Executive Sponsors and ERGs: The Good, the Bad and the Opport “UNITY!”

Larry Schreiber President and CEO, Empire BlueCross BlueShield

Overview

•  Who Am I?

•  Anthem, Inc., and Company Commitment to ERGs

•  ABLE Successes and Key Learnings

•  How Executives Can Add Value and Promote ERGs

•  Conclusion and Q&A

“Aurora, Blue Cross Venture Promises Savings of 10% or More…” Milwaukee Business Journal 5/2/16

Two Tough Mudders…

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The Real Genius of the Schreiber Family

Anthem, Inc.: Diversity is our Business Imperative

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BCorBCBSlicensedplans(6)

Medicaidpresence(11)BCorBCBSlicensedplans+Medicaidpresence(8)

BC or BCBS plans in 14 states and Medicaid presence in 19 states

Medicare4%

BlueCard14%

Medicaid13%

Individual5%

Na1onalAccounts19%

LocalGroup41%

FEP4%

Diverse customer base of 37 million medical members

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Abili1esBeyondLimitedExpecta1ons

AsiansCommi@edtoExcellence

AssociateNetworkforGayandLesbianEquality

HealthcareYoungProfessionalsExchange

AfricanAmericanProfessionalExchange

SOMOS(Hispanic/La1no)

VeteransofAnthem

WorkingatAntheminaVirtualEnvironment

Women’sInspiredNetwork

Diversity&InclusionExecu1veTeam

ABLE

SOMOS APEX

HYPE

ANGLE

ACEWIN

W@VE

VOA

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“Aculturallycompetentworkforceisbe>erabletoeffecAvelyandrespecDullyservemembersfromarichvarietyofcultures,withdifferingideas,experiencesandperspecAves.YetpeopleofdiversebackgroundsfeelthatdoorsarelockedbecauseofexpressedaPtudesandunintendedintolerancethatalienateusfromtheverypeoplewearea>empAngtoserve.”

JoeSwedishCEO&Chairman,Anthem,Inc.

ERGs are not just a strategic imperative, but a cultural one

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Culture vs. StrategyCULTUREversus

STRATEGY

Organiza1onalcultureeatsstrategyforbreakfast,lunchanddinner

ABLE Successes

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Collaboration

DevelopedAccessibilityToolforVisuallyImpaired

Members

Leadership Front-runnerinvolunteerhours

andcommunityoutreachwithinthecompany’snine

ARGs.

Involvement SpearheadedcorporatesponsorshipofSpecial

OlympicsWorldGamesWorldSpecialOlympicsGamesinLAandparAcipaAoninSt.JudeResearchHospitalRun/Walks.

Executive Involvement: Benefits

•  CanshareskillsetsandexecuAveexperiencethatcanenableERGmemberstobecomemoreempowered,effecAve,producAveleaders,advocatesandprofessionals.

•  Canleverageinternalorganiza1onalrela1onshipstoensureincreasedvisibilityto,andgreaterinfluencewith,leadersinthetopechelonofthecompany.

•  CanbecomeaninspiraAonalspokespersonlocallyandnaAonallyfortheissuespromotedbytheARG–amplifyingthemessageandexpandingthenumberofpeoplewithwhomthemessagesareheard.

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Executive Involvement: Recruitment •  TheERGhasastructure,acharter

andalistofclearexpectaAons.ItisacAon-oriented–notasocialclub.

•  TheERGisfocusedonmakingthecompanymoreprofitableandincreasingbrandequity.

•  TheERGisenhancingtheproduc1vityandprofessionalskillsetofitsmembers.

•  TheERGisincreasingrecruitmentoftheaffinitygroupandsupporAngthecompany’sreten1onefforts.

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“The ERG support structure is what either enables an executive to get involved in a meaningful, in-depth way – or to be a leader in name only. The essential partnership and support system provided by ERG’s co-chairs, chiefs of staff and members is a deal-maker or deal-breaker.”

Formula for Success

GreatIssues• Top-downcultureofdiversity

GreatTeams• Smartleaderssurroundthemselveswithsmartpeople

GreatOutcomes• PersonalandbusinessgrowthwhenyouinvestAmeinERGs

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Questions?

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