Research

Challenge Technology Function Effect SignificancePowerPoint

Planning

Challenge Technology Function Effect SignificanceCeltx Celtx achieves industrial film

script format – every piece of spacing/every margin is just as it should be on scripts that pass through the industry.

Using this format will benefit the director, as each page on Celtx equates to a minute, so each page allows you to have a rough idea of how long your film will be. For example, if you have 5 pages, your film will likely last 5 minutes.

Construction

Challenge Technology Function Effect SignificanceEditing together clips in iMovie was difficult because the bracket trim…

(Example)

AVID’s trimming tool presents two windows which represent the end of the preceding clip and the beginning of the succeeding clip.

(Example)

Clips can be manipulated by “trimming” individual frames or ten frames at a time.

(Example)

Action flows fluidly from one shot to the next across the cut, achieving the desired match on action.Movement appears to be…

(Example)

Continuity editing requires that editing is “invisible” – that is to say that cuts do not draw attention to themselves (this is especially important in social realism where the filmmaker is trying to avoid artifice or any semblance of it). The seamless editing made

possible by the trimming tool meets this challenge well.

(Example)Creating a near-perfect replica of a Sight & Sound magazine was difficult using Microsoft Word because it did not have the right tools to replicate a Sight & Sound review. Microsoft Words only provided me with a very basic format/layout (with icons such as…)

(Talk about why in detail)

Online Desktop Publishing Software presents me with the option of replicating certain forms and structures of an exemplary Sight & Sound review.

The line separators, and the different style areas of the page (synopsis in own box) etc.

This software allows me to reproduce the look and the precision/professionalism of an industry intellectual film magazine. Particular tools (such as…) enabled me to meet particular challenges (highlight certain icons in the video, and explain their significance – hover over tools, use their descriptions - “this tool enabled me to…”).

Using this software to this degree of successfulness will demonstrate a higher amount of precision within the magazine article, and enable good spacing between the wording in the article.

The readers of Sight & Sound magazines and magazine readers in general will be able to understand the format of the layout of the magazine. They are able to typify specific conventions which they will associate with the magazine norm.

Evaluation

Challenge Technology Function Effect SignificancePrezi