en univers corporate presentation high-resolution · increasing the retention to the brand. •...

OUR HISTORY50 YEARS IN THE UNIVERSE HAVE NOT MADE US OLD.

2

UNIVERS WAS CREATED IN ROME TO MANAGE HIGH PROFILE TRAVEL ARRANGEMENTS FOR PROFESSIONALS OF THE CAPITAL AS WELL AS MEET THE INCOMING REQUESTS OF NON-ITALIAN TRAVELERS.

UN

IVER

S

UNIVERS APPROACHES CORPORATE CLIENTS AND STARTS ORGANIZING CONGRESSES AND EVENTS, DEVELOPING THE FIRST INCENTIVE CAMPAIGNS.

THE ORGANIZATION OF MEDICAL CONFERENCES AND PHARMACEUTICAL EVENTS BECOMES A STRONG ASSET FOR UNIVERS. A NEW COMPANY IS CREATED WITH THE NAME OFUNIVERS FORMAZIONE AS AN OFFICIAL ECM PROVIDER.

IN ORDER TO ENSURE CONTINUITY TO THE MOST INNOVATIVE PROJECTS, DEDICATED TO OUR CLIENTS’ SALES FORCE, UNIVERS FOUNDS THE SALES ENGAGEMENT DEPARTMENT.

2004

2009

THE INCREASE OF INTERNATIONAL EXCHANGES CREATES THE NEED OF AN EXCLUSIVE DEPARTMENT, DEDICATED TO THE FOREIGN MARKET: CORPORATE INCOMING BRANCH IS FOUNDED.

2017

UNIVERS JOINS THE CBREL KNOWING THAT THE CAPITAL REPRESENTS THE PERFECT LOCATION FOR INTERNATIONAL CONGRESSES AND EVENTS.

1991

A BRANCH OF THE COMPANY FOCUSES ON INCENTIVE ORGANIZATION TURNING THE CLASSIC BUSINESS TRAVEL TO A UNIQUE AND MEMORABLE EXPERIENCE.

1985 2010

1962

EVEN

TS

EDU

CATI

ON

A

ENG

AG

EMEN

T

INCO

MIN

G

CBR

L

INCE

NTI

VES

THE UNIVERSE IS ALWAYS ON THE MOVE.

3

INCENTIVES

EVENTS

ENGAGEMENT

INCOMING

EDUCATION

WHAT WE DO

The universe is endless by definition. No single galaxy or planet can move independently from each other.

Who knows how many other universes exist in addition to our own.

In the same way, we believe that in our world, dominated by interconnection, mobility and social media,

no business unit can work independently from each other anymore. Every single service offered to any

client must be connected to other ones they may need. The different departments must communicate

with each other, studying and including the various opportunit ies offered by new technologies.

Within this context, Univers stands out as the perfect partner able to coordinate this universe of possibilities.

4

OUR PHILOSOPHYAN INFINITY OF STARS.

ENTHUSIASM

EXPERIENCERESEARCH

CREATIVITY

PASSION

All our projects are unique: we combine creativity and pragmatism. Whether It is a trip or a convention, a

product launch or a road show, professional training or a tour, we look for the best way to communicate

the message, and we explore the most effective tools to deliver it.

We enhance the contents of each marketing campaign, involving the audience through emotions,

connections and complicity. Using clear, effective language and giving the right consistent tone to the brand

we create and implement:

5

LOREM IPSUMBTL AND DEDICATED CREATIVITY CONCEPTS

WEBSITES AND LANDING PAGES

LOGOS AND COORDINATED IMAGES

LOREM IPSUMINSTITUTIONAL AND MOTIVATIONAL VIDEOS

PRODUCTION AND SCENOGRAPHY

NEWSLETTER, MAILING, AND SOCIAL MEDIA

OUR ADDED VALUECREATIVITY GENERATES EXTRAORDINARY UNIVERSES.

INCENTIVENOT BEYOND THE SOLAR SYSTEM.

6

“The Journey not only broadens the mind: it shapes the mind”

Bruce Chatwin

W i t h i n a n i n c e n t i v e c a m p a i g n , t r a v e l s t i l l r e p r e s e n t s a s t r o n g m o t i v a t i o n f o r c o m p a n y

resources and sales force, and a key asset for cl ient retent ion and corporate communicat ion.

We design inclusive incentive plans and implement them from a communication,

a l o g i s t i c s a n d a n e n t e r t a i n m e n t p e r s p e c t i v e .

