ericsson traffic and market report key findings presentation june 2012

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Public | © Ericsson AB 2012 | 2012-06-05 | Page 1 June 2012

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A presentation of key findings from Ericsson's second Traffic and Market Report June 2012. Ericsson has performed measurements since the early days of mobile broadband from a large base of live networks covering all regions of the world. This report highlights the results of these meaurements, it states that by 2017, there will be 9 billion mobile subscriptions worldwide. To read the report in full: http://www.slideshare.net/EricssonSlides/ericsson-traffic-and-market-report-june-2012 www.ericsson.com/trafficmarketreport

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Page 1: Ericsson Traffic and Market Report Key Findings Presentation June 2012

Public | © Ericsson AB 2012 | 2012-06-05 | Page 1

June 2012

Page 2: Ericsson Traffic and Market Report Key Findings Presentation June 2012

Public | © Ericsson AB 2012 | 2012-06-05 | Page 2

› It includes analyses based on Ericsson network measurements and other relevant studies to provide insights into the current traffic and market trends.

› Ericsson has performed measurements since the early days of mobile broadband from a large base of live networks covering all regions of the world.

› For the full report and more information visit www.ericsson.com/traffic-market-report

About the report

Page 3: Ericsson Traffic and Market Report Key Findings Presentation June 2012

Public | © Ericsson AB 2012 | 2012-06-05 | Page 3

Technology Coverage

› 50% of world’s population covered by LTE 2017› 60% of traffic to be generated from metro and urban areas

where 30% of population resides, representing less than 1% of the Earth’s total land area

Metro: > 4,000 people/sq km Suburban: 300-1,000 people/sq km

Urban: 1,000-4,000 people/sq km Rural: < 300 people/sq km

Page 4: Ericsson Traffic and Market Report Key Findings Presentation June 2012

Public | © Ericsson AB 2012 | 2012-06-05 | Page 4

9 billion Mobile subscriptions end 2017

M2M subscriptions not included

6.2 billion mobile subscriptions end of 2011

Page 5: Ericsson Traffic and Market Report Key Findings Presentation June 2012

Public | © Ericsson AB 2012 | 2012-06-05 | Page 5

3 Billion smartphone Subscriptions end 2017

Page 6: Ericsson Traffic and Market Report Key Findings Presentation June 2012

Public | © Ericsson AB 2012 | 2012-06-05 | Page 6

Mobile Traffic Update

DVB-H, Wi-Fi, and Mobile WiMax.not included

Based on actual measurements

Page 7: Ericsson Traffic and Market Report Key Findings Presentation June 2012

Public | © Ericsson AB 2012 | 2012-06-05 | Page 7

Data Consumption per device and month

8 GB

3.2 GB

1.1 GB

2017

2 GB

650 MB

250 MB

2011

Page 8: Ericsson Traffic and Market Report Key Findings Presentation June 2012

Public | © Ericsson AB 2012 | 2012-06-05 | Page 8

15 times Mobile data Traffic by end of 2017

‘Traffic’ refers to aggregated traffic in mobile access networks. DVB-H and Mobile WiMax or WiFi traffic have not been included. M2M traffic not included.

Page 9: Ericsson Traffic and Market Report Key Findings Presentation June 2012