event sponsorship - sparrow foundation · presenting sponsor by the emcee » referenced in public...

Michelle ReynaertVice [email protected]

Cindy WattersSenior Development [email protected]

Stacie PeltomaaDevelopment Officer Sparrow Children’s Center (Children’s Miracle Network Hospital)[email protected]

Lisa StewartDevelopment and Events [email protected]

Veronica KlemDevelopment [email protected]

EVENT SPONSORSHIP

[email protected]

INSPIRE—PRESENTING SPONSOR (Exclusive) $20,000+

» Logo as Presenting Sponsor on all printed marketing materials for Gala » Logo on prominent signage throughout the event and noted as Presenting Sponsor by the emcee

» Referenced in public relations activities as the Presenting Sponsor » Private dinner for four with the President of Sparrow and the VP of Development (date TBD)

» Twenty tickets to enjoy the Gala » Right of first acceptance for next year’s event » Industry exclusivity, if requested

INDULGE SPONSOR $15,000

» Logo on prominent signage throughout the event and noted as Indulge Sponsor by the emcee

» Private dinner for four with the leadership from the area of benefit (date TBD)

» Sixteen tickets to enjoy the Gala

UNWIND SPONSOR (Exclusive) $10,000

» Recognition on signage at the event » Your name/logo on an approved take-away item given to each of the 800 expected attendees

» Special tour of the area of benefit for you and your Gala guests (date TBD)

» Fourteen tickets to enjoy the Gala

ENCHANT SPONSOR $7,500

» Logo on prominent signage throughout the event and noted as Enchant Sponsor by the emcee

» Special tour of the area of benefit for you and your Gala guests (date TBD)

» Twelve tickets to enjoy the Gala

DELIGHT SPONSOR $5,000

» Logo on signage at the event » Ten tickets to enjoy the Gala

EXCITE SPONSOR (Exclusive) $3,500

» Recognition on signage for entertainment stage and noted as the Excite Sponsor by emcee during band introduction

» Private meet and greet with the band, in advance of set, if desired » Eight tickets to enjoy the Gala

CHARM SPONSOR $2,500

» Recognition on signage at the event » Eight tickets to enjoy the Gala

Sparrow GalaFeb. 23, 2019

Join us for an unforgettable evening as the University Club is transformed. The Sparrow Gala has it all… casino-style gaming, dancing, live music, a silent auction and fabulous food.

For more information on this event, contact the Sparrow Foundation at 517.364.3620.

All sponsors are recognized along with event highlights at SparrowFoundation.org.

All gifts of $10,000 or more are recognized with membership in the Philanthropist League and listed on the donor recognition wall located in the main lobby of Sparrow Hospital.

Benefits subject to change if sponsorship not confirmed by Feb. 1, 2019.

PRESENTING SPONSORSHIP (Exclusive) $20,000+

» Logo as Presenting Sponsor on all radio, television and print advertising » Referenced in public relations activities as Presenting Sponsor » Recognition at the top of each hour of the television broadcast by emcees » Logo and link on television station website promoting the Day of Miracles » Opportunity to staff phone banks, and an interview during television broadcast

» Logo and company name run hourly during the televised crawl » Private VIP tour of Sparrow Hospital for 10 guests » Right of first acceptance for next year’s event » Industry exclusivity on event, if desired

CLUB WALL SPONSOR (Exclusive) $15,000

» Exclusive donor club wall naming rights during television broadcast: i.e. “(Company Name Here) Club Wall”

» Logo and link on television station website promoting the Day of Miracles » Opportunity to staff phone banks » Logo and company name run hourly during the televised crawl » Private VIP tour of Sparrow Hospital for eight guests

TOTE BOARD SPONSOR (Exclusive) $10,000

» Exclusive tote board naming rights during television broadcast, i.e. “(Company Name Here) Tote Board”

» Logo on signage near tote board on the television broadcast set » Logo and link on television station website promoting the Day of Miracles » Opportunity to staff phone banks » Logo and company name run hourly during the televised crawl » Private VIP tour of Sparrow Hospital for six guests

