emma human reports

1
5,18% 0,62% 2,31% 67,20% 0,11% 0,34% 27,13% HUMAN REPORT Sales Improvement octubre 2013 Anonymous Leads Web Users 5.493 26.201 74.293 5,18% 24,72% 70,10% New Users 105.987 New Users 192.139 Anonymous Leads Web Users 7.857 74.155 110.127 4,09% 38,59% 57,32% Buyers Buyers 707 4.759 0,67% 4,49% Loyal Buyers Loyal Buyers 228 1.275 0,22% 1,20% Buyers Buyers 448 2.361 0,23% 1,23% Loyal Buyers Loyal Buyers 102 544 0,05% 0,28% 70,10% Web Users 24,72% Leads 4,09% 0,28% 1,23% 55,80% 0,05% 0,23% 38,31% 57,32% Web Users 38,59% Leads leads Leads > Buyers conversion rates Android iOS iOS KPIs purchases Average time first purchase Average purchase per user Average order value Acceso a la compra otros CRs visitas > ventas registros > ventas ··· días ! ! Average time first purchase Average purchase per user Average order value 22,6días ! ! 0,13% 0,79% loyal buyers: 0,11% buyers: 0,34% potential buyers: 27,1% web users loyal buyers: buyers: potential buyers: 0,62% 2,31% 67,2% leads loyal buyers: 0,05% buyers: 0,23% potential buyers: 38,3% web users loyal buyers: buyers: potential buyers: 0,28% 1,23% 55,8% 6,6 71,54 95,72 7 116,1 83,44 11% Android 6% 10% visitas > ventas registros > ventas 0,09% 0,62% 8% Users New Users Leads Web Users 71.482 21.458 36.411 Loyal Users FTB Anonymous 55.265 5.131 13.613 Users New Users Leads Web Users 85.182 32.465 59.487 Loyal Users FTB Anonymous 66.126 3.580 5.371 Sales Buyers Sales Revenue 8.369 10.173 911.132! Loyal Buyers Loyal Sales L. Revenue 4.110 4.607 360.602! Top Product Gafa as de sol combina adas Sales Buyers Sales Revenue 5.735 7.796 227.132! Loyal Buyers Loyal Sales L. Revenue 2.683 4.596 361.601! Top Product Pull in n lana Greenfield d - M User track agosto - octubre 5,18% Anonymous 2,28% Anonymous X eXample

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Mobile Advertising reporting is complex. Too much data and no info. With eMMa Human Reports, you can have the control of everything what is happening in your App every week just, having a look to ONE report. Just ONE. Made by HUMANS for HUMANS

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Page 1: eMMa Human Reports

5,18% 0,62% 2,31% 67,20% 0,11% 0,34% 27,13%

HUMAN REPORTSales Improvement

octubre 2013

Anonymous Leads Web Users

5.493 26.201 74.2935,18% 24,72% 70,10%

New Users105.987

New Users192.139

Anonymous Leads Web Users

7.857 74.155 110.1274,09% 38,59% 57,32%

Buyers Buyers

707 4.7590,67% 4,49%

Loyal Buyers Loyal Buyers

228 1.2750,22% 1,20%

Buyers Buyers

448 2.3610,23% 1,23%

Loyal Buyers Loyal Buyers

102 5440,05% 0,28%

70,10%Web Users

24,72%Leads

4,09% 0,28% 1,23% 55,80% 0,05% 0,23% 38,31%

57,32%Web Users

38,59%Leads

leads web users

Leads > Buyers

conversion rates

AndroidiOS

iOS

KPIs

purchases

Average time first

purchase

Average purchase

per user

Average order

value

Acceso a la compra

otros CRs

visitas > ventas registros > ventas

···

22días 30,74! 41,21!

Average time first

purchase

Average purchase

per user

Average order

value

22,6días 34,13! 46,82!

0,13% 0,79%

loyal buyers: 0,11%

buyers: 0,34%

potential buyers: 27,1%

web users

loyal buyers:

buyers:

potential buyers:

0,62%

2,31%

67,2%

leads web users

loyal buyers: 0,05%

buyers: 0,23%

potential buyers: 38,3%

web users

loyal buyers:

buyers:

potential buyers:

0,28%

1,23%

55,8%

6,6 71,54 95,72 7 116,183,44

11%

Android

6%10%

visitas > ventas registros > ventas

0,09% 0,62%

8%

Users

New Users Leads Web Users

71.482 21.458 36.411

Loyal Users FTB Anonymous

55.265 5.131 13.613

Users

New Users Leads Web Users

85.182 32.465 59.487

Loyal Users FTB Anonymous

66.126 3.580 5.371

Sales

Buyers Sales Revenue

8.369 10.173 911.132!

Loyal Buyers Loyal Sales L. Revenue

4.110 4.607 360.602!

Top ProductTop ProductTop Product

Gafas de sol combinadasGafas de sol combinadasGafas de sol combinadas

Sales

Buyers Sales Revenue

5.735 7.796 227.132!

Loyal Buyers Loyal Sales L. Revenue

2.683 4.596 361.601!

Top ProductTop ProductTop Product

Pull in lana Greenfield - MPull in lana Greenfield - MPull in lana Greenfield - M

User track

agosto - octubre

5,18%Anonymous

2,28%Anonymous

X

eXample