exhibitor guide | april 23 - 25, 2021 · the upcoming lvl up expo will be held at the las vegas...

EXHIBITOR GUIDE | APRIL 23 - 25, 2021

HEY EXHIBITORS!Thank you for your interest in being a part of LVL UP EXPO’s 2021 Artist Alley! We are excited to offer the best of esports, anime, comics, and technology for our 9th year.

Our main focus has revolved around bringing our diverse community together with one common interest in mind: celebrating what you love!

The upcoming LVL UP EXPO will be held at the Las Vegas Convention Center on April 23 - 25, 2021, with just over 200,000 sq ft. of exhibit floor space.

This guide is designed to help prepare you for our event, so please read through it thoroughly. Should you have any questions, do not hesitate to reach out to the Booth Sales Team at [email protected] .

We look forward to having you for another great year!

Warm Regards, Booth Sales Team

2021 EXHIBITOR GUIDE

CONTENTS04 Exhibitor Booth Details

05 Terms and Conditions (1/2)

06 Terms and Conditions (2/2)

07 Nevada Sales Tax

08 Expo Hours | * Check-In & Breakdown

09 Important Dates & Deadlines

10 Exhibitors’ Awards and Recognition Program


EXHIBITOR BOOTHOne 10’x10′ booth space purchase, includes the following:

» Two (2) Exhibitor badges » One (1) 8’x3’ table with tablecloth » Pipe and drape » Two (2) chairs » Company name listed on the LVL Up Expo website » Company name listed in LVL Up Expo informational pamphlet

Important Notes: » Exhibitors can purchase up to three (3) additional Exhibitor badges at $30 per badge.

» Endcaps are only available to exhibitors purchasing two (2) or more booth spaces.

» Endcaps are limited and on a first come, first service basis.

Additional Rentals & Purchases:Badges: $30 (Can be purchased online or at convention)Electrical: $200 (Must be purchased by March 1, 2021)8’x3’ Table: $50 (Rental mustbe purchased by March 1, 2021)


TERMS & CONDITIONS (1/2)By contracting to lease a booth space at LVL UP EXPO 2021, you agree to abide by our Termsand Conditions. All accepted exhibitors will be prompted to sign that the Exhibitor understandsand agrees to our Terms and Conditions in the Exhibitor Agreement.

Booth Lease SecurementIn order for an Exhibitor to secure booth space, Exhibitor must: 1.) Be approved by LVL Up Expo’sBooth Sales Team. An approval email will be sent out informing Exhibitor within ten (10) businessdays of application submittal; 2.) Complete Registration. Registration inlcudes one hundred percent(100%) of the amount due, along with execution of Exhibitor Agreement. Any exception to this policyshall be at the sole discretion of LVL Up Expo. Exhibitor must complete steps 1 and 2 before Exhibitorcan move into the Event.

Jury SystemExhibitor agrees and understands that LVL Up Expo’s Booth Sales Team elects Exhibitors by a jurysystem and not on a first come, first serve basis.

Check-In During Set UpExhibitors must be checked in on Thursday April 22, 2021 between the hours of 8:00 AM – 10:00 PMNo Check-Ins will be available on Friday, April 23, 2021. If the Exhibitor is not checked in betweenthese times Exhibitor may risk forfeiture of their booth. Check-Outs will be only on Sunday, April 25,2021 from 6:00 PM – 11:00 PM. Check-In and Check-Out location will be located at Freight (“Bay”)Door #44 and will be labeled on map, to be provided at a later time to Exhibitors.

Set Up of Booths and Late Set Up ForfeitureSet Up Hours are Thursday, April 22, 2021 between the hours of 8:00 AM – 12:00 AM. Exhibitors whodo not install during these times, may at the discretion of Management, have their licensed spaceterminated, and changed or transferred to another Exhibitor. The removed Exhibitor shall not beentitled to a refund or any resulting damages.

