episerver behavioral merchandising: the right products for the right customers
TRANSCRIPT
Showing visitors what is relevant, as soon as they land on your website
Competition among websites is very high
It’s based on behavioral analytics – which impacts merchandising activities online
Why EPiServer Commerce?
Technique to increase sales by analyzing customer behavior and understanding what the customer likes
Learnings are then used to distinguish what each customer is likely to buy, and shows them the relevant products on the home page.
What is Behavioral Merchandising?
Powers your search capability with adaptive search
Auto-suggestions
Advanced self-learning techniques
Behavioral Merchandising by EPiServer Commerce
Single catalogue to sell which maximizes earnings & saves time
Flexibility in creating new product range
Accurate descriptions and pricing information against each product
Guided Search
How EPiServer Commerce can benefit your website
CTR are displayed to them frequently
Auto complete feature lets the customer see search results much faster and more accurately
Adding similar words and synonyms for what is being searched for
How to get higher conversion rates
Other Slideshare Decks You Might Like
That’s not all, feel free to share this information
For any queries on EPiServer Integrations, Migration and
Implementation
Suyati provides marketing technology and integration services for companies that wish to combine the best of breed solutions and create a unified approach to customer acquisition. This unified digital marketing approach requires system integration between various CMS and CRM platforms, and a slew of eCommerce, Marketing Automation, Social Media Listening, email and social marketing, and customer service systems. Our specialized knowledge in Salesforce, open source and .Net based systems enables us to build effective custom integrated solutions for our clients.