EXAMPLES OF DOUBLE PAGE SPREAD ON TV PROGRAMMES IN LISTING

MAGAZINES

By Emily Thompson

THINGS TO CONSIDER WHEN ANALYSING A DOUBLE PAGE

SPREAD!• Basic layout – ‘grid’• Column width and positioning• Font type and size of font• Use of the space• Colours• Images• Page numbers• Branding• Captions• Titles• How images and texts are integrated

EXAMPLE 1:

The title and image of the celebrity take up most of the double-page spread. This shows that the article is a feature of the magazine and one of the big stories/articles. There is little writing on the article, however the language used is grown up and effective to the article and its readers. The text can appear slightly crammed and squished onto the second page of the double-page spread. The stylistic ‘D’ used at the beginning of the text fits into the theme of the magazine and the article in particular, this grabs the readers attention as it is bold but simple at the same time.

The image is very striking and elegant. This portrays the celebrity in a classic and elegant form. The pose of the celebrity does make her look powerful and empowers women. It attracts the readers as to an extent the image sexualises her, this could attract male readers even if they do not listen to her music.

The font used is very conventional and quite basic, ‘got the love’ is in a more classy and exciting font which contrasts with the other fonts. The title ‘USA got the love is a play on one of her songs ‘You’ve got the love’. This attracts and entices the reader as it makes them connect with the female celebrity and know that it will be about her music which they are interested in. The colour palette used is

very basic and only really consists of red, white, grey and black. This symbolises simpleness and can attract a younger audience such as young adults and teens.

EXAMPLE 2:

Image of Jay Z takes up half of the double page spread, it is a close up of the star which allows the readers to immediately know who the article is going to be focused on. He is pulling a very stern face which makes him seem powerful and strong. He looks quite scary and intimidating which entices the reader to read the article to find out about him.

The text is very small and there is quite a lot to read with no pull quotes. This can put off readers as it makes them feel there is a lot to read and it could take a lot of time. Pull quotes would have made this article better as people could have skim read the text.

There is one pull quote in red which is good as it contrasts with the black background it is placed on. The large J over the text is very affective as it is unique and introduces Jay Z without having to yet read anything.

The capital H and T allows the reader to easily find the start of the text without having to scam the3 article and miss bits. The article is in two columns which is quite a formal layout which surprisingly doesn’t really fit with the theme of this celebrity.

The headline is at the top of the second page of the double-page spread, it has two different colours to make it stand out more as it is quite a small headline. Even though the text is small it is still very readable.

EXAMPLE 4:

The title is bold and shows you who the article will be about straight away. The world ‘gospel’ suggests the artist is holy and god like in some way, (someone to look up to). Her name stands out in the title suggesting a bold and big personality.

The article layout is very balanced. For example, the text is spread out on both pages of the double-page spread. The image is framed by the text and stands out the most. The double-page spread is quite symmetrical and allows everything to fit in well.

The image of the celebrity is placed virtually in the middle of the double-page spread, her outfit and the colours used grabs the readers attention almost instantly. The lipstick on her lips matches her name in the title, this simply shows they are the same. Overall the image creates a sense of fun and women empowerment, this entices the audience and would make them want to read the article as they feel a connection to the celebrity.

EXAMPLE 4:

The title of the article is disjointed and wacky. This can represent of show the article as being different to most which it seems to be. The black and white colouring of the title is very bold and also links in which the celebrities appearance which is affective. I don’t think the fact that the title nearly take up a whole side of the double-page spread as more content could have been added. However taking up most of the room shows they want to grab readers attention from this pull quote alone.

The first thing the readers will see is the image and title. This allows them to know what and who the article will be talking about. The mid shot of this celebrity shows a powerful, reckless and not caring attitude. The image allows the readers to see her tattoos which backs up this presentation of the celebrity as reckless etc.

The language that the article contains is very basic and easy to read. The magazine is aimed at younger people and mostly teenagers so the language has to be basic and easy to read.

The colours used on the double-page spread are very basic and kept to a minimal. The colours mostly include white, black and red, this gives the idea of rock music and reckless/powerfulness. Which clearly links with the article.