Strike and Clean Up of BoothsStrike (”Dismantle”) Hours are Sunday, April 25, 2021 between the hours of 6:00 PM – 11:00 PM andMonday, April 26, 2021 between the ours of 8:00 AM – 12:00 PM. Any booths not completelydismantled and removed by these times, may result in removal by Management and associated feeswill incur at prevailing rates. If an Exhibitor dismantles and/or removes booth before these times,Exhibitor will be flagged by Management and may not be allowed to exhibit at future events.

Character of Licensed SpaceBooths must be designed, constructed and operated in good taste and in a safe manner. All products,business and display materials must take place and be kept within the licensed space. No explosives,fuels or other combustible matter may be brought into the licensed space. Licensed space is toremain clean and free of restrictions and/or hazardous materials or odors. Sound of any kind mustnot be projected outside of the licensed space and noise levels are to be kept at a reasonable level.Notwithstanding the above provisions, may result in termination of licensed space and shall not beentitled to a refund or any resulting damages. Management shall reserve the right to require theremoval, relocation or the modification of any licensed space, display, exhibit, or part thereof.

Inappropriate Product and Counterfeit/Bootleg MaterialExhibitors shall not be allowed to sell or distribute material deemed to be offensive or inappropriate.Exhibitor will not be allowed to sell counterfeit material. Management has the sole discretion todetermine what is offensive or inappropriate material. An Exhibitor who continues to sell suchmaterials may result in termination of their licensed space and shall not be entitled to a refund or anyresulting damages.

Booth AssignmentWhile initial booth reservation may be mutually agreed to by the Exhibitor and Management, finalassignment is the proprietary right of Management. Furthermore, the Exhibitor shall not assign,sublet or apportion the whole or any part of the space assigned or have representatives,equipment or materials other than their own in the licensed space without written consent fromManagement. 05


TERMS & CONDITIONS (2/2)Event CancellationIn the event that LVL Up Expo 2021 is unable to operate, in the sole determination of ourManagement, whether due to Acts of God, force majeure, terrorism, war, illness, public safety, strike,civil commotion, picketing, fire or state of emergency, or by reason of any other occurrence not underthe control of Lvl Up Expo, or otherwise, Lvl Up Expo may cancel, postpone or terminate the 2021event, the Exhibitor waives any and all claims the Exhibitor may have against Lvl Up Expo fordamages or expenses and agrees to accept in complete settlement and discharge of all claims, arefund of the Exhibitor’s booth registration fee.

Exhibitor CancellationAn Exhibitor who elects to cancel their licensed space for any reason, on or before 90 days of the firstday of the Event will receive a full (100%) refund of the amount charged; within 90 days of the firstday of the Event will receive half (50%) refund; within 45 days of the first day of the Event, theExhibitor will not be applicable to receive any refund.

LiabilityManagement, its directors, contractors, volunteers, and employees, shall not be responsible for anyloss, theft or property damage suffered by Exhibitor, their employees, or representatives. Furthermore,Management, it’s directors, contractors, volunteers and employees, shall not be responsible for anydamage, illness, or injury to Exhibitor personnel, agents or attendees. Exhibitor does herebyindemnify, save, and hold harmless Management, its directors, contractors, volunteers, andemployees from any and all claims and liabilities that may ensure from any cause whatsoever,including attorney fees.

Governing LawThis Agreement will be governed by the laws of the State of Nevada without regard toconflicts of laws principles.

WaiverThe rights and remedies of the parties to this Agreement are cumulative and not alternative. Neither the failure nor any delay by any party in exercising any right, power, or privilege under this Agreement will operate as a waiver of such right, power, or privilege, and no single or partial exercise of any such right, power, or privilege will preclude any other or further exercise of such right, power, or privilege. To the maximum extent permitted by applicable law, (a) no claim or right arising out of this Agreement can be discharged by one party, in whole or in part, by a waiver or renunciation of the claim or right unless in writing signed by the other party; (b) no waiver that may be given by a party will be applicable except in the specific instance for which it is given; and (c) no notice to or demand on one party will be deemed to be a waiver of any obligation of such party or of the right of the party giving such notice or demand to take further action without notice or demand as provided in this Agreement.

