engaging physicians in the health care revolution thomas h. lee, md chief medical officer, press...
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Engaging Physicians in the Health Care Revolution
Thomas H. Lee, MD
Chief Medical Officer, Press GaneyProfessor (Part Time) of Medicine, Harvard Medical SchoolProfessor of Health Policy and Management, Harvard School of Public Health
December 8, 2015
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Values Spread With Same Patterns as Infectious Diseases
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How Do We Deliver What Our Patients Need?
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• We are entering a marketplace driven by competition on value:• Meeting patients’ needs• Doing so as efficiently as
possible• To thrive in this marketplace, health
care providers must:• Understand the root causes of
the chaos of modern medicine• Recognize the imperatives to
improve• Measure – and use data wisely• Develop social capital and use
social network science to make high value health care the norm, not an exception
4© 2015 Press Ganey Associates, Inc.
What Do Patients Really Value? Outpatient Analysis
High: Confidence in Provider1.9% Fail to Recommend
High: Worked Together28% Fail to Recommend
Low: Worked Together90% Fail to Recommend
Low: Confidence in Provider74.6% Fail to Recommend
High: Concern for
Worries0.6% Fail
Low: Concern for
Worries5.6% Fail
High: Concern for
Worries6.3% Fail
Low: Concern for
Worries22.3% Fail
High: Listens
Carefully24.7% Fail
Low: Listens
Carefully45.7% Fail
High: Courtesy
78.2% Fail
Low: Courtesy
92.8% Fail
3% of patients 68.4% of patients2.4% of patients 5.9% of patients0.8% of patients 3.4% of patients11.4% of patients 2.5% of patients
High: Worked Together1% Fail to Recommend
Low: Worked Together11% Fail to Recommend
8% of patients 72% of patients14% of patients 5% of patients
81% of patients19% of patients
All Patients15.7%
Recommendation Failure Rate
High Risk Low Risk
5© 2015 Press Ganey Associates, Inc.
Emergency Departments
High: Info re delays
97.0% LTR
Low: Info re delays
82.6% LTR
High: Info care at home
77.5% LTR
Low: Info care at home
56.0% LTR
High: RN attn to needs
58.1% LTR
Low: RN attn to needs
33.3% LTR
High: Info care at home
38.4% LTR
Low: Info care at home
10.3% LTR
8.5% of patients 37.3% of patients2.6% of patients 3.7% of patients6.5% of patients 6.2% of patients20.4% of patients 2.1% of patients
Low: Dr Courtesy12.9% Top Box LTR
High: Staff cared about you91.4% Top Box LTR
High: Dr Courtesy45.4% Top Box LTR
Low: Staff cared about you24.1% Top Box LTR
High: Dr kept you informed94.5% Top Box LTR
Low: Dr kept you informed68.6% Top Box LTR
6.6% of patients 51.2% of patients23.6% of patients 12.9% of patients
59.0% of patients37.4% of patients
All Patients65.0%
Top Box LTR (% Very Good)
Low = Non-Top Box ResponseHigh = Top Box Response
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Association Disappears When Information is Accounted For
Mean Score Likelihood to Recommend
How Long Did You Wait in the ED?
Info
rmat
ion
re D
elay
s
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Good, Better, and Best News From the Data
Good news: The factors that drive likelihood of recommending providers are within our control: Coordination Communication Empathy
Better news: The factors are the same across all settings of care.
Best news: The factors are completely consistent with our most noble professional values
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Four Key Influences
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Michael Porter, Ph.D. – Harvard Business School. Strategy as the response to competition; organizing around improving value – i.e., meeting needs as efficiently as possible.
Leemore Dafney, Ph.D. – Kellogg School of Management. Competition at every level of the health care system as the best driver of improvement.
Ronald Burt, Ph.D. – University of Chicago. Social capital, the relationships among people that allow organizations to achieve goals it otherwise could not achieve .
