euro airways
DESCRIPTION
Powerpoint presentation for the company Euro Airways as proposed by Audrey Koetting, Lauren Levi, Bryn Likins, and Jay StartzTRANSCRIPT
Audrey Koetting
Lauren Levi
Bryn Likins
Jonathan Startz
Recovery
Last year, low cost airlines reported a 8.7% increase in passenger numbers.
In contrast, legacy carriers experienced a 1.9% decrease is passenger numbers.
Industry Overview
Porter’s Five Forces
High Buyer Power High Supplier Power High Threat of
Substitute Services High Threat of New
Entrants High Rivalry Among
Existing Competitors
Market Analysis
Blue Air EasyJet
Euro Airways
Broad Cost Leadership
Sustainability Special Features Superior
Customer Service
Information Technology
Personalized experience
Custom tailored web profiles
Innovative features
The Future of European Travel