enterprise opportunities with huawei's digital sdp, bill yu, huawei
TRANSCRIPT
Current situation: Services are developing rapidly. However, the traditional CT MKT dries up. To ensure the service development, transformation is required urgently.
130%Shanghai user
penetration rate
8.4 billionRevenue scale increase
by 10%
45%Ratio of group customer
service revenue
16%Profit margin
Step by step to transformation
Revenue increasing, efficiency improvement, and cost reducing
Multi-domain digital operation transformation
Smart parkGroup customer
service e-commercialization
Smart community Big data M2MOnline channels ...
Shanghai Unicom - Making a Breakthrough More Easily in Enterprise B2B Services
ICT Transformation Solution Architecture of Shanghai Unicom -- From Innovation to Sales
Third-party service integration
API Integration and Exposure API Access Control
Subscription mgmt Order mgmt
Customer service Charging
Product mgmt
Partner mgmt …
Product mgmt Resource mgmt
Invoice mgmtBill mgmtBSS/OSS
Carrier network systemServer template SO engine ...
Group customer Internetized portal (government and enterprise customer, AM, CSC, SI, and SA)
E-commerce portal
Enterprise workbench
Channel product exposure
Campus base
Operation center Maintenance center
Synchronize user, product, billing info; anticipate resources.
Enable or suspend services.
Third-party SaaS application
Server StorageBasic carrier resources
Application Innovation & Aggregation
Digital SDP
Enterprise enter park enjoying turnkey service
Registration• Registration
• Login info
• Account
activation
Sign Contract• License upload
• Online account
bind
• Online contract
One-stop purchase • Access e-commerce portal
• Select service & product
• Online payment & provisioning auto
Convergent ICT service
SaaS Store• OA/Mail
• ERP/
CRM…
Service & product package (product/capability/resource…)
CT on demand • FBB/MBB
• cloud PBX
• VPN…
IT on demand
• Clouded VM/storage
• Cloud desktop…
Typical Scenario of Digital Enterprise: Smart Industry Park
Xunmeng OA : From Innovation to Sales
$
SaaS Product+Service
$ XunmengHuawei
Global
Telecom Capabilities FrameworkOperationDigital SDP
User Mgt.
Product Mgt.
Order Mgt.
Buy
Billing
Payment
Promotion Mgt.
Channel
Big Data
Digital SDP Provide following services:
OA Applicatio
n
IKEA as a reference/worldwide leader of furniture --Arrange multiple rooms of your house
DevOps Center
ComponentsDomain specific
Business Ops CenterCommon
Com
bine
dC
ompo
nent
s
Dig
ital S
DP
Bas
icC
ompo
nent
s
Solu
tions
Multiple Scenarios Supported
DevOps Center Common
Capabilities/Services Center
Telecom
Aggregation
Commerce Delivery
Order Shoppingcart
DigitalContent
Domain specificDigital
EnterpriseMBB
tariffing
IndustrySpecific
GeneralOTT
Business Ops Center
Marketing & Promotion Tool Kits
Partner aggregation Framework
Common
Com
bine
dSe
rvic
es
Deployment/ Versioning
Uni
fied
cons
ole
Logging/Alarming
Service status
Dig
ital S
DP
Bas
icSe
rvic
es
Utilities
Solu
tions
API exposure
DigitalEnterprise
MBBSponsoring
DigitalContent
SmartHome…
Uni
fied
cons
ole
12 Domains, 100+ Capabilities
Capability Center
Basic Service
Telecom CapabilitiesOauth
Industry Capabilities
Digital Service Enablement Common Capabilities
EnablementCloud
Production Aggregation Deal Delivery
ProductChargin
g
Recommend
Present
Settlement
Comments
Rating
Subscription
Loyalty point
Label
Preview
DRM
Infrastructure
Basic Order
Logistics
MiddlewareContract Signing
Registration
App Deployment
App Monitoring
Scale
CombinedService
Combined Order
Digital Service Common Combined Capabilities
Shopping Cart Combined Campaign
Digital Content Domain Combined capabilities
Format Conversion
Payment
Membership
Big Data Analysis
Digital Enterprise Domain Combined
capabilities
Digital Transaction Domain Combined
capabilities
Invoice Service
Service Fulfillmen
tCustomer Reviews
Enterprise Certification
IP Push
User
Content
Favorites
Traffic Purchase
Traffic Exchang
eTraffic distribution
Network
Consume list
Order on-behalf
Top up and order
Pay by somebody
Gift
Streaming
Download
Common CapabilitiesCDN
Decoder
EncoderText Conversion
O&M
OpenIDBillingContextCommunicate Data Location SNS
SearchMaps
OTT Capabilities
…
App migration
Voucher AD
APIopenness
Develop Studio
Modular Design, can be customized 3 ways by 3rd-parties
Messaging Services
Framework
Basic Plugins
Ext Plugins
Ext Plugins
3
2
1
1
2
Change the general framework settings
Extended by developing new Plugins
3 Extended by deploying new modules
Partner can activate or not the message delivery notification for all the channels.
Partner can integrate new Corporate IM plug-in to extend the scope of messaging covered by one API.
Partner integrates new own modules for data security to build solutions.
Copyright©2015 Huawei Technologies Co., Ltd. All Rights Reserved.The information in this document may contain predictive statements including, without limitation, statements regarding the future financial and operating results, future product portfolio, new technology, etc. There are a number of factors that could cause actual results and developments to differ materially from those expressed or implied in the predictive statements. Therefore, such information is provided for reference purpose only and constitutes neither an offer nor an acceptance. Huawei may change the information at any time without notice.
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