COOPERATION MODELWith the establishment of city hospitals, regional development in the Healthcare fi eld will be completed:

n Extending treatment diversity throughout the country

n Increasing the quality of service in Healthcare

n Providing a substructure for medical tourism

n Delivering suffi cient numbers of available beds

n Using new technologies and implementing new concepts in diagnosis and treatment

n T.R. Health Ministryn İstanbul Provincial Directorate of

Healthn İstanbul Provincial Directorate of

Public Health n Social Security Institutionn Public Hospitals Association-

İstanbul Regionn Medical Device Institutionn UMKEn TUBİTAK

Executives from the biggest buyer Turkish Ministry of Health were at the Expomed-Labtech Fairs.

Healthcare Reform in Turkey:

Turkish Minister of HealthDr.Mehmet MÜEZZINOĞLUhas also visited EXPOMED

T.R. Health Ministry supported onlyExpomed-Labtech Fairs in 2013

Page 3: expoexpoMEDMED - FMMHealthcare market volume is 60 billion dollars at present The 2023 target is 160 billion dollars A developing economy and the ever-increasing investment potential

The Health sector in Turkey is being shaped by the Health Transformation ProgramHealthcare market volume is 60 billion dollars at present The 2023 target is 160 billion dollars

A developing economy and the ever-increasing investment potential of Turkey have recently increased the interest of domestic and international investors.

The health sector has been on the rise for the last 10 years thanks to the increase in mergers and acquisitions with investments in the sector as well as new regulations taking effect with new public policies.

3 billion dollars in health investment is planned for the megacity Istanbul

The investment decisions of public hospitals in Turkey are made by the General Directorate of Turkish Public Hospitals of the Republic of Turkey - Ministry of Health

The target is a bed capacityof 24,000

Hospital numbers in TurkeyPublic 801Private 399Military 28Education and Research 56University / Institution 76

TURKEY WILL REACHA MARKET SIZE OF2.7 BILLION DOLLARS IN 2015

Construction of 8 hospitals continues as well as the project work for 11 new hospitals

The medical device market in Turkey is one of the

20 largest in the world

• 85% of medical devices are imported

Size of the Medical Device Market

Orthopedic and implantable devices

Dental products

Diagnostic imaging Consumables

* Deloitte-International Investors Association Turkish Health Sector Report / June 2012

* MUSIAD Th e Independent Industrialists’ and Businessmen’s Association Health Sector Report / 2012

Page 4: expoexpoMEDMED - FMMHealthcare market volume is 60 billion dollars at present The 2023 target is 160 billion dollars A developing economy and the ever-increasing investment potential

The process of change in the healthcare system in Turkey involves private as well as public hospitalsn Private hospitals have an important share in the

provision of short-term treatment.

n Private hospitals have introduced the latest improvements in technology to Turkey and enabled patients to benefi t from these opportunities.

n They have not only served Turkish citizens, but also patients coming from countries from all around the world and have become an inseparable part of medical tourism.

Increase in the Demand from International PatientsPatient numbers from Eurasian countries areon the rise

40 public hospitals in 17 cities serve themedical tourism industry.

Universities serve the public through their hospitals at the same timeUniversity hospitals, with leading physiciansacross all clinical branches, provide patientswith the highest level of service

EURASIA and EXPOMED

n Countries in the Balkans, on the Black Sea coast, the Caucasus, Russia, West and Central Asia, the Middle East and North Africa make up the largest buyer groups visiting EXPOMED.

n The countries within the neighbouring Eurasia region provide the most important markets for the healthcare sector in Turkey, due to their purchasing power, cultural bonds and commercial potential.

n Development needs in the Eurasia region are high, making EXPOMED the key international platform for creating business relationships and opportunities.

n The increase in the number of patients coming from Eurasian countries to Turkey for medical tourism has caused investment to increase. Being the fi rst choice of citizens coming from Eurasian countries with its rapid and easy transport facilities, Turkey is the shining star of medical tourism with its health facilities utilizing advanced technology and offering price advantages.

n Istanbul lies within four hours fl ight time from most of the region, making it easily reachable and reinforcing the importance of the EXPOMED fair for the whole of Eurasia.

n Visa-free travel to Turkey is a benefi t for the Middle East and Russia, increasing the opportunity for participants in EXPOMED to meet visitors from these regions and to fi nd new business.

