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employee engagement using social media

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  • 1.

2. 3. mindframecampaign.org 4. www.kylelacy.com @kyleplacy facebook.com/kyleplacy 5. 6. 1 Billion Tweets Sent a Week source: Twitter.com 7. 182% increase in mobile users using Twitter source: Twitter.com 8. 101M LinkedIn Members source: LinkedIn.com 9. 40,000+ In Indianapolis source: LinkedIn.com 10. 200M Mobile users on Facebook source: Gartner 2010 11. 60% + Workforce UsingSocial Media 12. 6.5 Trillion SMS messages sentin 2010 source: Informa telecoms and media 13. 362,980 35-45 year olds living within 50 miles of Indianapolis 14. However... there is a problem with statistics and trends 15. 16. 17. We forget that the shift is to the individual 18. We want to challenge the classic ways of participation and organization. 19. There are actually few organizations that can support passionate employees even if they say they want them. Thats because the original industrial revolution was designed to support productivity.David Armano 20. 21. Source : Insights Consulting 22. 23. 24. 25. 26. 27. 28. 29. How do you gauge the appetite for risk & expectations? 30. 31. 32. 33. 34. 35. 36. When it comes to a social media strategy, like most companies, were building the building the bicyclewhile we ride it. 3M 37. 2 Reasons to Use Digital Technology

  • Social Collaboration
  • Thought Leadership

38. Social Collaboration 39. Driving Business Results

  • Knowledge sharing
  • Collaboration
  • Speed & quality of problem solving
  • Innovation
  • Job satisfaction
  • Profitability

40. Deloitte : D Street 41. Deloitte : D Street 42. Thought Leadership 43. 44. 45. 46. 47. 48. 49. The Tools 50. 51. Twitter

  • Over 200 million users
  • Average age of user is 35
  • Distribution Network

52. 53. 54. 55. 56. 57. LinkedIn

  • Professional Facebook
  • Over 40,000 Professionals in Metro Indianapolis
  • Over 100 million users
    • Average Income : $140

58. 59. 60. 61. Facebook

  • Community Development
  • Largest Social Network
  • Over 750 Million Users
  • Collaboration

62. 63. YouTube

  • Dynamic content (Video)
  • 2 Billion Videos a Day
  • NBA has more subscribers than any sports brand in the world

64. 65. 66. The Blog

  • The Center Point
  • Content Creation

67. 68. 69. 70. 71. 72. 73. Stories give us context and context helps us understand things 74. Stories inspire more people toaction 75. Networking Community Distribution Content Video Distribution 76. What Drives Engagement?

  • Senior leaders who care
  • Managers feedback and dialogue
  • Frequent and authentic communication
  • A voice that matters
  • Learning and growth
  • Quality relationships

77. Q&A 78. Connect With Me

  • Blog:http://www.kylelacy.com
  • Twitter: @kyleplacy
  • Company: MindFrameCampaign.org
  • Email: kyle@mindframecampaign. org
  • Phone: 1-765-610-5965

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