essentiality of changes of business models by erika asnina, lv
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Institute of Applied Computer Systems Riga Technical University, Latvia
November 5, 2013 BSC’ 2013 Riga, Latvia
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The business model of a large organization includes ◦ Complex business processes, different business goals,
visions, strategies, stakeholders, resources, artifacts and so on
Knowledge about the business is distributed among employers and employees ◦ Senior managers see the whole picture from their eminency ◦ Lower-level managers and workers may know more specific
details
In order to manage the complexity, supporting information systems are used ◦ Enterprise Resource Planning systems, Decision Support
Systems, analytical toolsets, etc.
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A “real-world” business with multiple goals, visions, strategies, processes, objects, rules and events
Business processes supported by information systems and ICT
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Strategic layer (planning)
vision, goals and objectives
Business model layer (architecture)
data structure and money earning logic
Process layer (implementation)
implementation of the business model in business
structure, business processes and infrastructure
(including information technology tools)
Viewpoints: business architecture, data architecture, application architecture, technology architecture; capability viewpoint, data and information viewpoint, operational viewpoint, project viewpoint, service viewpoint, standard viewpoint, and system viewpoint; business requirements, software requirements, business process logic, business and software objects, technology.
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Technological forces Competitive forces Customer demands Legal environment forces Social environment forces
External forces are interrelated as forces
from the social environment that may affect customer demands and technological forces.
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Big importance means that an impact on the organization is crucial, and the changes have to be adapted quickly, in order to keep its sustainability in the market;
Medium importance means that an impact on the organization is less crucial than in the previous case, but the organization has to react adequately quickly in order to adapt the changes in the environment to its business model;
Small importance means that an impact on the organization is inessential; thus, the organization may delay the adaptation of changes. However, it is not recommended postponing those changes in order to keep organization’s sustainability in the market.
[Jakimavicius, T., Kataria, P., Juric, R.:Semantic support for dynamic changes in enterprise business models. Journal of Integrated Design & Process Science. Vol. 14, Issue 2, 1--11 (2010)]
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Elements to
be changed
Business
process A
Business
process B
Business
process C
Business
process D
uses
uses
uses
uses
Business Strategy
Business OrganizationInformation and Communication
Technology
Business Process and
Data Model
Social Environment
Legal Environment
Co
mp
etitive
Fo
rce
s
Customer Demand
Technological Changes
Small Importance
Big or Medium
Importance
Big or Medium
Importance
Big or
Medium Importance
Big or Medium
Importance
Scope depends on:
- a number of the elements to be changed;
- frequency of usage of the elements;
- a number of elements and business processes
indirectly affected by the change.
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The assessment of the essentiality of a software change would take into account factors, which are important for developers of supporting information systems (the scope of changes), and factors, which are important for business sustainability in the market (the importance of changes).
The essentiality is evaluated as a sum of products of the multiplication of importance of a change (that is determined by its origin environment) and the scope of changes in a business model of implemented processes caused by them.
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The research has been conducted within the framework of project No. 1.10 “Competence Centre for Information and Communication Technologies”.
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