We create specif ic team bui lding projects in order to reach the object ives

o f ou r c l ien t s . Our a im i s shar ing emot ions and exper iences , boos t ing

t h e c o n n e c t i o n w i t h i n a g r o u p , m o t i v a t i n g p r o f e s s i o n a l g r o w t h a n d

i n c r e a s i n g t h e r e t e n t i o n t o t h e b r a n d .

• Creation and implementation of entire incentive plans

• Selection of locations and destinations

• Definit ion of the logistic solutions suitable for the client’s needs

• Integration of culture, games, nature, gastronomy, relaxation and shopping

• Entertainment and team building

• Promotional gadgets and merchandising related to the specific

travel idea and reward catalogues

• Development and management of communication before, during

and after the tr ip

7

Client: SARA ASSICURAZIONIDates:JANUARY 28TH- FEBRUARY 5TH 2019Type of Event:INCENTIVE TRIP AND GALADINNERLocation: INDIA/RAJASTHANNo of Pax:81 PAX

Travel program design with site inspection, organizationalsecretariat, logistic solutions, concept and communication ideas, photo shooting and dedicated video memory.

INDIATEMPIO DELL'ANIMA.

28 GENNAIO • 5 FEBBRAIO 2019

INCENTIVE • EVENTS • ENGAGEMENT • INCOMING • EDUCATION

8

Client: ACI Dates:JUNE 17TH- 22ND 2018Type of Event:INCENTIVE TRIPLocation: NEW YORKNo of Pax:40 PAX

Travel program design, orga-nizational secretariat, logi-stic solutions, concept and communication ideas, de-dicated website.


New y rk17 • 22 GIUGNO 2018

SAN PIETROBURGO24-27 GIUGNO 2016

TANTE STORIE. UN FUTURO.NOI SIAMO.

9

Client: MERCKDates:JUNE 24TH-27TH 2016Type of Event:INCENTIVE TRIPLocation:ST.PETERSBURGNo of Pax:80

Destination selection, travel program design, organizational secretariat, logistic solutions, concept and communication ideas, graphics and production of a photo book of the tr ip.


EVENTS

10

“ People prefer to do business with people they like”

Jay Conrad Levinson

M e r g e a n y t a r g e t i n t o a “ p a r a l l e l d i m e n s i o n ” , i n t e r a c t i v e a n d m u l t i t a s k i n g , a b l e t o

communicate the values of the brand, sharing them internal ly and spreading them external ly:

this is what we call “communy-company” (meaning a mix between community, communication

and company) which i s the way we l ike to suppor t our c l ients .

We design s t rategies and communicat ion plans for events and promotions

w i th the a im o f c rea t ing d i rec t con tac t , cus tomized accord ing to the

target audience, f rom the internal sales force to the end customers.

We work s ide by s ide with our cl ients on al l s tages of the project, f rom

the in i t ia l s t rategy unt i l the operat ive implementat ion of the selected

opt ion .

• Strategy, design and creativity for any format and events

• Meetings, conferences and company congresses

• Logistic services (airline, train, maritime ticketing; transfer coordination;

hostess, interpreter and security services)

• Brand and product launches, opening of retail locations

• Road shows and guided tours

• Contact and selection of testimonials

• Audio, video and scenography services

MAKE A WISH.

11

v o c i

alle ore 22.30 "post show" conEdoardo ferrario

tuttA lA serA street food romano

venerdì 22 febbraio ore 21.00Francesco De Carlo live

venerdì 1 marzo ore 21.00saverio raimondo live

direzione artistica cecilia attanasio & edoardo ferrario

Ingresso € 12.00

•

largo ascianghi 5 · roma

venerdì 15 febbraio ore 21.00luca ravenna live

special guest luigi di capua

sabato 16 febbraio ore 21.00valerio lundini live

special guest lo sgargabonzi

con il supporto d i :

www.matarazzi . it

Client: TAMAGO/UNIVERSDates: FEBRUARY 15TH 16TH 22ND AND MARCH 1ST 2019Type of Event: STAND UP COMEDY FESTIVAL Location: WEGIL, ROMANo of Pax: 600 PAX

Design and production of the format, inst i tut ional funding research and management, corporate sponsorship research and management, concept and communication ideas with dedicated websi te, project management , press o f f ice, ticket management and logisticservices.


12

Rudy BandieraBlogger, giornalista e docente.Solo nel 2017 oltre 11K persone incontrate tra aula ed eventi.

