essential linkedin_10 tips

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@KCCLAVERIA KCCLAVERIA COM Essential (10 tips for a stellar brand)

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I love speaking at company meetings, open houses, workshops, and conference about creating your Professional Brand with LinkedIn. This is an example of the presentation I use to support my discussion

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Page 1: Essential linkedIn_10 tips

@KCCLAVERIAKCCLAVERIA COM

Essential

(10 tips for a stellar brand)

Page 2: Essential linkedIn_10 tips

@KCCLAVERIAKCCLAVERIA COM

WHY LINKEDIN?

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Because it is the world’s largest professional network.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM@CoachHoward | FOXCOACHING.COM

It has 300,000,000 Members (and growing).| 200 CountriesPhoto credit: press.linkedIn.com

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@KCCLAVERIAKCCLAVERIA COM

Your LinkedIn profile ranks high on Google.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Recruiters use it.Credit: http://web.jobvite.com/rs/jobvite/images/Jobvite_2012_Social_Recruiting_Survey.pdf

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

YourESSENTIAL LINKEDINSTRATEGY@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

TIP #1:Complete your profile.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Go for it. Don’t forget your LinkedIn URL

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM@KCCLAVERIA | KCCLAVERIA.COM

TIP #2:Use keywords in your profile.

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@KCCLAVERIAKCCLAVERIA COM

Add keywords to your professional headline.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Use keywords in your summary.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Mention what tools and expertise you have.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Share content related to your work

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Mention clients you have worked with.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Keywords increase your chances of getting found.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

TIP #3:Show off key projects.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Use projects to expand your challenges and opportunities

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

LinkedIn will show your projects under each role.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

TIP #4:Connect only with people you know or you’ve met.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Connect with colleagues or people you’ve met at networking events.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

TIP #5:Customize your message when inviting people.@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

AlwaysCustomize your message.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

TIP #6:Post consistently.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Participate in Discussions and share links to industry news and your own work.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Posting regularly keeps you on people’s radar.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

TIP #7:Acknowledge other’ contributions.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

But only do it when it’s appropriate.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

TIP #8:Check who’s checking your profile.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

You’ll find this at the right-hand side of your LinkedIn feed.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Check this section to discover new people to connect with.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

TIP #9:Recommend the “good” work of others.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Leave a recommendation for people who you’ve worked with and can vouch for.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

Also, don’t be shy about asking for recommendations too.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

TIP #10:Invite people to meet you offline.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

“Get Your Network On”- Invite people for coffee. - Ask for informational

interviews.

@CoachHoward | FOXCOACHING.COM

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@KCCLAVERIAKCCLAVERIA COM

P.S. For more help with your LinkedIn Profile, sign-up for my weekly webinars at

http://www.foxcoaching.com/Webinars-Linkedin.html

@CoachHoward | FOXCOACHING.COM