‹STANBUL

1 HOUR

2 HOURS

4 HOURS

Page 5: expoexpoMEDMED - FMMHealthcare market volume is 60 billion dollars at present The 2023 target is 160 billion dollars A developing economy and the ever-increasing investment potential

SCOPE OF THE FAIR

NEW

TECHNOMED PAVILION

Medical Technology andElectro-Medical

n Robotic Technologies and Automationn High Defi nition Optical Imaging and

Plasma Technologiesn Genetic Research Technologiesn Nano-Technological Medical and

Biotextile Productsn Biotechnologyn Cyber Technologiesn Mobile Applications

Medical InformaticsTechnology

Diagnostics and Imaging

n Monitors and Imaging Systemsn Medical and Diagnostic Equipmentn Nuclear Imaging Systemsn Endoscopic and Laparoscopic

Devices and Systemsn Dialysis Machinesn Ophthalmic Products, Devices, Systems

Patient Transport,Disabled, Physiotherapy andOrthopedic Products

n Orthopedic Devices and Prosthesesn Physiotherapy, Rehabilitation and

Therapy Products, Devices and Systemsn Patient Transport Systems and Ambulancesn Wheelchairsn Disabled Liftsn Disabled Vehicle Systemsn Robotic Arms and Robotic Systemsn Corsets, Knee Guards and

Compression Stockings

Hospital and Operating Room

n Emergency Room Products,Devices and Systems

n Operation Equipment, Devices and Operation Room Equipment

n Intensive Care Units and Equipmentn Surgical Hand Toolsn Surgical Sutures

n Medical Gases and Gas Systemsn Disposable Suppliesn Wound Care Kitsn Medical Textile Productsn Morgue Equipment

Hygiene and Disinfectants

n Disinfectant and Hygiene Productsn Sterilization Products and Container Systemsn Hygienic Wet Volume Equipmentn Photocell Liquid Soap Machines,

Paper Towel Dispensers, Hand Dryersn Steam Sterilizers, Autoclave

Informatics andCommunication

n Paging and Hospital Communication Systemsn Nurse Call Systems and Patient Unitsn Data Processing, Software Systems and

Blue Code Systemsn Documentation, Archiving, Data Base and

Communication Systems

Hospital and MedicalFacility Management

n Hospital Systems for Heating, Cooling, Lighting, Air Conditioning, Environmental Protection, Cleaning, Security, Waste and Water Treatment

n Clean Room Systemsn Automatic Doors for Hospital and

Operating Roomn Laundry, Ironing and Kitchen Equipmentn Hot-Cold Food Service Carts for Patientsn Heat-Resistant Dishes and Containersn Stainless Kitchen Equipmentn Hospital and Offi ce Furniture, Waiting Roomsn Examination Chair, Stretcher and

Equipmentn Drug Transport Vehiclesn Diet Products, Catering Companiesn Hospital Construction and Contracting

Companiesn Uninterruptible Power Supplies, Energy

Distribution Systemsn Hospital and Offi ce Building Systems and

Materialsn Medical Waste Collection and Parsingn Energy Generation and Managementn Other Hospital Hardware

Hospitals and Health Centers

n State, Private, Military, Occupational, University and Institution Hospitals

n Private/Specialized Health Centersn Private Clinics and Polyclinicsn Nuclear Medicine and Imaging Centersn Medical Analysis Laboratoriesn Organizations with Home Care Servicesn Mobile Diagnostic, Imaging and Therapy

Devicesn Health Insurance Organizationsn Related Publications, Educational

Institutions

Thermal Health andMedical Tourism

n Facilities • Thermal, Natural Health, Rehabilitation

Centers and Thermal Waters • Private Specialized Hospitals • Nursing Homes and Health Centers for the Elderly • Rehabilitation Centers, Special Care and

Clinic Hotels for the Disabled • Plastic Surgery, Beauty and

Hair Transplantation Centers • Foot Health Centers • Fitness and Aerobics Centers • Occupational Health and Safety Centersn Devices, Products and Equipments • Sauna Products, Equipment and Accessories • Steam Room Products and Equipment • Hydrotherapy Devices • Heated Stone Beds • Other Health Products and Equipment

Human Medicinal Productsand Pharmacies

n Prescription Drugsn Over-the-Counter Drugsn Drug Packaging Products and Technologiesn Drug Raw Materials and Chemical

Manufacturersn Drug Production Facilities,n Pharmacy Suppliesn Pharmacy Furniture and Fittings

n General Laboratory, Devices and Systems n Medical Laboratory Productsn Test and Measurement Devicesn Laboratory Suppliesn Laboratory Materials and Systemsn Laboratory Related Side Equipment • Filtration Equipment • Mixing Equipment • Gas Generators and Compressorsn Laboratory Work Health and Security

Productsn Related Service Agencies,

Broadcasting Organizations and Other

Scope Of The Fair

LABLAB techtechE U R A S I Amedmed

Page 6: expoexpoMEDMED - FMMHealthcare market volume is 60 billion dollars at present The 2023 target is 160 billion dollars A developing economy and the ever-increasing investment potential

WHY EXPOMED?

n Meet public and private hospital managers, doctors, buyers, dealers, distributors and health professionals from 68 countries.

n An opportunity to take part in the most important meeting of Turkey and the Eurasia region in the medical sector

n Reach new markets for small and medium-scale companies

n Introduce and market your products to the target audience that makes direct purchasing decisions

n Establish and develop new business partnerships

n Increase your market share by strengthening your existing customer and dealership organization

n Closely follow the demands and expectations of the market and new technologies

n Take your place in the market with your competitors and gain insight

n Be in a business environment where the latest products and technologies are exhibited together and the product and service needs of the medical sector are met under the same roof

13,5 % increase in exhibitors

41 countries

1.204 companies andcompany representatives

The Participants stateExpomed was benefi cial to*...