Nelle vendite e sui social mostra il tuo profilo migliore.

5K

22 settembre 2017Bologna, Teatro Auditorium Manzoniwww.yourbestday.it

Sponsored by:

Client: CREACASA - CREDEMDates: SEPTEMBER 2017Type of Event: EDUCATION CONFERENCEClaim: "BUILD YOUR BRAND"Location:TEATRO AUDITORIUM MANZONI, BOLOGNANo of Pax: 700

Creative concept definit ion, social media management, organization and logistic forthe f i rst educationconference dedicated to the credit and f inancial market F e a t u r i n g R u d y B a n d e r a (Italian popular blogger) and G ian Lu ig i Sa r za no ( I ta l i a n i n sp i r i ng coach ) .


13INCENTIVE • EVENTS • ENGAGEMENT • INCOMING • EDUCATION

Client: POSTE ITALIANEDates:MARCH TO MAY 2015Type of Event:ROAD SHOW “POSTE 2020”Location:PALERMO, CAGLIARI, CATANIA, NAPOLI, BARI, ROMA, COSENZANo of Pax:4.500 (total)

L o g i s t i c o r g a n i z a t i o n a n d c o o r d i n a t i o n o f t h e r o a d show “Pos te 2020” , in 7 Italian cities and 12 sessions.

14

Client: AUTOSTRADEDates:DECEMBER 2016Type of Event:TEAM BUILDINGLocation:EATALY ROMENo of Pax:20

Creative concept definit ion,l o g i s t i c s o l u t i o n s , t e a m building activity and reward of best par t ic ipants .

INCENTIVE • EVENTS • ENGAGEMENT • INCOMING • EDUCATION 14

Client: AUTOSTRADEDates:DECEMBER 2016Type of Event:TEAM BUILDINGLocation:EATALY ROMENo of Pax:20

Creative concept definit ion,l o g i s t i c s o l u t i o n s , t e a m building activity and reward of best par t ic ipants .

ENGAGEMENT

15

“Where all think alike, no one thinks very much”

Walter Lippmann

S a l e s e n g a g e m e n t s y s t e m i s a n i n n o v a t i v e d i g i t a l f o r m a t , w h i c h g o e s o v e r t h e t r a d i t i o n a l p a t t e r n

“ c o m m u n i c a t i o n » r e s u l t » a w a r d s ” , f o c u s i n g o n t h e p e r s o n a l a n d p r o f e s s i o n a l f e a t u r e s t h a t

l e a d t o r e a c h c o m p a n y g o a l s a n d s u c c e s s .

T h e w i d e u s e o f p o w e r f u l p o r t a b l e d e v i c e s a n d s o c i a l m e d i a n e t w o r k s , s t o r y t e l l i n g

a n d g a m i n g , a r e t r a n s f o r m i n g t h e m o t i v a t i o n a l d e s i g n a n d s a l e s e n g a g e m e n t .

Our sales engagement system aims to create a strong emotional connection with the

target (employee, sales persons, partners), in order to guide, create, change or get rid

of wrong attitudes.

The goals of sales engagement projects are:

• Improve the skills of the resources which represent the real commercial strength

of a company, guiding them in their professional growth and turning training

into an inspiring motivational experience.

• Improve the sales skills of the resources or the commercial network, still too

much focused on the product and technicalities.

• Improve the communication skills of the resources, aiming to the client retention.

• Train the resources on the use of the digital technologies within the own work

environment.

A NEW INCENTIVE SYSTEM.

16

Client: NISSAN FINANZIARIA, DACIA FIN, FINRENAULTDates:FROM NOVEMBER 2016 TO MAY 2017Name of the Event:MARATHONType of Event:TRADE ENGAGEMENT, EDUCATION, INCENTIVE CAMPAIGN WITH FINAL INCENTIVE TRIPNo of Pax:1.500 NISSAN, DACIA, RENAULT SELLERS

Creative concept design and imple-mentation of the whole multi-channel project (mailing, web, social, BTL). The project aimed to the t ra in ing o f the sa les force through the s tor ies of Sherlock Holmes.


17

Client: NISSAN FINANZIARIA, DACIA FIN, FINRENAULTDates:FROM NOVEMBER 2015TO APRIL 2016Type of Event:TRADE ENGAGEMENT, EDUCATION, INCENTIVE CAMPAIGN WIH FINAL INCENTIVE TRIPName of the event:MASTERMINDNo of Pax:1.000 NISSAN, DACIA, RENAULT SELLERS

Creative concept design and imple-mentation of the whole multi-channel project (mailing, web, social, BTL). The project aimed at training the sales force on the knowledge of the final client,through the character Sherlock Holmes.


