1.Empower the Advocates of Your Brand: Your Team Members @Ramon_DeLeon

2. @Ramon_DeLeon 3. Welcome to #Bham @Ramon_DeLeon 4. @Ramon_DeLeon 5. @RDobrinski @Ramon_DeLeon 6. 19 year old wanted to deliver pizza. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . @Ramon_DeLeon 7. 1989 Pizza Driver & Team Dominos #OCCUPY McDonalds @Ramon_DeLeon 8. Career Highlights Pioneered Dominos E-Commerce with a 3rd party vendor in 98 Sales Growth of $3.5MM in 00 to $7MM in 2012 In 2013 nearly 70% of sales were digital ICQ/AOL Instant Messenger was my micro-blog before Twitter was invented College Students started Facebook Groups 05 @Ramon_DeLeon 9. Goal: To inspire you to make a difference in the lives of your customers. @Ramon_DeLeon 10. Mindset Care more about your customers than your competitors do 11. Want More from Social? Empower Your Employees and they will Power your brand @Ramon_DeLeon 12. Change Your FrameworkChange Your Future @Ramon_DeLeon 13. Is It Harder To Sell To Your Boss Than It Is To Sell To Your Customers or Team Members? @Ramon_DeLeon 14. CFO asks CEO: "What happens if we invest in developing our people & then they leave us?" CEO: 'What happens if we don't, and they stay?" 15. The Digital Intelligence Framework Building the Right Infrastructure @Ramon_DeLeon 16. Got a New Task We Make a List @Ramon_DeLeon 17. Forgot to check the refrigerator first.. @Ramon_DeLeon 18. Same thing happens at work @Ramon_DeLeon 19. Start with a Plan. Dont think: Friends, Followers, Post or Likes. Think about the RELATIONSHIPS you intend to create. @Ramon_DeLeon 20. Friendship First then Customers October 2005 @Ramon_DeLeon 21. Train Inspire - Educate @Ramon_DeLeon 22. If you want to deliver great customer experiences you need to engage your team members. @Ramon_DeLeon 23. Identify the behaviors of your team that fuel your desired customer experience - Motivate it! @Ramon_DeLeon 24. You Cant Create Enough Content Even If You Had To! @Ramon_DeLeon 25. Empowered Team Members are More Customer Focused @Ramon_DeLeon 26. Customers are Real People @Ramon_DeLeon 27. Team Members just workers or Your Best Brand Advocates? @Ramon_DeLeon 28. In todays market, REAL trumps PERFECT because real is what creates 29. If you are only focused on the Money You risk completely overlooking the People @Ramon_DeLeon 30. Welcome to the Age of Influence! @Ramon_DeLeon 31. Where anyone can build an audience and effect change, advocate brands, build relationships, and make a difference! @Ted_Rubin 32. Manage the Micro Interactions @Ramon_DeLeon 33. Importance of Brand Advocates @MValleyGirl @Ramon_DeLeon 34. @Ramon_DeLeon 35. Real-Time Marketing Is a Right now Opportunity 36. Show your customers some Love! @Ramon_DeLeon 37. @CathMerritt 38. Bring on Twitter! @Ramon_DeLeon 4-19-09 39. TINYURL.com/WOWYOU @Ramon_DeLeon 40. @sioksiok 41. Be Important To Your Customers! 42. @NicksPizza in Elgin, IL 43. Define the Mission and Plan Accordingly 44. @NickSarillo www.NICKSPIZZAPUB.com 45. @Ramon_DeLeon 46. If You cant add, You cant multiply #RamonWOW @Ramon_DeLeon