emile cambry social devcamp
Post on 20-Oct-2014
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DESCRIPTION
My presentation at SocialDevCamp. Thick versus Thin ValueTRANSCRIPT
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Disclaimer!
•None of these arguments are political. It’s about economics, institutions, new practices and patterns, management, and ethics
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The Last Decade Has Not Created
• Net jobs
• Growing median income
• Shareholder value
• Net Wealth
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What It Has Created
• Towns, countries, and Households going broke
• Banks boosting margins
• Debt fueled hyper-consumption
• Productivity spiking
• Dwindling empathy, trust, and a sense of meaning in work, life, and play
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This versus Thick Value Creation
Borrowed from Umair Haque, Michael E. Porter, and Mark R. Kramer from Harvard Business School
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Adam Smith
“All for ourselves and nothing for other people”
Wealth of Nations
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Capitalism can do better
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Capitalists have to aspire to matter
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Industrial age capitalism was about extracting
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EducationH
ealthcareFinance
Food
Tran
spor
tatio
nEnergy
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Myths of the 21st Century
• Firms exist only to create value for owners
• Financial profits is the best representation of enduring profit
• Competitiveness arises from extracting value from competitors by beating, bashing, and crushing rivals instead of creating a thicker, more broadly shared value
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Ignoring the broader influences that determine long-term success
• Depletion of natural resources
• Viability of key suppliers
• Economic distress of the communities served
• Shifting activities to locations with even lower wages
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Make a better product
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Make a better service
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Process Innovation
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Shared/thick value has the power to unleash the next wave of global growth and innovation
Three ways to create shared value opportunities:
• By preconceiving products and markets
• By redefining productivity in the value chain
• By enabling local cluster development
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21st Century Thick Value Arithmetic
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Social Responsibility
Social Responsibility
The Enterprise
Neo-Classical Model: max(me), ~(you)
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21st Century Paradigm Shift
The Enterprise
The Enterprise
SocialResponsibility
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Companies Currently Pivoting
• GE: Investing in Education, the Environment, and Disaster Relief
• Wal-Mart: Environmentally Friendly Stores• Intel• Johnson & Johnson• Nestle• Unilever• Google• Apple• Nike• Starbucks
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The archetype evil company?
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Real Value vs. Perceived Value
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Principles Shapes Behavior: Beyond Strategy
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Social Leadership
• Don’t exploit resources
• Don’t race to the bottom
• Willingness to disrupt yourself
• Focusing on everyone’s outcomes/externalities
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Blurring the Profit/Nonprofit Boundary
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21st Century Youth Project
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Chicago International Social Change Film Festival
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21st Century Entrepreneurial Institute