emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of...

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WHO ARE WE? WHY GO ONLINE? AUDIENCE ADVERTISING PRINT EDITORIAL CALENDAR emirateswoman.com is the younger, hip and more stylish sister of Emirates Woman (the leading women’s fashion and lifestyle magazine in the Middle East, with over 30 years at the forefront of publishing in the region). emirateswoman.com has its fingers on the pulse, the best line in gossip and a happy knack of calling the latest trends way ahead of the pack. Brought to you by the same team behind the illustrious magazine, it provides a reliable and fast-paced source of exclusive news and must-have information, keeping you in-the-know at an instance. OUR VALUES EMIRATESWOMAN.COM

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Page 1: emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of the pack. ... UnDEr DUBAi’S ThMAkE-Up OBSESSED

Who Are We? Why Go online? AUDienCe ADVerTiSinG PrinT eDiToriAl CAlenDAr

emirateswoman.com is the younger, hip and more stylish sister of Emirates Woman (the leading women’s fashion and lifestyle magazine in the Middle East, with over 30 years at the forefront of publishing in the region).

emirateswoman.com has its fingers on the pulse, the best line in gossip and a happy knack of calling the latest trends way ahead of the pack. Brought to you by the same team behind the illustrious magazine, it provides a reliable and fast-paced source of exclusive news and must-have information, keeping you in-the-know at an instance.

oUr VAlUeS

emirateswoman.com

Page 2: emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of the pack. ... UnDEr DUBAi’S ThMAkE-Up OBSESSED

Who Are We? Why Go online? AUDienCe ADVerTiSinG PrinT eDiToriAl CAlenDAr

oUr VaLUes

emirATeSWomAn.ComWe Will AlWAySBe witty, edgy, informative and have an opinion. We Will neVerEndorse products we don’t believe in, sell out our core values or promote ugly shoes. We look like…An easy-on-the-eye, online journal.

Page 3: emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of the pack. ... UnDEr DUBAi’S ThMAkE-Up OBSESSED

Who Are We? Why Go online? AUDienCe ADVerTiSinG PrinT eDiToriAl CAlenDAr

BiGGer AUDienCeemirateswoman.com has a far greater reach then the magazine and wider, worldwide audience, which in turn means a larger audience for revenue. ConVenienCereaders no longer have to wait a month for an update on the latest trends, the celebrity gossip and the must-have beauty wonders. Updated daily, emirateswoman.com brings fresh and engaging content that can be assessed on the reader’s PC, laptop, tablet or smartphone. BeTTer inTerACTionWith online we adapt to the reader – you don’t like what we are doing, tell us and we can change it. That said; we always set the trends.

Page 4: emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of the pack. ... UnDEr DUBAi’S ThMAkE-Up OBSESSED

Who Are We? Why Go online? AUDienCe ADVerTiSinG PrinT eDiToriAl CAlenDAr

With a topical combination of style, substance, fashion, beauty, culture, entertainment and current affairs, emirateswoman.com is essential reading for the modern woman in the middle east.

FemAle 75%

Well-eDUCATeD

ProFeSSionAlly AmBiTioUS

25-45 yeArS olD

SoPhiSTiCATeD AnD STyliSh

the reader

GeT SoCiAl WiTh US

Page 5: emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of the pack. ... UnDEr DUBAi’S ThMAkE-Up OBSESSED

Who Are We? Why Go online? AUDienCe ADVerTiSinG PrinT eDiToriAl CAlenDAr

our newsletter has over 25,000 subscribers with access to over 100,000 users from the motivate Publishing database.

“Our average bounce rate is

33.80%”

“On average each reader stays on our

site for nearly 3 minutes”

The reADer

get sociaL with Us

Page 6: emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of the pack. ... UnDEr DUBAi’S ThMAkE-Up OBSESSED

Who Are We? Why Go online? AUDienCe ADVerTiSinG PrinT eDiToriAl CAlenDAr

mPU WiDTh: 300Px heiGhT: 250Px US$95/CPm (Click For example)

LeaderboardWiDTh: 728Px heiGhT: 90Px US$80/CPm(Click For example)

banner/static bUtton WiDTh: 728Px heiGhT: 90Px US$75/CPm(Click For example)

haLf PageWiDTh: 300Px heiGhT: 600Px US$110/CPm(Click For example)

natiVe adVertisingWritten in an editorial format. Sponsored Content wording will feature on the piece. US$5,000/Per FeATUre

basic

SPeCiAl oPS

mAGAzine

Page 7: emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of the pack. ... UnDEr DUBAi’S ThMAkE-Up OBSESSED