PHONE BANK SPONSOR (Exclusive) $10,000

» Exclusive “(Your Name Here) Phone Bank” naming rights during television broadcast

» Logo and link on television station website promoting the Day of Miracles » Opportunity to staff phone banks » Logo and company name run hourly during the televised crawl » Private VIP tour of Sparrow Hospital for six guests

Luci CichockiChildren’s Miracle Network Hospitals2018 Miracle Child

Sparrow Children’s Center Day of Miracles April 26, 2019

This year marks the 31st year that the Sparrow Children’s Center—a Children’s Miracle Network Hospital—will host this premier fundraising event. Watch as children and families share inspiring stories of the exceptional care, treatment, and technology offered by Sparrow Children’s Center.


For more sponsorship opportunities please see reverse side.

PRODUCTION SPONSOR $7,500

» Recognition as Production Sponsor during the broadcast » Name and link on television station website promoting the Day of Miracles » Logo on set signage, visible during broadcast » Opportunity to staff phone banks » Logo and company name run hourly during the televised crawl » Private VIP tour of Sparrow Hospital for four guests

MIRACLE MAKER SPONSOR $5,000

» Logo and link on television station website promoting the Day of Miracles » Opportunity to staff phone banks » Logo and company name run hourly during the televised crawl » Private VIP tour of Sparrow Hospital for four guests

INSPIRATION SPONSOR $2,500

» Exclusive “This hour sponsored by … ” to air during your hour » Logo on set signage, visible during broadcast » Opportunity to staff phone banks during your hour of the Day of Miracles » Logo and company name run hourly during the televised crawl » Opportunity to provide incentive/matching offer during your sponsored hour

» Private VIP tour of Sparrow Hospital for four guests

WISH GRANTER $1,000

» Recognition during the Day of Miracles » Opportunity to staff phone banks during TV broadcast » Recognition on event signage



Benefits subject to change if sponsorship not confirmed before April 1, 2019.

PRESENTING SPONSOR (Exclusive) $25,000+

» Logo as Presenting Sponsor on printed materials for the Physician Recognition Dinner

» Logo on prominent signage throughout the event and noted as Presenting Sponsor by the emcee

» Referenced as Presenting Sponsor in public relations activities » Opportunity to address the event attendees as part of the formal program » One reserved VIP table for eight guests at the event » Right of first acceptance for next year’s event

Women’s Board of Managers’ Physician Recognition DinnerApril 27, 2019

Be a part of this exciting evening at the University Club of MSU. Physicians, Sparrow leadership, and board members anticipate this wonderful event each year.

The Physician Recognition Dinner begins with Hall of Fame inductees and ends with the presentation of the Physician of the Year Award. This event truly highlights the exceptional Physicians at Sparrow and their impact on the health of our community.




Benefits subject to change if sponsorship not confirmed by April 1, 2019.

Ronald A. Voice, M.D., MS2018 Physician Leadership Award Winner

James P. Olson, M.D.2018 Physician of the Year

PRESENTING CIRCLE OF LIFE SPONSOR (Exclusive) $10,000+

» Logo as Presenting Sponsor on all printed marketing materials, including event brochure

» Logo on prominent signage throughout the event and noted as the Presenting Sponsor by the emcee

» Referenced in public relations activities as the Presenting Sponsor » Dinner for up to four people with the Vice President of the Sparrow Foundation and the Hospice House of Mid-Michigan Director (date TBD)

» Twelve complimentary entries for the Walk to Remember » Right of first acceptance for next year’s event » Industry exclusivity, if desired

CEDAR SPONSOR (Exclusive) $7,500

» Logo on prominent signage throughout the event and noted as the Gift Sponsor by the emcee

» Logo on approved take-away item given to each participant » Lunch for up to four people with the Hospice House of Mid-Michigan Director (date TBD)

» Ten complimentary entries for the Walk to Remember MAPLE SPONSOR $5,000

» Logo on prominent signage throughout the event and noted as the Maple Sponsor by the emcee

» Opportunity to schedule a private tour of Hospice for up to four people » Eight complimentary entries for the Walk to Remember

MAGNOLIA MEMORIAL SPONSOR (Exclusive) $3,500

» Recognition in the remembrance area of the event and noted as the Magnolia Sponsor by the emcee

» Recognition on day of event signage » Six complimentary entries for the Walk to Remember

OAK SPONSOR $2,500

» Recognition on day of event signage and noted as the Oak Sponsor by the emcee

» Four complimentary entries for the Walk to Remember

WHITE PINE SPONSOR $1,000 » Recognition on day of event signage » Two complimentary entries for the Walk to Remember

Hospice Walk to RememberMay 19, 2019

Join us to walk in honor of those that have ended life’s journey.