Jurisdiction; Service of Process Any action or proceeding seeking to enforce any provision of, or based on any right arising out of, thisAgreement may be brought against any of the parties in the courts of the State of Nevada, County ofClark, or, if it has or can acquire jurisdiction, in the United States District Court for the District ofNevada and each of the parties consents to the jurisdiction of such courts (and of the appropriateappellate courts) in any such action or proceeding and waives any objection to venue laid therein.Process in any action or proceeding referred to in the preceding sentence may be served on any partyanywhere in the world.

Clean Up FineAll clean up after the event must be completed no later than 12:00 pm on April 26, 2021. Clean up isnot allowed the next day or at a later time. If large trash, debris, boxes, shipments, etc. is left behindby the Exhibitor, the Exibitor may incur cleaning fines up to $500. Dumpsters will be easily accessibleduring break down times. Please properly break down all boxes before disposing.

06


NEVADA SALES TAXExhibitors will be required to complete a One Time Use Sales Tax Form, which will be provided to all exhibitors upon checking in. After the event, Exhibitors will need to return the form and remit the sales tax collected from sales during break down. Location to turn this in will be the same spot as check-in. See Page 08 of this guide for location and times of check-ins and break down.

We will forward the completed return and your payment to the Department on your behalf.

All checks should be made payable to the Nevada Department of Taxation.

Cash is also accepted.

Alternatively, you can submit it to Nevada Department of Taxation. Address and due date will be available on the provided form.

For more information about One Time Use Sales Tax Returns, or if you sell at more than two events in Nevada during a twelve monthperiod, please visit: tax.nv.gov

07


*CHECK-INExhibitors must be checked in between 8AM - 10PM on Thursday, April 22. No check-ins will be available on Friday, April 23. Check-Ins are located in the main entrance lobby, where attendee registration is located. You will be able to pick-up badges & tax forms at this time.

**FRIDAYFriday, April 23, No set up will be permitted. Only finishing touches at this time. Frieght (“Bay”) Door will not be open for drive-ins.

***BREAKDOWNSunday, April 25, after the hall closes to the public, it will be accessible only to Security, Staff, Exhibitors and Artists up until 11PM. This is to allow you to break down your booth. You will also have the option to break down the following Monday from 8AM- 12PM.

IMPORTANT EXPO HOURS

THURSDAYAPRIL 22, 2021

FRIDAYAPRIL 23, 2021

SATURDAYAPRIL 24, 2021

SUNDAYAPRIL 25, 2021

MONDAYAPRIL 26, 2021

SET UPHOURS

EXHIBIT HALLHOURS

STRIKEHOURS

8AM - 12AM*

8AM - 11AM**

8AM - 10AM

8AM - 10AM

-

-

11AM - 8PM

10AM - 8PM

10AM - 6PM

-

-

-

-

6PM - 11PM***

8AM - 12PM***

08


IMPORTANT DATES & DEADLINESJULY 1, 2020 SEPT 30, 2020 NOV 1, 2020 MARCH 2021

ExhibitorsApplications Open

Exhibitor Early BirdPricing Ends

Exhibitor RegularPricing Starts

Exhibitor Booth Assignments

Released

Deadline to purchase add.

rentals

09


BOOTH AWARDS &RECOGNITION PROGRAMAll Exhibitors exhibiting at LVL UP EXPO 2021 will automatically be entered into our Booth Awards and Recognition Program. This will be separate from the Artists’ Awards and Recognition Program. LVL UP EXPO will be awarding Exhibitors who have the best booth display at the show based off the below listed criteria.

CreativityOverall Appeal

Product DisplayBooth Cleanliness

This program is established to recognize your efforts, as well as improve our attendees’ showroom experience. We will be giving out a total of six (6) recognition awards (three to artists and three to exhibitors), which each include $100 credit towards LVL UP EXPO 2022’s booth purchase and a guarantee of an Exhibitor Booth for 2022.

Furthermore, LVL UP EXPO will give a shout out to your booth on our social media platforms and website!


exhibitor guide | april 23 - 25, 2021 · the upcoming lvl up expo will be held at the las vegas...

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