Question

What have you learnt from your audience feedback?

AnswerBefore I started making my products, I collected information via a questionnaire from the target audience to give me initial ideas concerning the key aspects of what should be included in a music video, digipak and magazine advert from the Acoustic genre.

The results are below..

Answer

After creating my music video, 5 members from the target audience between the ages of 15-30 watched my music video and supplied positive and negative feedback on what was good and what could be improved. I decided to also ask for feedback from people who not only like acoustic music but also like different genres also, for example R&B. I also asked for feedback from the artist himself to understand how well he thought his performance was.

Click on the link below to watch the video…

https://www.youtube.com/watch?v=g6PvXo_XgV8

Personally, I think that the outcome of my music video was successful. The mis en scene in the music video made it clear to the audience that it is a acoustic genre music video, which is what I desired to achieve. The use of camera work used throughout the video (shot sizes and angles) is an aspect which was also executed well and was also highlighted by the target audience. I believe that the angles used were very creative, for example, the use of low angle shots and Dutch tilts. However there are some aspects throughout the music video which could be improved. The lip movement of the artist at some points during the video are not synced with the music, which was also noticed by some from the target audience. Also, I could have improved on quicker succession between the shots which would have made the music video look cleaner. Overall I am pleased with the outcome of the video.