Enjoy the music, food, and kids’ activities in a memorial setting where loved ones will be remembered. All proceeds benefit Sparrow Hospice Services and help provide compassionate end of life care.



All gifts of $10,000 or more are recognized with membership in the Philanthropists' League and listed on donor recognition wall in the main lobby of Sparrow Hospital.

Benefits subject to change if sponsorship not confirmed by April 22, 2019.

PERSONAL BEST SPONSOR (Exclusive) $20,000+

» Logo as the exclusive Personal Best Sponsor on all printed marketing materials*

» Leading recognition on all web-based marketing materials* » Logo on prominent signage throughout the event and noted as Personal Best Sponsor by the emcee

» Referenced in media/public relations activities » Prominent logo on the back of all race participant t-shirts* » Twelve complimentary entries for the event » Twelve complimentary passes to the Race Day VIP area » Two Race Day VIP parking passes at the stadium » Opportunity to “start” the first Michigan Mile race heat » Opportunity to distribute race medals at the Michigan Mile finish line » Opportunity to include approved promotional item in parent information/participant registration bags

» Exclusive recognition as presenting sponsor at event, including opportunity for check presentation on center field at Cooley Law School Stadium

» Right of first acceptance for next year’s event

KIDSPRINT SNEAKER SPONSOR (Exclusive) $10,000

» Logo as the KIDSPRINT Sneaker Sponsor on all printed marketing materials*

» Recognition on all web-based marketing materials* » Emcee recognition during KIDSPRINT portion of the event » Prominent logo on back of all race participant t-shirts* » Recognition on additional signage/materials the day of the event » Eight complimentary entries for the event » Eight complimentary passes to the Race Day VIP area » One Race Day VIP parking pass at the stadium » Opportunity to “start” the first KIDSPRINT race heat » Opportunity to distribute race medals at the KIDSPRINT finish line » Opportunity to include approved promotional item in parent information/participant registration bags

FINISH LINE FAN SPONSOR $5,000

» Logo as Finish Line Fan Sponsor on the registration webpage » Logo on the back of all race participant t-shirts* » Recognition on additional signage/materials the day of the event » Six complimentary entries for the event » Six complimentary passes to the Race Day VIP area » Opportunity to provide a promotional banner to display near the finish line at the event

» Opportunity to include approved promotional item in parent information/participant registration bags

Join 2,000 children and their families for a one-mile run and a great day of fun at the Cooley Law School Stadium, home of the Lansing Lugnuts. The Sparrow Michigan Mile and KIDSPRINT will be held on Saturday, June 1, 2019.

The Michigan Mile is a kids-only race for children ages 13 and under. Those six and under can register to participate in the KIDSPRINT, which takes place on the warning track inside the stadium. All participants receive a registration bag, T-shirt, and finishers receive a medal!


Sparrow Michigan Mile June 1, 2019

For more Michigan Mile sponsorship opportunities please see reverse side.

ACTIVITY ZONE SPONSOR $3,500 » Logo as Activity Zone Sponsor on the registration webpage » Recognition on additional signage the day of the event » Four complimentary entries for the event » Four complimentary passes to the Race Day VIP area » Opportunity to provide a promotional banner for prominent display by the designated kids Activity Zone in the front of the stadium

» Opportunity to include approved promotional item in parent information/participant registration bags

RACE BAG SPONSOR $1,000 » Logo as Race Bag Sponsor on the registration webpage » Two complimentary entries for the event » Two complimentary passes to the Race Day VIP area » Opportunity to include approved promotional item in parent information/participant registration bags

*Must be confirmed prior to March 1, 2019 to be eligible for this benefit.



