EVALUATION

1. IN WHAT WAYS DOES YOUR MEDIA PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVENTIONS OF REAL MEDIA

PRODUCTS?

My magazine generally conforms to conventions. It features a central Masthead which is reasonably conventional, although many magazines feature it on the left third for maximum visual impact. My use of cover lines and pugs is also quite conventional.

These magazines areMostly conventional although the third magazine features an unconventional use of a long two shot.

1. IN WHAT WAYS DOES YOUR MEDIA PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVENTIONS OF REAL MEDIA

PRODUCTS?

In general my magazine is very conventional. The title appearing in the top left is very conventional as is the contents lines appearing on the far left.

In comparison, these contents pages both conform to and challenge conventions. The kerrang contents page challenges conventions somewhat by having a large amount of pictures on its contents page. Where as on my contents page I have used three images: a very typical amount.

1. IN WHAT WAYS DOES YOUR MEDIA PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVENTIONS OF REAL MEDIA

PRODUCTS?

My double page spread is also very conventional. The use of a picture to take up a whole page is very conventional for spreads.

These spreads are also very conventional, spreads hardly ever break conventions. These spreads all feature text and a title on one page and a picture on the other. They also feature pull quotes some use them for the title.

2. HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL GROUPS?

My magazine likely represents the hip hop sub-culture. This includes diversity in hip hop culture which includes many ethnic groups. Associations with the subculture are rapping, breaking, DJing and graffiti art.

From the new millennium, hip hop fashion consisted of baggy shirts, jeans, and jerseys.

However, as modern Hip Hop artists have linked up with designers like Louis Vuiton, the clothes got tighter, more classically fashionable, and expensive.

2. HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL GROUPS?

My magazine represents multiculturalism. In my magazine I have used pictures of models from various ethnic backgrounds.

This deals with the issue of race and a multi ethnic society in Britain. They are also all teenagers which likely indicates that my magazine will likely appeal to teenagers more than adults.

I have also used a female model for my front cover as well as male models which address the issue of gender.

3. WHAT KIND OF MEDIA INSTITUTION MIGHT DISTRIBUTE YOUR MEDIA PRODUCT AND WHY?

There are a small number of companies that would likely distribute my magazine.

IPC is an excellent choice for a distributor as they have over 60 famous and successful brands including their sole music magazine NME.

However, due to NMEs success, it is unlikely they would publish a new magazine along side it as they would not want to jeopardise its success, even though there is a gap in IPC for my magazines genre.

Future plc has a large gap in its music category as it does not have a music magazine brand of my genre . This means it would be more likely to publish my magazine.

They would likely publish my brand as they own many succesful brands and could profit from a music brand of my genre (Hip Hop and RnB.)

3. WHAT KIND OF MEDIA INSTITUTION MIGHT DISTRIBUTE YOUR MEDIA PRODUCT AND WHY?

The media institution that would likely distribute my magazine is Bauer. This is because they have a gap in the market for my genre.

Moreover, as they do not have a single successful music magazine there is a higher chance of them publishing my magazine.

4. WHO WOULD THE AUDIENCE BE FOR YOUR MEDIA PRODUCT?

• My magazine represents many areas of society. Most notably multiculturalism as I have used models from many ethnic backgrounds in my magazine.

My typical target audience would be both male and female, around 14-30 years of age and likely from a working class background.

They would likely be from an ethnic background although all backgrounds would be encouraged.

5. HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE?

• My target audience is attracted predominantly by the artists mentioned on my front cover which would likely appeal to their musical taste. The monotone/cool colour scheme may also appeal to them.

They may also be attracted by the ‘Festival Guide’ which could prove useful if they had an interest in music festivals.

5. HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE?

The inclusion of music charts may also attract my target audience if they are interested in popular music and keeping up to date with music charts.

6. WHAT HAVE YOU LEARNT ABOUT TECHNOLOGIES FROM THE PROCESS OF

CONSTRUCTING THIS PRODUCT?• The software I have used in the planning

and construction of my magazine is Adobe Photoshop and Adobe InDesign.

• Photoshop was highly effective as itallows for easy and effective image Manipulation and offers a wide amount of customization.

It also allows multiple layers Which helps build the layout of your magazine and can be used effectively to create a professional looking product.

6. WHAT HAVE YOU LEARNT ABOUT TECHNOLOGIES FROM THE PROCESS OF

CONSTRUCTING THIS PRODUCT?

• I have learnt to use InDesign at a basic level. I have learnt how to import and export documents.• I have also learnt how to resize and re-colour

images and text in Photoshop

I also learnt how to use the rectangle tool to make a divider

7. LOOKING BACK AT YOUR PRELIMINARY TASK, WHAT DO YOU FEEL YOU HAVE LEARNT IN THE PROGRESSION FROM IT TO THE FULL PRODUCT?

• I have learnt many things in the production of my final magazine from my preliminary task to now.

I have learnt that the front cover always has the model making eye contact with the audience

I have learnt about puffs/pugs and how they can be used to attract the readers attention.

I have learnt that a barcode must appear on the magazine if it is to be sold.

I have learnt that text shouldn’t be too big or too bold and that it shouldn’t cover the models face.

I have learnt that there is usually one main story that attract your target audience and that the model is also used to attract your target audience.

7. LOOKING BACK AT YOUR PRELIMINARY TASK, WHAT DO YOU FEEL YOU HAVE LEARNT IN THE PROGRESSION FROM IT TO THE FULL PRODUCT?

I have learnt that pictures need to be ‘anchored’ with text

I have learnt that there are usually many features in a magazine and that there needs to be a lot of small text for the features In order for it to look professional.

I have learnt that there is usually several pictures on a contents page.

I have learnt that the issue number and date should also appear on the contents page.

7. LOOKING BACK AT YOUR PRELIMINARY TASK, WHAT DO YOU FEEL YOU HAVE LEARNT IN THE PROGRESSION FROM IT TO THE FULL PRODUCT?

For my double page spread I have learnt that generally a page(usually the left) is dedicated to an image.

I have learnt that double page spreads feature pull quotes. These are used to summarise the article and gain the readers attention.

I have learnt that for the article to look professional it must be of a substantial size and in a small font.

I have learnt that the name of your magazine should appear on every page in the magazine.