Who Are We? Why Go online? AUDienCe ADVerTiSinG PrinT eDiToriAl CAlenDAr Who Are We? Why Go online? AUDienCe ADVerTiSinG PrinT eDiToriAl CAlenDAr

besPoke newsLetterA newsletter, written in the usual Emirates Woman house-style but made to meet brand objectives – sent across the Emirates Woman database.From US$280/CPm(Click For example)

standard edmClient to provide simple artwork that is sent across the Emirates Woman database.US$220/CPm

sPonsored shootsFashion, beauty or lifestyle shoot run as images or gallery online.Prices on request

sPonsored Video content/VLogsVideos shot and edited by Emirates Woman team.US$6,500/ViDeo

BASiC

sPeciaL oPs

mAGAzine

Page 8: emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of the pack. ... UnDEr DUBAi’S ThMAkE-Up OBSESSED

Who Are We? Why Go online? AUDienCe ADVerTiSinG PrinT eDiToriAl CAlenDAr

Download our rate card here BASiC

SPeCiAl oPS

magazine

Page 9: emirateswoman · (the leading women’s fashion and lifestyle magazine in ... trends way ahead of the pack. ... UnDEr DUBAi’S ThMAkE-Up OBSESSED

e d i t o r i a Lc a L e n d a r 2 o 1 6

MArch

AUGUST

April

SEpTEMBEr

MAy

OcTOBEr

jUnE

nOVEMBEr

jUly

DEcEMBEr

fashion meets art issUe

the stYLe issUe the b irthdaY issUe – ew tUrns 35

the accessories i ssUe

the Jet sets – the traVeL issUe

the fest iVe issUe

• ThE nEw ESTABliShMEnT: MEET ThE MOVErS AnD ShAkErS Of ArT DUBAi & DESiGn DAyS• SADDlE Up – hOw TO win ThE STylE AnD SOciAl STAkES AT ThE wOrlD cUp • SUMMEr DrEAMS: ThE 2016 wArDrOBE TO wOw yOU• MEET DUBAi’S MOST fABUlOUS MUMS ThiS MOThEr‘S DAy

• whAT iT AcTUAlly MEAnS TO BE ‘inSTA-fAMOUS’• ThE UAE’S MOST inflUEnTiAl SOciAl SET• On ThE ScEnE: whAT ArE ThE EffEcTS Of GrOwinG Up On SOciAl MEDiA

• SAy nO TO ThE knifE – hOw TO lOOk yOUnGEr wiThOUT GOinG UnDEr•10 BEfOrE AnD AfTErS – wE MAkE UnDEr DUBAi’S MAkE-Up OBSESSED • whErE TO GET yOUr hAir DOnE in DUBAi

• lOcAl AnD inTErnATiOnAl cATwAlk rEpOrT • AccESSOry rEpOrT: BUy TODAy - wEAr fOrEVEr• wE AnnOUncE ThE 2016 EMirATES wOMAn Of ThE yEAr AwArDS nOMinEES

• wE cElEBrATE OUr BirThDAy wiTh A BAnG• OUr fAVOUriTE DESiGnErS DrESS OUr rEADErS• ThE ArT Of EnTErTAininG – whO DOES iT BEST in DUBAi • BEhinD-ThE-ScEnES AT fAShiOn fOrwArD

• hOw TO MAkE A chAnGE ThiS hOly MOnTh• GiVinG BAck: UAE chAriTy SpEciAl • lOcAl rAMADAn GUiDE

• whEThEr iTS ShOES, BAGS Or BrAcElETS – wE hAVE yOUr AccESSOry ADDicTiOn cOVErED • wATch OUT: TiMEpiEcE SpEciAl • ThE nEw crEw: ThE EmiratEs Woman wOMAn Of ThE yEAr winnErS rEVEAlED

• inSiDE ThE liVES AnD SUiTcASES Of DUBAi’S MOST DiScErninG TrAVEllErS• cApri? MykOnOS? iBizA? ThE BEST BEAch DESTinATiOnS ThiS SUMMEr EiD ShOppinG SpEciAl

• pArTy On: yOUr DAncinG DUDS SOrTED • niGhT fEVEr: hOw TO GET On ThE GUEST liST • frOM Ski DUBAi TO GSTAAD – ThE Only plAcES TO Ski ThiS SEASOn • hOliDAy GifT GUiDE

the who’s neXt issUe

cooL sUmmer – the sociaL media issUe

the best of beaUtY issUe

• UAE chic. ThE MOST STyliSh lOcAl lADiES rEVEAlED • TAkinG iT TO ThE STrEETS: fAShiOn fOrwArDS MOST fABUlOUS STrEET STylE SpEciAl• TOp 10 MOST BElOVED BlOGGErS in ThE UAE

the ramadan issUe