RUNWAY SPONSOR (Exclusive) $10,000+ » Logo as Runway Sponsor on select printed marketing materials » Recognition as Runway Sponsor on event webpage (viewed every time a vote is cast)

» Logo on prominent signage throughout the event and noted as Runway Sponsor by the emcee

» Referenced as Runway Sponsor in public relations activities » Opportunity to have promotional item/automobile on site at the Dapper Dads challenge and fashion show

» Opportunity to network with the models at the Dapper Dads Kick-Off, when voting goes live

» Eight complimentary VIP tickets to enjoy Dapper Dads with reserved seating to the fashion show

» Recognition in the Dapper Dads calendar » Right of first acceptance for next year’s event

Dapper DadsJune 6, 2019

Cast your votes, then cheer on the models–local business and community leading men–as they compete for the title of 2019 Dapper Dad. Now in its tenth year, this event has become a signature favorite. Held at Kositchek’s on N. Washington Square in Downtown Lansing, Dapper Dads (hosted by Sparrow Foundation’s Women Working Wonders) benefits women’s healthcare in our region.




Benefits subject to change if sponsorship not confirmed by May 10, 2019.

PRESENTING SPONSOR (Exclusive) $20,000+

» Logo as Presenting Sponsor on all printed materials for the Health Classic » Logo on Presenting Sponsor banner » Logo on event sponsor board and course menu on all player carts » Referenced in public relations activities » Recognition during dinner and awards program » Opportunity to speak/welcome golfers at dinner » Opportunity to have your name/logo on approved item distributed to all participants

» Two foursomes including carts, lunch for eight and dinner for sixteen (reserved seating)

» Right of first acceptance for next year’s event » Industry exclusivity on event, if requested

PLATINUM SPONSOR $10,000

» Logo on banner at lunch and dinner » Logo on Platinum Sponsor signs, one at each course » Logo on event sponsor board and course menu on carts » Special recognition during program » Opportunity to have your name/logo on approved item distributed to all participants

» Two foursomes including carts, lunch and dinner for eight (reserved seating)

CART SPONSOR (Exclusive) $7,500

» Logo on all player golf carts at each course » Opportunity to distribute an approved item to golfers via cart placement » Name on event sponsor board and course menu on carts » One foursome including carts, lunch and dinner for four

19TH HOLE DINNER & AWARDS SPONSOR (Exclusive) $6,000

» Recognition as dinner and awards sponsor during program » Logo on signage at event dinner » Recognition on event sponsor board and course menu on carts » Opportunity to help present awards at dinner » One foursome including cards, lunch and dinner for four

LUNCH SPONSOR (Exclusive) $5,000

» Logo on two signs at lunch » Name on event sponsor board and course menu on carts » One foursome including carts, lunch (reserved seating) and dinner for four

For more Health Classic sponsorship opportunities please see reverse side. Course preferences accommodated as received; register early!

The Sparrow Health Classic is one of the most renowned golf outings in the area. Join us for a wonderful day of golf that’s certainly in a class of its own.

This annual event takes place at Eagle Eye and Hawk Hollow Golf Courses. PGA Pros will join us prior to tee-off to give instruction to golfers on the practice ranges. After golf, enjoy dinner and a brief awards ceremony.

This exceptional day of golf benefits Sparrow’s commitment to extraordinary care for our region.

For more information on this event, please contact the Sparrow Foundation at 517.364.3620.

Sparrow Health Classic Golf Outing June 19, 2019

FLAG SPONSOR (Limited to Two) $5,000

» Flag signage with your name/logo on nine holes of each course » Name on event sponsor board and course menu on carts » One foursome including carts, lunch and dinner for four

BEVERAGE CART SPONSOR (Exclusive) $4,000

» Logo on beverage carts at each golf course » Name on event sponsor board and course menu on carts » One foursome including carts, lunch and dinner for four

GOLD SPONSOR (Limited to 18) $3,500

» Name on large sign, at one hole on each golf course » Recognition on event sponsor board and course menu on carts » One foursome including carts, lunch and dinner for four

