enagaging the next generation of cpas - presentation for dfk usa
TRANSCRIPT
Engaging the Next Generation of Talent
80%!!!! . . . So says PWC“One day our generation’s gonna rule the population.”
What are your biggest challenges in working with
young team members?
What can we do to help them see the bigger picture?
Call Centers, the Ultimate in Unmotivated Employees
Why Do You Wash Your Hands?
“The greatest untapped source of motivation . . . is a sense of service to others; focusing on the contribution of our work to other peoples’ lives has the potential to make us more productive than thinking about helping ourselves.”
Dr. Adam Grant – Wharton
What would happen if everyone at your firm knew where you were going and
why?
“If they don't weigh in, then they won't buy in.”
– Pat Lencioni
What are you doing to
innovate at your firm?
Social Media
Business Model
Cloud ROWE
Social Media
How static is your business model?
Not Just Tweaks, but Wholesale Changes in the Value Proposition
Historical Value Proposition Convenience“Thank you for remembering when my taxes are due and reading all of those new accounting pronouncements so that I don’t have to.”
Future Value Proposition
Enterprise Value“Thank you for playing a vital role in driving business performance and enterprise value.”
Copyright © 2015 American Institute of CPAs
It’s Already Changing . . .
Source: AICPA Trends survey
New hires at accounting firms
2007
41,508
13%Notaccounting grads
87%Accounting grads
24%Notaccounting grads
76%Accounting grads
2012
53,092
A Bold Step that Some Small Firms are Taking . . .
What about “the cloud?”
Cloud computing trends
Source: Sage North America
of small businesses are demanding cloud-based computing
61%
Technology adoption remains slow
Source: Sage North America
of firms are using online or cloud solutions to collaborate and share accounting information with their clients
10%
How do we create clear linkages between my job and the company goals?
Software Tools Can Help
Embrace Radical Transparency
Establish a Frequent
Goal Setting Rhythm
“3.5X More Likely to be in
the Top Quartile of
their Industry.”
Bottoms Up & Cross Functional Approach to Goals
What are you doing to develop the talent you have?
Deliberate Practice
Talent Development & Coaching
“If we treat people as they are, we make them worse. If we treat people as they ought to be, we help them become what they are capable of becoming.”— Johann Wolfgang von Goethe
Deep Domain Knowledge
Willingness to Repeat Hard Things, Even After Initial Failures
Push Themselves Just Beyond Their Current
Capabilities
"Organizations tend to assign people based on what they're already good at, not what they need to work on."
‐ Geoff Colvin
Developmental Goals
"The best performers set goals that are not just about the outcome, but about the process of reaching the outcome."
3‐3‐1 in 15 minutes
•What’s working?•What’s not?•One goal
Let’s ConnectDan Griffiths is the Director of Strategic Planning at Tanner, a CPA firm based in Salt Lake City. He provides strategic and business planning, business coaching, and leadership development. Contact Dan at: [email protected] connect with him on LinkedIn: www.linkedin.com/in/dangriffithscpa