Establish / develop new business opportunities

Display new product and technologies

Reinforce existing customer/dealer relations

Show product-marketing power / prestige

Give/obtain dealership-agency

Be noticable and permanent in the market

Be in the market with competitors, obtain information

IN 2013

* Participants could select more than one response

%

Page 7: expoexpoMEDMED - FMMHealthcare market volume is 60 billion dollars at present The 2023 target is 160 billion dollars A developing economy and the ever-increasing investment potential

VISITOR PROFILE OF EXPOMED

n Healthcare Company Executives and Partners

n Medical Company Owners and Executives

n Hospital Owners and Executives

n Hospital Lecturers and Doctors

n Executives, Technicians and Nursesin the Healthcare Sector

n Medical Laboratory Managers

n Hospital Laboratory Managers andMedical Doctors

n Laboratory Supervisors and Technicians

n Medical Purchasing Executives

n Blood Center and Blood Bank Managers

n Offi cers of the Turkish Red Crescent

n Republic of Turkey Ministry of Health andother relevant Ministry representatives

n Pharmacists

WHY THEY VISITED?

61% to see new products and technologies

33% to see / explore the displayed products collectively

33% to see and compare participating companies

25% to analyse the competitors andexamine the industry

23% to look for new businessopportunities in the industry

2013 HIGHLIGHTS

Distribution of foreign visitors by continental region

Hospital, clinic, laboratory owners, managers, Ministry of Health executives, purchasing committee chairmen, medicinal product importers and decision makers from North Africa, Middle East, the Balkans and Caucasia regions met at the Medical Sector’s most powerful fair in the Eurasia region

Eurasia 57%Asia-Pasifi c 16%Africa 14%

Europe 12%America 1%

Compared to the previous fair;5% increase in visitors 10% increase in foreign visitors

Domestic visitors from 78 citiesVisitors from 68 countries, 12 newBuyer groups from 20 countries in Expomed 2013

68 countries, 33,253 professional visitors

29,297 domestic and 3956 international visitors

Medical Equipment Companies

Private Hospitals

State Hospitals

Medical Analysis Laboratories

University Hospitals

Health Centres

X-Ray Diagnosis Centres

Polyclinic-Private Clinics

Pharmaceutical Companies

Village Clinic-Dispensaries

Company Physicians

Pharmacies

Military Hospitals

Doctor’s Offi ces

Veterinarian Clinic

Insurance Corporations

Dental Treatment Centres

Foundation Hospitals

gion

Decision makers from the medical sector were present at these fairs…Of the visitors:

45,2 % consisted of hospital head doctors, managers, hospital-laboratory owners-managers, doctors, rectors and deans of medical faculties, purchasing managers, pharmaceutists, radiologists, laboratorians and healthcare sector investors

49,4% consisted of people related to medicinal product trade.

%

Page 8: expoexpoMEDMED - FMMHealthcare market volume is 60 billion dollars at present The 2023 target is 160 billion dollars A developing economy and the ever-increasing investment potential

EUROPE ASIA

AFRICA

TÜRK‹YE

MIDDLE EAST

‹STANBUL

TÜYAP

• 12 Exhibition Halls in International Standards • 98.000 sqm Indoor Space• 75.000 sqm Outdoor Space • 22 Meeting Rooms• 10 Cafeterias, and 1 A la Carte Restaurant

‹STANBULED‹RNE E-5

FAIR HOTEL

BUS STOP

E-5

TEM - HADIMKÖY

HOTEL

PEDESTRIAN OVERPASS

E-5

TAXI

WEST MAIN

ENTRANCE

UNDERGROUND PARKING

ENTRANCE

BUS STOP

BUS STOP

CAR PARKING ENTRANCE/EAST

VISITOR ENTRANCE NORTH 1

VISITOR ENTRANCE NORTH 2

VISITOR ENTRANCE

EAST

VISITOR ENTRANCE

SOUTH

SUBSTATION

TRUCK ENTRANCE / EAST-1

TRUCK ENTRANCE/ SOUTH

TRUCK ENTRANCE/ WEST-1

TRUCK ENTRANCE/ WEST-2

PEDESTRIANOVERPASS

GÜRPINARJUNCTION

TRUCK ENTRANCE / EAST-2

UNDERGROUND PARKING

ENTRANCE

TÜYAPCAR PARKING / WEST 2

TÜYAPCAR PARKING / WEST 1

TÜYAPCAR PARKING/ EAST

METROBÜS LAST STATION

BÜYÜKÇEKMECE

AVCILAR - BAKIRKÖY - TAKSİM

TAXI

TÜYAP

TÜYAP FAIR AND CONGRESS CENTER

REED TÜYAP FUARCILIK A.Ş.