DRIVING RANGE SPONSOR (Exclusive) $3,000

» Name on driving range sign, one on each driving range » Recognition on event sponsor board and course menu on carts » One foursome including carts, lunch and dinner for four

PUTTING CONTEST SPONSOR (Exclusive) $3,000

» Name on putting contest sign, one on each practice putting green » Recognition on event sponsor board and course menu on carts » One foursome including carts, lunch and dinner for four » Opportunity to distribute an approved item to putting contest participants

SILVER SPONSOR (Limited to 18) $2,500

» Name on sign at one hole on each golf course » Recognition on event sponsor board and course menu on carts » One foursome including carts, lunch and dinner for four

PUTT-PUTT CHALLENGE SPONSOR (Exclusive) $2,000

» Name on tee sign at one hole on each course » Recognition on event sponsor board and course menu on carts » Two golfer spots including cart, lunch and dinner for two » One foursome in putt-putt challenge at Little Hawk, including dinner for four with the golfers

VOLUNTEER SPONSOR (Exclusive) $1,500

» Recognition on one sign at volunteer registration » Recognition on event sponsor board and course menu on carts » Two golfer spots including cart, lunch and dinner for two

TEE SPONSOR (Limited to 18) $500

» Name on tee sign at one hole on each golf course » Recognition on event sponsor board and course menu on carts » One guest for dinner (does not include any golfer entries)

Benefits subject to change if sponsorship not confirmed by May 30, 2019. All sponsors are recognized along with event highlights at SparrowFoundation.org.



» Logo as Presenting Sponsor on all printed marketing materials for the concert

» Logo on prominent signage at the event and noted as Presenting Sponsor by the emcee

» Referenced in public relations activities as the Presenting Sponsor » Notable recognition by Tim Staudt on Staudt on Sports plus live interview » Enjoy the concert from one of two VIP tables, reserved for 16 guests (includes VIP parking)

» Right of first acceptance for next year’s event

SPARTAN SPONSOR $5,000

» Name on prominent signage at the event » Notable recognition by Tim Staudt on Staudt on Sports plus live interview » Enjoy the concert with Spartan Leadership from one VIP table, reserved for ten guests (includes VIP parking)

PATRIOTIC SPONSOR $2,500

» Name on prominent signage at the event » Notable recognition by Tim Staudt on Staudt on Sports plus live interview » Enjoy the concert from one VIP table, reserved for eight guests (includes VIP parking)

DRUMLINE SPONSOR $1,000

» Name on signage at the event » Enjoy the concert from one VIP table, reserved for eight guests (includes VIP parking)

MUSIC SPONSOR $500

» Name on signage at the event » Enjoy the concert from one VIP table, reserved for four guests (includes VIP parking)

Spartan Marching Band for Kids ConcertSeptember 2019

Enjoy a private Michigan State University Spartan Marching Band concert. The Spartans will perform patriotic and traditional music in the backyard of Tim & Cathy Staudt’s home.

The event includes delicious food, music, auction items and the opportunity to mingle with your favorite MSU athletic coaches. Proceeds benefit both Sparrow Children’s Center and the Spartan Marching Band.


Event hosts, Tim and Cathy Staudt.

Beneifts subject to change if sponsorship not confirmed by August 2019.




» Logo as Presenting Sponsor on all printed marketing materials for Art a la Carte

» Logo on prominent signage throughout the event and noted as Presenting Sponsor by the emcee

» Referenced in public relations activities as the Presenting Sponsor » Twelve tickets to enjoy Art a la Carte » Right of first acceptance for next year’s event » Industry exclusivity, if requested

EMERALD SPONSOR $5,000

» Name as Emerald Sponsor on select printed marketing materials for Art a la Carte

» Logo on prominent signage throughout the event and noted as Emerald Sponsor by the emcee

» Eight tickets to enjoy Art a la Carte

HEALING SPONSOR $2,500

» Recognition on signage at the event » Four tickets to enjoy Art a la Carte

FRIENDS OF SPARROW $1,000

» Recognition on signage at the event » Two tickets to enjoy Art a la Carte

Art a la CarteOct. 4, 2019

In furtherance of their belief in the power of art in healing, Art a la Carte, a premier event, is hosted by the Sparrow Foundation’s Women Working Wonders. This exclusive art gallery will captivate the audience and allow for the savoring of edible delights from the a la carte menu. Sponsors will have an opportunity to attend a VIP pre-party and bid on the limited-edition pieces. All proceeds will benefit women’s health initiatives at Sparrow Hospital.

