emma human reports
DESCRIPTION
Mobile Advertising reporting is complex. Too much data and no info. With eMMa Human Reports, you can have the control of everything what is happening in your App every week just, having a look to ONE report. Just ONE. Made by HUMANS for HUMANSTRANSCRIPT
![Page 1: eMMa Human Reports](https://reader036.vdocuments.us/reader036/viewer/2022082915/547b5263b4af9faf158b4e0b/html5/thumbnails/1.jpg)
5,18% 0,62% 2,31% 67,20% 0,11% 0,34% 27,13%
HUMAN REPORTSales Improvement
octubre 2013
Anonymous Leads Web Users
5.493 26.201 74.2935,18% 24,72% 70,10%
New Users105.987
New Users192.139
Anonymous Leads Web Users
7.857 74.155 110.1274,09% 38,59% 57,32%
Buyers Buyers
707 4.7590,67% 4,49%
Loyal Buyers Loyal Buyers
228 1.2750,22% 1,20%
Buyers Buyers
448 2.3610,23% 1,23%
Loyal Buyers Loyal Buyers
102 5440,05% 0,28%
70,10%Web Users
24,72%Leads
4,09% 0,28% 1,23% 55,80% 0,05% 0,23% 38,31%
57,32%Web Users
38,59%Leads
leads web users
Leads > Buyers
conversion rates
AndroidiOS
iOS
KPIs
purchases
Average time first
purchase
Average purchase
per user
Average order
value
Acceso a la compra
otros CRs
visitas > ventas registros > ventas
···
22días 30,74! 41,21!
Average time first
purchase
Average purchase
per user
Average order
value
22,6días 34,13! 46,82!
0,13% 0,79%
loyal buyers: 0,11%
buyers: 0,34%
potential buyers: 27,1%
web users
loyal buyers:
buyers:
potential buyers:
0,62%
2,31%
67,2%
leads web users
loyal buyers: 0,05%
buyers: 0,23%
potential buyers: 38,3%
web users
loyal buyers:
buyers:
potential buyers:
0,28%
1,23%
55,8%
6,6 71,54 95,72 7 116,183,44
11%
Android
6%10%
visitas > ventas registros > ventas
0,09% 0,62%
8%
Users
New Users Leads Web Users
71.482 21.458 36.411
Loyal Users FTB Anonymous
55.265 5.131 13.613
Users
New Users Leads Web Users
85.182 32.465 59.487
Loyal Users FTB Anonymous
66.126 3.580 5.371
Sales
Buyers Sales Revenue
8.369 10.173 911.132!
Loyal Buyers Loyal Sales L. Revenue
4.110 4.607 360.602!
Top ProductTop ProductTop Product
Gafas de sol combinadasGafas de sol combinadasGafas de sol combinadas
Sales
Buyers Sales Revenue
5.735 7.796 227.132!
Loyal Buyers Loyal Sales L. Revenue
2.683 4.596 361.601!
Top ProductTop ProductTop Product
Pull in lana Greenfield - MPull in lana Greenfield - MPull in lana Greenfield - M
User track
agosto - octubre
5,18%Anonymous
2,28%Anonymous
X
eXample