Nicholas Christakis, MD, Ph.D. – Yale. Use of social network science to foster spread of values, making empathic, coordinated, high value care the norm rather than happy accidents.
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Four Key Influences
© 2015 Press Ganey Associates, Inc.
Michael Porter, Ph.D. – Harvard Business School. Strategy as the response to competition; organizing around improving value – i.e., meeting needs as efficiently as possible.
Leemore Dafney, Ph.D. – Kellogg School of Management. Competition at every level of the health care system as the best driver of improvement.
Ronald Burt, Ph.D. – University of Chicago. Social capital, the relationships among people that allow organizations to achieve goals it otherwise could not achieve .
Nicholas Christakis, MD, Ph.D. – Yale. Use of social network science to foster spread of values, making empathic, coordinated, high value care the norm rather than happy accidents.
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Re-thinking Strategy
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Strategy vs Operational Effectiveness
Operational effectiveness – doing a better job at what we currently do
Learning best practices from others
Taking waste and unreliability out of the processes
Attracting and retaining good people
Working hard
Strategy – making choices about what we will do
Two key questions:
– What are we trying to do for whom?
– How are we going to be different?
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Operational effectiveness is and will always be critically important – but the new health care marketplace demands choices and the development of a real strategy
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An Overall Strategic Framework
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A Six Component Framework
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Four Key Influences
© 2015 Press Ganey Associates, Inc.
Michael Porter, Ph.D. – Harvard Business School. Strategy as the response to competition; organizing around improving value – i.e., meeting needs as efficiently as possible.
Leemore Dafney, Ph.D. – Kellogg School of Management. Competition at every level of the health care system as the best driver of improvement.
Ronald Burt, Ph.D. – University of Chicago. Social capital, the relationships among people that allow organizations to achieve goals it otherwise could not achieve .
Nicholas Christakis, MD, Ph.D. – Yale. Use of social network science to foster spread of values, making empathic, coordinated, high value care the norm rather than happy accidents.
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Merging With Others Is Not a Strategy
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Why This Time Is Different
Middle class budgets are stretched Powerful trend that you can expect to accelerate:
Patients/consumers are picking health insurance products that they can afford:
– On exchanges– With more choices at employer open enrollment
Bundled payment initiatives are starting to get traction
Implication: The market is moving toward competition on value – alternative options are … unattractive!
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• Providers and payers have been nervous about competition for several reasons.
• Risk aversion
• Not organized in teams to create value
• Conflict aversion
• Paralyzed by exceptions
• Competition for market share puts the focus on improvement of actual outcomes of patients (and efficiency)
• Improvement requires learning new ways to do things and collaboration (rather than just working harder)
Competition Drives Improvement
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• Providers who anticipate and embrace competition are more likely to be successful
• To overcome causes of paralysis takes:
• External pressures that reinforce intrinsic motivations
• Leadership
• Teamwork
• Creation of social capital
Take Home Messages re: Competition
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Four Key Influences
© 2015 Press Ganey Associates, Inc.
Michael Porter, Ph.D. – Harvard Business School. Strategy as the response to competition; organizing around improving value – i.e., meeting needs as efficiently as possible.
Leemore Dafney, Ph.D. – Kellogg School of Management. Competition at every level of the health care system as the best driver of improvement.
Ronald Burt, Ph.D. – University of Chicago. Social capital, the relationships among people that allow organizations to achieve goals it otherwise could not achieve .
Nicholas Christakis, MD, Ph.D. – Yale. Use of social network science to foster spread of values, making empathic, coordinated, high value care the norm rather than happy accidents.
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• Focused and effective teamwork
• Multidisciplinary
• Clear roles and responsibilities
• Ready to fill in for each other
• Value orientation
• Meeting patients’ needs
• Efficiency
• Reliable
• Striving to improve
• Proud
The Real Competitive Differentiators for 21st Century Systems
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• Relationships that enable organizations to accomplish goals they otherwise could not.
