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Ethical agent
Ethical agent
Small scale producers
Retailers
Existing supply chain issues
Ethical agent
Small scale producers
Retailers
Ethical agent
Small scale producers
Retailers
"Ethical agents just make better business sense"
M&S
"40% of developing world workers work in agriculture"
Small scale producers are one part of the story…
retailers are another part of the story…
Ethical agent
viewing supply chains differently can create new opportunities for
retailers, farm workers and owners alike...
...ethical agents are one way of looking at supply
chains from another perspective
A number of ethical agents have
been market tested with the help of Shell Foundation, the next
pages tell you more about their story-
Ethical agent
The results • CottonConnect has trained
26,000 farmers on sustainable production methods, and has a target to train 100,000 more, and impact 500,000 livelihoods, by 2015
• One of its main customers, C&A, has traced it's cotton supply chain and significantly increased it's organic cotton supply . C&A sold 26 million organic cotton garments in 2010
• They have a growing retailer and brand base
The results • a profitable enterprise
supplying more than 6 major retailers and manufacturers across Europe and Australia.
• In the 2011 season, 218 Zimbabwean farmers were growing Tabasco chillies for the Elephant Pepper Company, thanks to TBTC.
• With each chilli farmer responsible for some 7 people, having a fixed source of demand, a fixed price, and cash payments every two weeks has helped the community with providing for livelihood essentials
The results • Bright Futures graduates
become independent entrepreneurs by transitioning from farm labourers to independent outgrowers which supply the main farm hub
• the fields tended by the Bright Futures entrepreneurs have had a greater yield
• Haygrove Heaven farm has been able to expand faster that anticipated
• the Bright Futures programme has taught employees critical skills - from better production methods to driving and reading
• the farm is now attracting more high quality applicants for jobs
But what does all of that mean for me?
Could setting up an ethical agent business model be a good option for you? Here are just a few tips we've thought about. You may have your own ideas about how ethical agents could be used...
Where are there
windows of opportunity to create change?
Some things to consider
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