Beneifts subject to change if sponsorship not confirmed by August 2019.



PLATINUM SPONSOR (Exclusive) $10,000+ » Logo as Presenting Sponsor on all printed marketing materials for T.G.I.F.

» Logo on prominent signage throughout the event and noted as the Presenting Sponsor by the emcee

» Referenced in public relations activities as the Presenting Sponsor » 16 tickets to enjoy T.G.I.F. (includes VIP parking) » Right of first acceptance for next year’s event » Industry exclusivity, if requested

PLATINUM SPONSOR (Exclusive) $7,500 » Logo on prominent signage throughout the event and noted as the Platinum Sponsor by the emcee

» Your name/logo on an approved take-away item given to each of the 250+ expected attendees

» Referenced in public relations activities as the Platinum Sponsor » 12 tickets to enjoy T.G.I.F. (includes VIP parking) » Industry exclusivity, if requested

GOLD SPONSOR $5,000 » Logo on prominent signage throughout the event and noted as the Gold Sponsor by the emcee

» Eight tickets to enjoy T.G.I.F. (includes VIP parking)

EXCITE SPONSOR $3,000 » Name on signage throughout the event, including a special sign at the bar

» Six guest tickets to the event (includes VIP parking)

SILVER SPONSOR $2,500 » Recognition on signage at the event » Four tickets to enjoy T.G.I.F. (includes VIP parking)

WINE PULL SPONSOR $2,500 » Name on signage throughout the event, including a special sign at the Wine Pull

» Four tickets to the event (includes VIP parking)

BRONZE SPONSOR $1,000 » Recognition on signage at the event » Two tickets to enjoy T.G.I.F. (includes VIP parking)

The Guild’s Incredible Fundraiser (T.G.I.F.)Nov. 1, 2019

T.G.I.F., the Guild’s Incredible Fundraiser is hosted by the Sparrow Hospital Guild, which has been in existence since 1924. Join friends, family, and community leaders for an evening of food, music and surprises.




Benefits subject to change if sponsorship not confirmed by Oct. 13, 2019.


» Logo recognition on all print and web based marketing materials, with links back to your website*

» Logo recognition on the binder cover and on each divider page inside SHS binder*

» Recognition as the co-sponsor of the series before each presentation. » Inclusion in social media and other public relation efforts, as available » Opportunity to provide a banner for prominent display by the podium at the kick-off SHS event

» Opportunity to distribute promotional giveaways and literature at the kick-off SHS event via a designated table/booth

» Opportunity to provide resource pages for the SHS binder* » Eight complimentary seats for the luncheon

PLATINUM SPONSOR $2,500

» Logo recognition on the binder cover and on each divider page inside SHS binder*

» Opportunity to provide a banner for prominent display at a SHS event » Opportunity to distribute approved promotional giveaways and literature at a SHS event

» Opportunity to provide a resource page for the SHS binder* » Four complimentary seats for the luncheon

INSPIRATION SPONSOR $1,000

» Name recognition on each divider page inside the SHS binder* » Opportunity to distribute approved promotional giveaways and literature at a SHS event

» Opportunity to provide a resource page for the SHS binder* » Two complimentary seats for the luncheon

Sparrow Senior Health SeriesSeptember 2019

Sparrow’s annual Senior Health Series addresses a prevalent health concern in our Senior population.

The six-week series features Patient-centered, evidence-based best practices on a broad range of issues relevant to the health theme. The free community education presentations are targeted towards Seniors and their adult caregivers.

For more information on this event, please call Katie Hubbard at 517.364.8146 or email [email protected]

Benefits subject to change if sponsorship not confirmed by July 1, 2019.



event sponsorship - sparrow foundation · presenting sponsor by the emcee » referenced in public...

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