energy star | us epa archive documentenergy costs by 10% is equivalent to increasing sales per...
TRANSCRIPT
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EENERGYNERGY SSTARTAR®® …
www.energystar.gov
……Your Market AdvantageYour Market Advantage
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Agenda
• Overview
• ENERGY STAR Partnership for SPPs
• Tools and Resources
• Recognition opportunities
• Communicating your partnership with ENERGY STAR
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What is ENERGY STAR?
ENERGY STAR is a voluntary program that makes it easy to improve energy performance as a means to enhance
environmental and financial performance.
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ENERGY STAR Today
• The symbol of energy performance– homes – commercial and public buildings – consumer and business products
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Why Join ENERGY STAR?
• Affiliation with nationally recognized brand
• Access to ENERGY STAR tools and resources that can increase your sales
• Public Relations opportunities and recognition
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The Energy Management ProcessThe Energy Management Process
Prioritize Investments and
Returns
Communicate Results
Commit to Energy
Performance Improvements
Implement and Evaluate
Identify Improvement Opportunities
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Move Proposals to Contract
SPP Sales ProcessSPP Sales Process
Demonstrate Results
Identify Qualified
Prospects
Implement Quality Projects
and Evaluate
Identify Potential Projects
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EENERGY NERGY SSTAR TAR for Service and Product Providersfor Service and Product Providers
Few companies can help their clients Few companies can help their clients make decisions that are as good for the make decisions that are as good for the environment as they are for business. environment as they are for business.
Are you one of them?Are you one of them?
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EENERGY NERGY SSTAR TAR for Service and Product Providersfor Service and Product Providers
• Eligible organizations:Eligible organizations:• energy service companies (ESCOs)• unregulated energy retailers and marketers• engineers• architects• energy consultants• contractors• distributors• manufacturers• commercial lenders • other providers of products and services
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Financial Tools
EENERGYNERGY SSTARTAR Tools and Tools and Resources Resources Link the MarketLink the Market
Recognition, Results,
Label ENERGY STARPartnership
Goals and Strategies
Energy PerformanceRating Tools
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EENERGYNERGY SSTARTARBenefits of PartnershipBenefits of Partnership
A Partnership with EENERGYNERGY SSTARTAR Lends
Visibility
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Move proposals to contract
EENERGYNERGY SSTARTAR Offerings Link to Offerings Link to Your Sales ProcessYour Sales Process
Demonstrate results
Identify qualified
prospects
Implement quality
projects and evaluate
Identifypotentialprojects
Goals and Strategies
Energy PerformanceRating Tools
ENERGY STAR
Partnership
Financial Tools
Recognition, Results, Label
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EENERGYNERGY SSTARTARPartnership BenefitsPartnership Benefits
Access to a Large Group of Access to a Large Group of Potential ClientsPotential Clients
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EENERGYNERGY SSTARTARPartnership BenefitsPartnership Benefits
Energy Performance Energy Performance Rating ToolRating Tool
•• Help prioritize opportunities Help prioritize opportunities across the entire portfolioacross the entire portfolio
•• Allow you to assist customers in Allow you to assist customers in planning aggressive upgrade planning aggressive upgrade programsprograms
•• Provide M&V supportProvide M&V support
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EENERGYNERGY SSTARTARPartnership BenefitsPartnership Benefits
Financial ToolsFinancial Tools• Open doors to decision-makers
• Frame benefits for shareholders
• Help close deals
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EENERGYNERGY SSTARTARPartnership BenefitsPartnership Benefits
Implement and Evaluate Quality Projects
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EENERGYNERGY SSTARTARPartnership BenefitsPartnership Benefits
Other Tools and ResourcesOther Tools and Resources
•• Delta Score EstimatorDelta Score Estimator
•• Target FinderTarget Finder
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Public Relations Public Relations Opportunities and RecognitionOpportunities and Recognition
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ENERGY STARRecognition Opportunities
• ENERGY STAR Awards
• Activity Recognition
• Web Site Directory Listings
• Building Profiles/Success Stories
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How to Communicate Your How to Communicate Your Partnership with EPartnership with ENERGYNERGY SSTARTAR
• Inform existing and potential customers
• Use ENERGY STAR Logos
• Train staff
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How to Communicate Your How to Communicate Your Partnership with EPartnership with ENERGYNERGY SSTARTAR
• Marketing support• Events/Conferences• Press Releases
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Use of ENERGY STAR Logos
• Partner logo• Linkage Phrase logo• Linkage Phrase and Partner Logos
and Guidelines
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Sample Sector-Specific Value Statements
Office Buildings• Saving 30% of energy costs in a commercial
office building is equivalent to increasing the net operating income by 5%, which would support a 5% increase in asset value.
Hotels• A 10% reduction in energy costs is equivalent
to increasing Average Daily Room Rate by $0.62 for limited service hotels and $1.35 for full service hotels.
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Sample Sector-Specific Value Statements
Supermarkets• For the average supermarket, reducing
energy costs by 10% is equivalent to increasing sales per square foot by nearly $42.
Hospitals• Each dollar saved in energy cost is equivalent
to generating new revenues of $20 for hospitals, or $10 for medical offices and nursing homes.
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Putting it All Together
• Join the Partnership
• Train Staff
• Inform Customers
• Achieve sales goals by leveraging ENERGY STAR
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Thank You and Aim for the Star!
For more information visit:For more information visit:www.energystar.govwww.energystar.gov
and click on “For Your Business”
or or call the ENERGY STAR Hotline at 1-888-STAR-YES.