Tüyap Fair Convention and Congress Center

Address:E5 Karayolu Üzeri,Gürp›nar Kavfla€› 34500Büyükçekmece - ‹stanbul / Turkey

Phone: +90 212 867 11 12

Project [email protected]

[email protected]

[email protected]

HEAD OFFICE / FAIR AREA:

THIS FAIR IS HELD UPON THE AUTHORIZATION OF THE UNION OF CHAMBERS AND COMMODITY EXCHANGES OF TURKEY,

IN ACCORDANCE WITH LAW NUMBER 5174.

An historic setting at the geographical and cultural gateway between two continents is bounded on the north and the south by two seas, the Black Sea and the Sea of Marmara. Istanbul is the only city in the world built on two continents. It stands on the shores of the uniquely beautiful Bosphorus (Istanbul Bogazi) where the waters of the Black Sea combine with those of The Sea of Marmara and the Golden Horn.

İSTANBUL

OVERSEAS OFFICES OF TUYAPTÜYAP ALEPPO: Al Jamilia Al Soudik Mosque Al Aukaf Building Aleppo - SyriaPhone : +963 21 222 04 85 Fax : +963 21 227 71 04 [email protected]ÜYAP MOSCOW: 117449 Russia, Moscow, ul. Karyer 2A, str.1, off.308.Phone : +7 495 775 3145 Fax : +7 495 775 3147 [email protected]ÜYAP SOFIA: 1463 Sofi a, ul.”Buzludja” No 40-42 Sofi a - BulgariaPhone : +359 2 951 6827 Fax : +359 2 951 6876 tuyapsofi [email protected]ÜYAP TBILISI: 37, Chavchavadze Ave. Tbilisi - GeorgiaPhone : +99 5322 251-781 Fax : +99 5322 251-149 [email protected]

TÜYAP TEHRAN: Meydane Vanak Borje Asemane Vanak Vahede 805 Tehran / IranPhone : +98 21 881 910 17 Fax : +98 21 881 910 16 [email protected] TÜYAP SKOPJE: Majakovski 3/7 1000, Skopje - MacedoniaPhone/Fax : +389 2 322 04 69 [email protected] TÜYAP CAIRO: 8 Street Abu Bakr Alsedeek -Off Mohi- Din Abou El Ezz-Dokki - Cairo / EgyptPhone : +20 2 333 69 717 Fax: +20 2 333 69 718 [email protected]

OVERSEAS AGENTSCHINA Renee GuoPhone: +86-10-5933 [email protected]

Sabrina LanPhone: [email protected]

Lina MoPhone: [email protected]

Elsa ZhangPhone: [email protected]

FRANCE, BELGIUMRaphaele Leydier Phone: +33 (0)1 79 71 93 [email protected]

GERMANY Rahel Hilker Phone: +49 21155628 21 [email protected]

INDIA Shweta Chapke Phone: +91 (22) 6771 6600 [email protected]

ITALY Magda BavilaPhone: +39 02 [email protected]

JAPAN Keiko Itai Phone: +81 (3) 6261 [email protected]

KOREAJun LeePhone: +82 2 555 [email protected]

SINGAPORE Theresa Len Phone: +65 - 6780 4592 [email protected]

SPAIN Betty Morido Phone: +34 91 559 8464 [email protected]

SWITZERLANDYvonne Studer Phone: 0041 (0) 44 950 57 [email protected]

TAIWANIsaac ChuangPhone: +886-2-2598-2630 ext. [email protected]

UK / IRELANDRossella Giaquinto Phone: +442089107199 [email protected]

US / CANADADavid Thomas Phone: +1203840 5420 [email protected]

EGYPTAyman AbdelghanyPhone: 00202 2670 22 [email protected]

SCANDINAVIANetta KuismanenPhone: 00358 (0)10 6335 [email protected]

POLANDUrszula ViesztPhone: 004822 669 [email protected]

HUNGARYJolan IstenesPhone: 00 [email protected]

For the countries not mentioned above please contact Ms. Nur Kulacoglu via [email protected]

HALL 6

EXPOMED WILL BE ATNEW HALLS IN 2014HALLS 2-3-5-6-7-10

expoexpoMEDMEDEURASIA

LABLAB techtechE U R A S I Amedmed