evaluation the benefits of social annotation for collaborative · conclusion •there is a...

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Armin Doroudian Web Science Course Evaluating the Benefits of Social Annotation Annotation for Collaborative Search Rating Tagging Grouping Commenting

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Page 1: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

Armin Doroudian

Web Science Course

Evaluating the Benefits of Social Annotation Annotation for

Collaborative Search

Rating TaggingGrouping Commenting

Page 2: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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Agenda

Introduction

Experiment

Results

Conclusion

Page 3: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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Searching in social services is focused only on certain types of content and is closed

3Source: http://www.theconversationprism.com/

Page 4: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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Users often collaborate to accomplish a task. So why not a Collaborative Search?

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Page 5: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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Collaborative Search Study

Respondentsnts

N=204

Watch over someone‘s shoulder

shoulder87.7%

E-mail someone someone results

results86.3%

Call someone on on the phone

49.0%

Desire to parallelize parallelize task

•How to traverse the the space?

•How to avoid redundant informationinformation

Difficulty in helping helping collaborators

collaborators•How to share the the result

Not realizing the need need to share the

results•Only share the results, when the search is completecomplete

A survey with employees from Microsoft

Page 6: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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How useful are Social Annotations and how they are used separately and together?

Rating

Tagging

Grouping

Commenting6

Page 7: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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LearnWeb 2.0 syndicates resources from Web 2.0 Systems and supports collaboration functionalities

Page 8: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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Research questions

• In what situations is searching social media more useful than

regular Searching?

• What group processes appear in collaborative searching?

• How important or prevalent are social notification services?

• How do people react to and take advantage of notifications of

activities from collaborators?

Page 9: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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24 Participants were recruited. All with academic, most technology-oriented degrees.

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Page 10: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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What Web 2.0 tools are used on a regular basis and for what prupose?

Web 2.0 toolsYouTube

~ 100%

Facebook

57%

Flickr

Purpose

~ 25%

Delicous

< 5%

Connecting

with friends

61%

Watching videos

42%

Sharing

19%

Questionnair Results

How do people interact with Web 2.0 tools and what is the role of user-added ratings and comments?

Find resources

How do they share

resources75% : Write a comment or just bookmark

Tagging or Rating are far less popular

The half used

keyword searching

Listings of new or

recommended itemsOnly one

mentioned

browsing

Page 11: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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Procedure

Asynchronus

collaboration :

Ratings

Comments

Tags

Tasks

Groups of three :Create a list/group of 20-30 resources for a specific question

Example Tasks:-Planning a trip-Preparing a seminar-Recommend music

Page 12: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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Log Based Analysis

Other documents(PPT, PDF)

4% Video & Audio51%

Web Sites33%

Images12%

Figure 1: Media types of the discovered resources

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Figure 2: Collaborative Search

Page 13: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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Conclusion

• There is a imbalance between what users search for and what they actually share

• Social annotations are only considered as secondary relevance indicators for search results

• Collaborative search requires direct communication

Page 14: Evaluation the Benefits of Social Annotation for Collaborative · Conclusion •There is a imbalance between what users search for and what they actually share •Social annotations

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Conclusion

• There is a imbalance between what users search for and what they actually share

• Social annotations are only considered as secondary relevance indicators for search results

• Collaborative search requires direct communication

Thank you!