• Brokerage
• Increases variation within organizations
• Nurturing new ideas
• Bringing in ideas from other places
• Closure
• Reduces variation
• Convergence on best practices
• Requires trust – confidence that you will be treated fairly in situations that you have not even thought of yet
Social Capital
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1. Making people in two different organizations aware of each other’s interests and challenges.
2. Transferring best practices
3. Drawing analogies between two groups that were thought to be irrelevant to each other
4. Synthesis -- Creating something that does not exist on either side of “the bridge”
Brokerage – Four Levels
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Closure: Max Weber’s Four Models for Social Action
1. Tradition – e.g., Mayo Dress Code
2. Self-interest – e.g., Performance bonuses
3. Affection – e.g., Peer pressure
4. Shared purpose – e.g., Reducing suffering
• We need to press all four levers. • But the first lever that must be pressed is creation of Shared
Purpose.• In isolation, any of the other three levers is ineffective or
potentially perverse.• But in pursuit of a shared purpose, all three other levers can
be embraced.
© 2015 Press Ganey Associates, Inc.
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Four Key Influences
© 2015 Press Ganey Associates, Inc.
Michael Porter, Ph.D. – Harvard Business School. Strategy as the response to competition; organizing around improving value – i.e., meeting needs as efficiently as possible.
Leemore Dafney, Ph.D. – Kellogg School of Management. Competition at every level of the health care system as the best driver of improvement.
Ronald Burt, Ph.D. – University of Chicago. Social capital, the relationships among people that allow organizations to achieve goals it otherwise could not achieve .
Nicholas Christakis, MD, Ph.D. – Yale. Use of social network science to foster spread of values, making empathic, coordinated, high value care the norm rather than happy accidents.
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1. Connections matter Who had ties to who
The strength and durability of those ties
Patterns are important, e.g.:
– Tom has 3 friends
– Kelly has 3 friends, and they know each other
2. Contagion
One positive person can make group more positive
One negative person can make group more negative
Happiness matters -- Isolated/lonely people impede team performance
Social Network Science – Two Key Points
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1. We shape our networks Most people have 4 close social contacts (range 2-6)
12% cannot name any
Only 5% have 8 or more
Transitivity matters
2. Our networks shape us
JG courtship example
3. Our friends affect us
Social networks are agnostic – they amplify
4. Our friends’ friends’ friends affect us
3 degrees rule
Stimulus crowds
Rules of Networks
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Transparency: Screen Shot From University of Utah Find-a-Doctor Site
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NURTUREa culture ofcontinuousinnovation
HOW DO WE
Transform the system?
DEVELOPyour
teams
ESTABLISHmetrics
ENGAGEphysicians
staff and trainees
EMPOWERfront-lines
COMMUNICATEthe need for change
© Vivian S. Lee, 2014
Patient SatisfactionPROVIDERS AT 99TH %ILE OR ABOVE
% o
f t
ota
l pro
vid
ers
2009 2010 2011 2012 2013 20140%
5%
10%
15%
20%
25%
30%
1%3%
13%
17%
25%26%
*All Facilities Database includes the following
Number of Physicians: 142,411Number of Patients: 2,783,597
And the number of dollars that U of Utah physicians have in incentives for improving
patient experience is …
$0
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1. Embrace value as the overarching goal of health care
2. Embrace market forces as drivers of a new health care marketplace
3. Recognize competition as the secret sauce for a better health care system.
4. Embrace empathic, coordinated care as core components of high value health care.
5. Measure the outcomes that matter to patients.
6. Organize to improve those outcomes -- and do so efficiently.
7. Make social capital as important as financial capital.
8. Identify the teams that are the real units of value creation – and use social network science to enhance their effectiveness
9. Use financial incentives for financial issues
10. Use non-financial incentives for non-financial issues, including driving the organization’s epidemic of empathy.
Ten Key Steps Forward
© 2015 Press Ganey Associates, Inc.