INCOMING

18

"The a r t o f the I ta l ians i s i n beauty "

Kahli l Gibran

The experience and the know-how gained in over 50 years of act iv i ty, al low us to of fer a wide range of

speci f ic serv ices for in ternat ional requests . I t i s a real p leasure for us to welcome internat ional guests

and suggest new i t inerar ies and or ig inal act iv i t ies a long wi th unmissable dest inat ions.

Merging the valuable experiences gained abroad with the Italian style, we stand out as a strong

competitor for the MICE business throughout the country, creating unique projects for

incentives, conferences, congresses, fairs as well as any kind of events. Our added value is

indeed the dynamic and qualified network to which we belong and a group of experienced

providers who we can call our partners.

It is no coincidence that we were among the first ones to join the CBREL network.

• Identifying the most suitable destinations in Italy

• Selection of the best logistic solution

• Matching culture, games, nature, gastronomy, relaxation and shopping

• Entertainment and corporate team building

• Promotional gadgets and merchandising

• Development and management of communication before, during and after the trip

PLANET ITALY

19

Client: IBA - TAXES COMMITTEEDates:OTTOBRE 2018Type of Event:CONVENTION/RETREATLocation: TAORMINANo of Pax:101 PAX

Dest inat ion managementwith hotel, meeting, lunches and dinners, guests transfers, team building, ideation of customized gadgets, gala d i n n e r , e n t e r t a i n m e n t , excurs ions ,deve lopment and pr in t ing o f mater ia l s , g r a p h i c c r e a t i o n a n d c o m m u n i c a t i o n .


TAORMINAI BA TAX E S C O M M ITTE E R ETR EAT 2018

4 7 Oc tobe r 2018

20

Client: GROUPAMA FRANCEDates:JUNE 2018Type of Event:CONVENTIONLocation:ROMENo of Pax:68

Organizational secretariat, online registration of the parti-cipants through dedicated w e b s i t e , s e e k i n g d i n i n g destinations, arranging guest t rans fe r s , o rgan i za t ion o f private city tours with French speaking guides.


21

Client: VHERNIER (JEWELS)Dates:SEPTEMBER 9TH-11TH 2017Type of Event:INCOMINGLocation:ROMENo of Pax:30 PAX

H a n d l i n g h o s p i t a l i t y a n d l o g i s t i c a r r a n g e m e n t s f o r Vhern ier ’s in ternat ional VIP c l i e n t s a t t e n d i n g t h e b i g charity event held by Andrea Bocelli in Rome.


EDUCATION

22

“Knowing is not enough; we must apply. Willing is not enough: we must do”

Johann wolfgang von Goethe

L i s t e n i n g t o o u r c l i e n t s ’ n e e d s , g i v e s u s t h e k e y t o c r e a t e a c u s t o m i z e d t r a i n i n g

project together , in order to support the growth of thei r profess ional resources and par tners .

We plan and implement training activities, in specific areas and topics, designed to improve

skills as required. At the same time we respect the logistic requirements, target features and

corporate strategies for internal communication. Our training programs can be conducted

within the company premises as well as outsourced, aligning costs and timing needs

within the available budget.

Our highly qualified and professional trainers are able to enhance the skills of the

resources according to the management expectations.

• Analysis of company needs

• Defining training needs

• Planning training program

• Delivering training

• Managing and reporting training process

A GALAXY OF KNOWLEDGE

23

Client: TAKEDA/PHARMADates:SEPTEMBER 7TH 2016Type of Event:COACHINGLocation: VILLA PICCOLOMINI - ROMENo of Pax:400 PAX

Design and production of a live show experience for ‘Vision 2025’,including a mix of corporate team building activities (live painting, sports, etc.).


24

Client: COGETECHDates:JUNE - SEPTEMBER 2017Type of Event:SAFE-DRIVING COURSELocation:VALLELUNGA (ROME)No of Pax:50

T ra in ing course on sa fe ty driving skills for employees.


T E L L M E W H O Y O U W O R K W I T H A N D I ’ L L T E L L Y O U W H O Y O U A R E

Gruppo AstraZeneca

MASTER INSURANCE 2018

merfina TRAINING

en univers corporate presentation high-resolution · increasing the retention to the brand. •...

Documents